Elon Musk's X Seeks $44 Billion Valuation Amid Trump's Victory and AI Integration

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On Thu, 20 Feb, 8:10 AM UTC

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Elon Musk's social media platform X is in talks to raise funds at a $44 billion valuation, matching its acquisition price. This comes amid Trump's re-election, AI integration, and attempts to recover lost ad revenue.

X Seeks $44 Billion Valuation in New Funding Round

Elon Musk's social media platform X, formerly known as Twitter, is reportedly in talks to raise new funding that would value the company at $44 billion – the same amount Musk paid for its acquisition in October 2022 1. This potential fundraising round comes after a tumultuous period for the platform, which saw significant drops in valuation and advertising revenue.

Financial Challenges and Recovery Efforts

Since Musk's takeover, X has faced numerous challenges. Fidelity Investments reported that the company's valuation had dropped by nearly 72% by October 2023, primarily due to concerns over content moderation and brand safety 2. The platform's U.S. ad sales were down 28% year-over-year in 2024, reflecting ongoing struggles to retain advertisers 1.

However, there are signs of recovery. CEO Linda Yaccarino stated in early January that 90% of advertisers who had previously left have resumed spending on the platform 1. The company has also taken steps to diversify its revenue streams, including:

  1. Integrating xAI's Grok 3 AI model into the platform
  2. Raising the price of its Premium+ subscription to nearly $50 a month
  3. Planning to launch an online payment system called "X Money" later this year 3

Political Influence and Valuation Boost

Elon Musk's close ties to the Trump administration following the recent election appear to be benefiting his business empire. Musk has been appointed to oversee the Department of Government Efficiency, tasked with reducing federal waste 3. This political connection may be contributing to investor confidence in X and other Musk-led companies.

AI Integration and Future Prospects

X's future is increasingly tied to the fast-growing AI sector. The platform holds a 10% stake in Musk's AI startup, xAI, which recently secured $6 billion in funding at a $50 billion valuation 1. The integration of xAI's Grok chatbot into X's platform is seen as a value-add for users and potentially attractive to advertisers.

Investor Sentiment and Debt Offloading

Recent developments suggest improving investor sentiment towards X. Banks led by Morgan Stanley successfully sold a significant portion of debt tied to Musk's acquisition, indicating that X's revenue has stabilized 3. Some investors were able to offload billions of dollars of debt at face value, recovering most, if not all, of their initial investment 3.

Legal Challenges and Competition

While X seeks new funding, Musk faces legal troubles. The SEC has filed a lawsuit against him for allegedly failing to disclose his purchase of more than 5% of Twitter's common stock in March 2022 1. Additionally, X is competing in the AI space with firms like OpenAI, with Musk recently making an unsolicited $97.4 billion bid to acquire the ChatGPT maker 3.

As X pursues this ambitious valuation, the company's future remains closely tied to Musk's broader business strategies, political connections, and the evolving landscape of social media and AI technologies.

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