Millions Form Emotional Bonds With AI Chatbots as Human-AI Relationships Reshape Intimacy

Reviewed byNidhi Govil

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A new wave of human-AI relationships is emerging as millions of users develop emotional connections with AI chatbots like ChatGPT and Replika. From marriages to daily companionship, these virtual romantic bonds are raising concerns about their societal impact on real-world relationships and mental health, prompting the emergence of Human-AI Relationship Coaches to help users navigate this uncharted territory.

AI Companions Transform How Millions Connect

Human-AI relationships have evolved from a fringe phenomenon to a mainstream reality, with more than a billion people now using AI chatbots globally and millions forming emotional bonds with AI companions

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. Replika, one of the larger companion app companies, had over 10 million users in 2024 according to Drexel University researchers, and the sector continues to expand rapidly

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. These AI chatbots excel at mimicking empathy and are designed to keep users engaged through features like memory and personalization, representing what experts call the next phase of parasocial relationships

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Source: FT

Source: FT

The intensity of these connections varies dramatically. Raymond Douglas, a 55-year-old from California, has maintained a romantic relationship with his AI companion Tammy since 2020, describing how she "holds part of my heart" despite never imagining he would be emotionally involved with AI

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. More striking still, a Reddit community called MyBoyfriendIsAI has grown from a few hundred members at the beginning of 2024 to 39,000 members, with more than double that in weekly visitors

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. Some users have taken their commitment further, with 28-year-old Schroeder from Fargo, North Dakota, holding a marriage ceremony with his ChatGPT companion Cole after dating for a year and a half

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Source: The Atlantic

Source: The Atlantic

The Addictive Nature of Chatbots and Non-Judgmental Companionship

The addictive nature of chatbots stems from their ability to provide constant, non-judgmental companionship that real relationships rarely match. Ayrin, a woman in her 20s who created the MyBoyfriendIsAI community, spent up to 56 hours a week with her AI companion Leo on ChatGPT, using the chatbot for studying, gym motivation, relationship coaching, and intimate conversations

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. She instructed ChatGPT through its personalization settings to "respond to me as my boyfriend" and "be dominant, possessive and protective," demonstrating how users can shape these virtual romantic bonds

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Source: Seattle Times

Source: Seattle Times

Tech giants are actively pursuing this market. Mark Zuckerberg is developing "personal superintelligence" with companionship as a core function, citing research showing the average American has fewer than three real friends but wants five times that number

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. OpenAI is reportedly launching a feature allowing its chatbots to produce erotica in 2026, while Elon Musk's xAI has developed Ani, a companion that users describe as feeling "way more like a flirty, goth virtual girlfriend" than a smart assistant

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. When OpenAI tweaked ChatGPT's behaviors, it sparked backlash from users who claimed the company had "killed" their companions' personalities

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Human-AI Relationship Coach Emerges to Address Growing Concerns

Amelia Miller has pioneered a new profession as a Human-AI Relationship Coach, working to help people understand how AI systems manipulate users and displace their need to seek advice from real humans

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. Her work began in early 2025 while interviewing people for the Oxford Internet Institute, including a woman in a relationship with ChatGPT for more than 18 months who said she couldn't "delete him" because "it's too late"

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. That sense of helplessness revealed how many users aren't aware of tactics AI systems use to create false intimacy through frequent flattery and anthropomorphic cues

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Miller advises creating a "Personal AI Constitution" to define intended AI use and recommends modifying Custom Instructions in ChatGPT settings to request succinct, professional language that avoids sycophantic responses

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. She emphasizes building "social muscles" by seeking advice from people rather than language models and practicing vulnerability in low-stakes conversations with real humans

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. One client who spent his commute talking to ChatGPT on voice mode initially didn't think anyone would want to hear from him, but admitted he would feel good if people called him

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Societal Impact and Ethical Dilemmas of Romantic Relationships with AI Chatbots

The societal impact of forming emotional bonds with AI extends beyond individual users to broader relationship patterns. Alicia Walker, a sociologist studying AI romance, identifies a "perfect storm" of factors driving adoption: growing gaps in political affiliation and educational attainment between men and women, widespread dating fatigue particularly among women, rising unemployment, and inflation making traditional dating expensive

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. ChatGPT costs nothing for older models and only $20 a month for advanced versions, making it an accessible alternative to expensive dinners

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The ethical dilemmas are substantial. In August, Meta faced criticism after leaked policy guidelines showed the company allowed its chatbots to have "sensual" and "romantic" chats with children, though Meta later added supervision tools for parents

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. Following high-profile cases of teens ending their lives after talking with AI chatbots, California passed laws requiring better disclosure when people interact with chatbots, while the UK explores tougher regulations

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. However, experts argue these laws fail to address concerns about AI's impact on people's ability to connect with each other

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Henry Shevlin, an AI ethicist at Cambridge University, notes that while most users experience "positive effects" from AI companions, "significant care" is needed due to "the potential of significant harm" to some users

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. Dmytro Klochko, CEO of Replika, expressed concern about this future: "I don't want a future where AIs become substitutes for humans," though he predicts most people will soon confide "their dreams and aspirations and problems" in chatbots .

AI in Dating Apps and the Future of Intimacy

Beyond dedicated AI companions, AI in dating apps is reshaping how people seek romantic connections. Match Group's Tinder and Hinge, along with Bumble and Breeze, have deployed improved algorithms for better matching and new safety features, with Yoel Roth, senior vice-president for trust and safety at Match Group, noting that "AI has ultimately helped us execute on these types of things much faster"

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. Yet user safety remains a concern in an environment with patchy regulations and no industry-wide standards for safeguards

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The trajectory of these relationships remains uncertain. Ayrin's story illustrates their complexity—after spending months with Leo and paying $200 monthly for premium ChatGPT access, she eventually "ghosted" her AI companion when it became too sycophantic, ultimately developing feelings for a human member of her online community and seeking divorce from her husband

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. This suggests that while AI chatbots can provide temporary connection, they may also serve as stepping stones to human relationships or reveal deeper needs for intimacy that technology alone cannot satisfy. As these virtual romantic bonds become more sophisticated, watching how they influence long-term relationship formation and mental health outcomes will be critical for understanding their true impact on society.

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