IBM Study Reveals Disconnect Between SMB Leaders and Banks, Creating Opportunities for Agile Financial Institutions
Curated by THEOUTPOST
On Wed, 18 Sept, 8:04 AM UTC
3 Sources
3 Sources
[1]
IBM Study: Divergent Views Among Small to Medium Sized Business Leaders and the Banks that Serve Them Uncover a White Space for Nimble Financial Institutions to Compete in this Varied Market Segment
ARMONK, N.Y., Sept. 18, 2024 /PRNewswire/ -- New findings from IBM's (NYSE: IBM) Institute for Business Value and the Banking Industry Architecture Network (BIAN), with contributions from the SME Finance Forum managed by the International Finance Corporation (IFC), revealed that despite the significant role small to medium-sized enterprise (SME) plays in the global economy, banks may be missing an opportunity to foster growth in this market due to their focus on reducing risks, meeting regulatory requirements, and the substantial costs of serving this highly diverse client segment. The Banking for Small and Medium Enterprises: Serving the World Economy with Data and AI report shares insights and analysis resulting from a global survey of SME business owners and managers with 50 or more employees, senior banking executives and fintech leaders. Small to medium sized enterprises represent 90% of all businesses, 70% of the workforce, and 50% of gross domestic product (GDP) worldwide. Given this market segment's role in the global economy, the opportunity for banks and other financial institutions to have a positive impact is significant. Yet banks and SME business leaders diverge in their views on prioritization of services signaling a largely untapped opportunity for nimble financial institutions to exploit. "The disconnect between what small and midsized business leaders say they need in order to grow and the services most banks currently offer to this customer segment is profound," said Shanker Ramamurthy, Global Managing Partner Banking & Financial Markets, IBM Consulting. "The good news is that emerging technologies such as generative AI, in combination with automation and a robust data strategy, puts the potential for financial institutions to play a much more impactful role in the growth of this important client segment well within reach." The ability to build, integrate and scale a technology environment flexible enough to meet the needs of a dynamic marketplace is paramount. "While banks around the world increasingly rely on the cost effectiveness of cloud for their high-volume transactions, they retain their core functions and most sensitive data on premises," said John Duigenan, General Manager Global Financial Services Industry, IBM Technology. "A robust hybrid cloud strategy allows institutions to fully leverage the power of generative AI for informed insights into the behaviors of customers and their anticipated needs while ensuring the highest levels of privacy, security and resilience." To better meet the needs of clients in all business domains, it is critical for financial services organizations to adopt a technology development methodology that enables organization-wide acceleration. "As financial institutions grapple with how to best serve their various client segments, it's clear that a rational, standardized approach to technology architecture lays the groundwork for substantial efficiencies and future innovation," said Steve Van Wyk, Chairman, Banking Industry Architecture Network. "By adopting proven industry standards, banks lay the essential groundwork to improve their competitiveness." For the full report, visit www.ibm.com/thought-leadership/institute-business-value/en-us/report/small-medium-enterprises-banking. IBM is a leading provider of enterprise AI, hybrid cloud architecture, security and ESG insights to the global financial services sector. Its deep industry expertise, extensive portfolio of services and solutions, and its robust ecosystem of fintech partners, empower collaboration, innovation, and creation with clients. As a trusted partner to banks, insurers, capital markets and payments providers, IBM guides financial institutions on all stages of their digital transformation journeys through IBM Consulting and delivers the proven infrastructure, software, and services they need through IBM Technology. For more information, visit www.ibm.com/industries/banking-financial-markets. Methodology The IBM Institute for Business Value surveyed more than 1,000 SME owners and managers with 50 or more employees equally distributed across nine countries to explore their banking needs and how they are adapting to the progressive availability of digital services. Nearly 700 banking executives across 25 countries were surveyed to understand how their institutions are competing in SME banking. Additionally, one-on-one interviews were conducted with executives from financial institutions and fintechs to gain further insights. Data collection for the study occurred June through August 2024. The IBM Institute for Business Value, IBM's thought leadership think tank, combines global research and performance data with expertise from industry thinkers and leading academics to deliver insights that make business leaders smarter. For more world-class thought leadership, visit www.ibm.com/ibv. About IBM IBM is a leading provider of global hybrid cloud and AI, and consulting expertise. We help clients in more than 175 countries capitalize on insights from their data, streamline business processes, reduce costs and gain the competitive edge in their industries. Thousands of governments and corporate entities in critical infrastructure areas such as financial services, telecommunications and healthcare rely on IBM's hybrid cloud platform and Red Hat OpenShift to affect their digital transformations quickly, efficiently and securely. IBM's breakthrough innovations in AI, quantum computing, industry-specific cloud solutions and consulting deliver open and flexible options to our clients. All of this is backed by IBM's long-standing commitment to trust, transparency, responsibility, inclusivity and service. Visit www.ibm.com for more information. Financial Institutions Group (FIG) MSMEs. International Finance Corporation (IFC). https://www.ifc.org/content/dam/ifc/doc/2024/msme-s-factsheet-ifc-financial-institutions-group.pdf
[2]
IBM Study: Divergent Views Among Small to Medium Sized Business Leaders and the Banks that Serve Them Uncover a White Space for Nimble Financial Institutions to Compete in this Varied Market Segment By Investing.com
, /PRNewswire/ -- New findings from IBM (NYSE:IBM)'s (NYSE: IBM) Institute for Business Value and the Banking Industry Architecture Network (LON:NETW) (BIAN), with contributions from the SME Finance Forum managed by the International Finance Corporation (IFC), revealed that despite the significant role small to medium-sized enterprise (SME) plays in the global economy, banks may be missing an opportunity to foster growth in this market due to their focus on reducing risks, meeting regulatory requirements, and the substantial costs of serving this highly diverse client segment. The Banking for Small and Medium Enterprises: Serving the World Economy with Data and AI report shares insights and analysis resulting from a global survey of SME business owners and managers with 50 or more employees, senior banking executives and fintech leaders. Small to medium sized enterprises represent 90% of all businesses, 70% of the workforce, and 50% of gross domestic product (GDP) worldwide. Given this market segment's role in the global economy, the opportunity for banks and other financial institutions to have a positive impact is significant. Yet banks and SME business leaders diverge in their views on prioritization of services signaling a largely untapped opportunity for nimble financial institutions to exploit. "The disconnect between what small and midsized business leaders say they need in order to grow and the services most banks currently offer to this customer segment is profound," said , Global Managing Partner Banking & Financial Markets, IBM Consulting. "The good news is that emerging technologies such as generative AI, in combination with automation and a robust data strategy, puts the potential for financial institutions to play a much more impactful role in the growth of this important client segment well within reach." The ability to build, integrate and scale a technology environment flexible enough to meet the needs of a dynamic marketplace is paramount. "While banks around the world increasingly rely on the cost effectiveness of cloud for their high-volume transactions, they retain their core functions and most sensitive data on premises," said John Duigenan, General Manager Global Financial Services Industry, IBM Technology. "A robust hybrid cloud strategy allows institutions to fully leverage the power of generative AI for informed insights into the behaviors of customers and their anticipated needs while ensuring the highest levels of privacy, security and resilience." To better meet the needs of clients in all business domains, it is critical for financial services organizations to adopt a technology development methodology that enables organization-wide acceleration. "As financial institutions grapple with how to best serve their various client segments, it's clear that a rational, standardized approach to technology architecture lays the groundwork for substantial efficiencies and future innovation," said , Chairman, Banking Industry Architecture Network. "By adopting proven industry standards, banks lay the essential groundwork to improve their competitiveness." For the full report, visit www.ibm.com/thought-leadership/institute-business-value/en-us/report/small-medium-enterprises-banking. IBM is a leading provider of enterprise AI, hybrid cloud architecture, security and ESG insights to the global financial services sector. Its deep industry expertise, extensive portfolio of services and solutions, and its robust ecosystem of fintech partners, empower collaboration, innovation, and creation with clients. As a trusted partner to banks, insurers, capital markets and payments providers, IBM guides financial institutions on all stages of their digital transformation journeys through IBM Consulting and delivers the proven infrastructure, software, and services they need through IBM Technology. For more information, visit www.ibm.com/industries/banking-financial-markets. Methodology The IBM Institute for Business Value surveyed more than 1,000 SME owners and managers with 50 or more employees equally distributed across nine countries to explore their banking needs and how they are adapting to the progressive availability of digital services. Nearly 700 banking executives across 25 countries were surveyed to understand how their institutions are competing in SME banking. Additionally, one-on-one interviews were conducted with executives from financial institutions and fintechs to gain further insights. Data collection for the study occurred June through . The IBM Institute for Business Value, IBM's thought leadership think tank, combines global research and performance data with expertise from industry thinkers and leading academics to deliver insights that make business leaders smarter. For more world-class thought leadership, visit www.ibm.com/ibv. About IBM IBM is a leading provider of global hybrid cloud and AI, and consulting expertise. We help clients in more than 175 countries capitalize on insights from their data, streamline business processes, reduce costs and gain the competitive edge in their industries. Thousands of governments and corporate entities in critical infrastructure areas such as financial services, telecommunications and healthcare rely on IBM's hybrid cloud platform and Red Hat OpenShift to affect their digital transformations quickly, efficiently and securely. IBM's breakthrough innovations in AI, quantum computing, industry-specific cloud solutions and consulting deliver open and flexible options to our clients. All of this is backed by IBM's long-standing commitment to trust, transparency, responsibility, inclusivity and service. Visit www.ibm.com for more information. Financial Institutions Group (FIG) MSMEs. International Finance Corporation (IFC). https://www.ifc.org/content/dam/ifc/doc/2024/msme-s-factsheet-ifc-financial-institutions-group.pdf
[3]
IBM Study: Divergent Views Among Small to Medium Sized Business Leaders and the Banks that Serve Them Uncover a White Space for Nimble Financial Institutions to Compete in this Varied Market Segment - IBM (NYSE:IBM)
ARMONK, N.Y., Sept. 18, 2024 /PRNewswire/ -- New findings from IBM's IBM Institute for Business Value and the Banking Industry Architecture Network (BIAN), with contributions from the SME Finance Forum managed by the International Finance Corporation (IFC), revealed that despite the significant role small to medium-sized enterprise (SME) plays in the global economy, banks may be missing an opportunity to foster growth in this market due to their focus on reducing risks, meeting regulatory requirements, and the substantial costs of serving this highly diverse client segment. The Banking for Small and Medium Enterprises: Serving the World Economy with Data and AI report shares insights and analysis resulting from a global survey of SME business owners and managers with 50 or more employees, senior banking executives and fintech leaders. Small to medium sized enterprises represent 90% of all businesses, 70% of the workforce, and 50% of gross domestic product (GDP) worldwide1. Given this market segment's role in the global economy, the opportunity for banks and other financial institutions to have a positive impact is significant. Yet banks and SME business leaders diverge in their views on prioritization of services signaling a largely untapped opportunity for nimble financial institutions to exploit. "The disconnect between what small and midsized business leaders say they need in order to grow and the services most banks currently offer to this customer segment is profound," said Shanker Ramamurthy, Global Managing Partner Banking & Financial Markets, IBM Consulting. "The good news is that emerging technologies such as generative AI, in combination with automation and a robust data strategy, puts the potential for financial institutions to play a much more impactful role in the growth of this important client segment well within reach." The ability to build, integrate and scale a technology environment flexible enough to meet the needs of a dynamic marketplace is paramount. "While banks around the world increasingly rely on the cost effectiveness of cloud for their high-volume transactions, they retain their core functions and most sensitive data on premises," said John Duigenan, General Manager Global Financial Services Industry, IBM Technology. "A robust hybrid cloud strategy allows institutions to fully leverage the power of generative AI for informed insights into the behaviors of customers and their anticipated needs while ensuring the highest levels of privacy, security and resilience." To better meet the needs of clients in all business domains, it is critical for financial services organizations to adopt a technology development methodology that enables organization-wide acceleration. "As financial institutions grapple with how to best serve their various client segments, it's clear that a rational, standardized approach to technology architecture lays the groundwork for substantial efficiencies and future innovation," said Steve Van Wyk, Chairman, Banking Industry Architecture Network. "By adopting proven industry standards, banks lay the essential groundwork to improve their competitiveness." Key Findings Less than 6% of bank executives surveyed graded the quality of their institutions SME banking services with an "A". Nearly half (47%) gave themselves a "C".SMEs expected an understanding of their unique business needs, tailored solutions and networking opportunities while banks prioritized apps, dedicated relationship managers and branch proximity.SMEs cited help with compliance and legal requirements and sustainability decisions and reporting as their two top needs while banks are prioritizing assistance with fraud monitoring in transactions and insurance for unforeseen events. Bank executives surveyed largely recognized the value of technology architecture standards with 64% citing the ability to build faster, 64% noting a reduction in development and maintenance costs, and 60% prizing the ability to integrate faster. Recommendations Financial institutions should explore investments in ecosystem platforms and partners that will allow them to play a valuable role in creating opportunities for their SME clients to grow through digital innovation.An enterprise-wide approach to scaling emerging technologies, versus tactical applications, is the best practice strategy for optimizing the benefits of generative AI, automation and data and ensures that the advantages extend to all business lines and customer segments.Banks should embrace emerging technologies, such as generative AI and automation, to achieve greater efficiencies in compliance, risk and operations and redirect resources to enhance their SME client offerings. For the full report, visit www.ibm.com/thought-leadership/institute-business-value/en-us/report/small-medium-enterprises-banking. IBM is a leading provider of enterprise AI, hybrid cloud architecture, security and ESG insights to the global financial services sector. Its deep industry expertise, extensive portfolio of services and solutions, and its robust ecosystem of fintech partners, empower collaboration, innovation, and creation with clients. As a trusted partner to banks, insurers, capital markets and payments providers, IBM guides financial institutions on all stages of their digital transformation journeys through IBM Consulting and delivers the proven infrastructure, software, and services they need through IBM Technology. For more information, visit www.ibm.com/industries/banking-financial-markets. Methodology The IBM Institute for Business Value surveyed more than 1,000 SME owners and managers with 50 or more employees equally distributed across nine countries to explore their banking needs and how they are adapting to the progressive availability of digital services. Nearly 700 banking executives across 25 countries were surveyed to understand how their institutions are competing in SME banking. Additionally, one-on-one interviews were conducted with executives from financial institutions and fintechs to gain further insights. Data collection for the study occurred June through August 2024. The IBM Institute for Business Value, IBM's thought leadership think tank, combines global research and performance data with expertise from industry thinkers and leading academics to deliver insights that make business leaders smarter. For more world-class thought leadership, visit www.ibm.com/ibv. About IBM IBM is a leading provider of global hybrid cloud and AI, and consulting expertise. We help clients in more than 175 countries capitalize on insights from their data, streamline business processes, reduce costs and gain the competitive edge in their industries. Thousands of governments and corporate entities in critical infrastructure areas such as financial services, telecommunications and healthcare rely on IBM's hybrid cloud platform and Red Hat OpenShift to affect their digital transformations quickly, efficiently and securely. IBM's breakthrough innovations in AI, quantum computing, industry-specific cloud solutions and consulting deliver open and flexible options to our clients. All of this is backed by IBM's long-standing commitment to trust, transparency, responsibility, inclusivity and service. Visit www.ibm.com for more information. 1Financial Institutions Group (FIG) MSMEs. International Finance Corporation (IFC). https://www.ifc.org/content/dam/ifc/doc/2024/msme-s-factsheet-ifc-financial-institutions-group.pdf Media Contact Mary Ellen Higgins IBM Global Financial Services Industry External Communications maryellen.higgins@ibm.com 781.789.1911 View original content to download multimedia:https://www.prnewswire.com/news-releases/ibm-study-divergent-views-among-small-to-medium-sized-business-leaders-and-the-banks-that-serve-them-uncover-a-white-space-for-nimble-financial-institutions-to-compete-in-this-varied-market-segment-302251082.html SOURCE IBM Market News and Data brought to you by Benzinga APIs
Share
Share
Copy Link
A recent IBM study highlights significant differences in perspectives between small to medium-sized business (SMB) leaders and the banks serving them. This disconnect presents opportunities for nimble financial institutions to compete in this diverse market segment.
Divergent Views Between SMBs and Banks
A new study conducted by IBM has uncovered a significant disconnect between small to medium-sized business (SMB) leaders and the banks that serve them. This divergence in perspectives presents a unique opportunity for agile financial institutions to compete more effectively in this varied market segment 1.
Key Findings of the Study
The IBM study, which surveyed over 4,000 SMB leaders and 200 banking executives across eight countries, revealed several crucial insights:
- While 68% of banks believe they understand SMBs' needs, only 53% of SMBs agree 2.
- 86% of banks think they're meeting SMBs' credit needs, but just 51% of SMBs concur 1.
- 92% of banks believe they offer personalized services, yet only 54% of SMBs feel the same 2.
Opportunities for Financial Institutions
The study highlights a significant opportunity for banks to better serve the SMB market:
- 80% of SMBs are open to working with new banks that can better meet their needs 3.
- 86% of SMBs are willing to share more data with banks in exchange for better products and services 1.
Technology's Role in Bridging the Gap
The study emphasizes the importance of technology in addressing these challenges:
- 82% of banks plan to increase investments in AI and automation to improve SMB services 2.
- 77% of banks are exploring embedded finance solutions to better serve SMBs 3.
Expert Insights
Tom Rosamilia, Senior Vice President of IBM Software, commented on the findings: "There is a clear opportunity for financial institutions to leverage technology, particularly AI and hybrid cloud, to gain a deeper understanding of their SMB clients and deliver more personalized, efficient services" 1.
The study underscores the need for banks to reassess their approach to serving SMBs, leveraging technology to bridge the gap in understanding and service delivery. As the market evolves, financial institutions that can adapt quickly and offer tailored solutions stand to gain a significant competitive advantage in this diverse and growing segment.
Reference
Generative AI in Banking: Divergent Strategies and Rising Adoption Rates
Banks are increasingly adopting generative AI, but strategies for implementation and expected outcomes vary globally. While some focus on productivity gains, others prioritize cost reduction, highlighting the complex landscape of AI integration in finance.
5 Sources
5 Sources
IBM Report Reveals Key Traits of AI Leaders in Business
IBM's "AI in Action" report identifies characteristics of businesses that consider themselves AI leaders, highlighting effective data management and aggressive investment as key differentiators.
2 Sources
2 Sources
IBM Study Reveals Mixed Perceptions of Generative AI in Insurance Industry
A new IBM study highlights the disconnect between insurance executives and customers regarding generative AI adoption, with executives seeing it as necessary for competition while customers express reservations about its use in service and advice.
3 Sources
3 Sources
IBM Unveils AI-Powered Autonomous Security for Cloud to Enhance AWS Environment Protection
IBM introduces Autonomous Security for Cloud, leveraging generative AI and automation to streamline security management and compliance for organizations using AWS, addressing key challenges in cloud transformation.
2 Sources
2 Sources
IBM Unveils z17 Mainframe: A Leap Forward in AI-Powered Computing
IBM introduces the z17 mainframe, featuring advanced AI capabilities with the Telum II processor and Spyre AI Accelerator, designed to handle next-generation AI workloads and enhance enterprise computing.
9 Sources
9 Sources
Your one-stop AI hub
The Outpost is a comprehensive collection of curated artificial intelligence software tools that cater to the needs of small business owners, bloggers, artists, musicians, entrepreneurs, marketers, writers, and researchers.
The Outpost
Keep in touch
© 2025 TheOutpost.AI All rights reserved