Bridgeline Digital Reports Strong Q2 2025 Results, Fueled by AI-Powered HawkSearch Technology

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Bridgeline Digital announces positive financial results for Q2 2025, highlighting growth in AI-powered products and strategic partnerships. The company's focus on AI technology, particularly HawkSearch, drives revenue increases and new customer acquisitions.

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Bridgeline Digital's Q2 2025 Financial Performance

Bridgeline Digital, Inc. (NASDAQ:BLIN), a leader in AI-powered marketing technology, has announced its financial results for the second quarter of fiscal year 2025, ending March 31, 2025. The company reported a total revenue of $3.9 million, marking an increase from $3.7 million in the same period last year

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Key financial highlights include:

  • Subscription and licenses revenue increased to $3.4 million from $3.2 million year-over-year
  • Gross profit rose to $2.7 million (68% gross profit percentage) from $2.4 million (66%) in the prior year
  • Core product Net Revenue Retention (NRR) reached 113% for the quarter

Ari Kahn, Bridgeline's President and CEO, emphasized the company's strategic move, stating, "Our board and executive team led a $2 million capital raise of common stock to accelerate sales. Our Hawk AI product line has received outstanding demand from both existing and new customers"

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AI-Powered Product Innovations

Bridgeline's focus on AI technology has been a driving force behind its growth. The company expanded its HawkSearch AI feature set with the introduction of Smart Conversation, a new component that transforms traditional search into an interactive dialogue. This innovation allows users to engage in threaded conversations with the Hawk AI agent to refine complex product searches

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Additionally, Bridgeline released an updated version of Rapid UI, leveraging a streaming API to enable real-time, multi-turn interactions with the AI agent. This enhancement delivers faster and more dynamic search experiences for users

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Strategic Partnerships and Customer Acquisitions

Bridgeline has formed several strategic partnerships to expand its market reach:

  1. Shopware: Integration of HawkSearch's AI technology with this leading global open-source eCommerce platform

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  2. Groove Commerce: Collaboration to integrate Bridgeline's AI-powered search technology into B2B merchant solutions

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  3. Netformic USA: Partnership focusing on enhancing eCommerce platforms through HawkSearch technology

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The company has also secured notable customer wins, including:

  • Do It Best: Selected HawkSearch to power its B2C eCommerce experience

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  • A Fortune 500 technology company: Chose HawkSearch's Hybrid Search for global eCommerce enhancement

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  • A major North American distributor: Implemented HawkSearch across four eCommerce properties

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Sales and Marketing Focus

Bridgeline has strategically allocated its newly raised capital towards sales and marketing initiatives for new customer acquisitions. In Q2 2025, the company sold 20 new subscription contracts, totaling $1.9 million in contract value and adding over $700,000 in Annual Recurring Revenue

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The company plans to build on this momentum by deepening its presence in B2B industries through targeted AI campaigns and events throughout 2025

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As Bridgeline Digital continues to innovate and expand its AI-powered offerings, the company appears well-positioned to capitalize on the growing demand for advanced eCommerce and marketing technologies in an increasingly AI-driven business landscape.

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