LG Electronics Partners with will.i.am to Transform XBOOM Audio Brand

2 Sources

LG Electronics collaborates with musician and tech entrepreneur will.i.am to launch "XBOOM by will.i.am," a new line of AI-integrated audio products set to debut at CES 2025.

News article

LG and will.i.am Join Forces for Audio Innovation

LG Electronics has announced a groundbreaking partnership with creative artist, multi-platinum musician, and tech entrepreneur will.i.am to revolutionize its XBOOM audio brand. The collaboration aims to transform XBOOM into a culture-forward brand with an urban aesthetic, providing an all-new audio experience under the name "XBOOM by will.i.am" 12.

Strategic Partnership and Product Development

In this partnership, LG has appointed will.i.am as LG XBOOM's "Experiential Architect." He will play a pivotal role in shaping XBOOM's future in the audio industry by providing strategic counsel for product development, design, and brand marketing. The collaboration seeks to combine LG's advanced technologies with will.i.am's unique insights as a world-renowned music artist and tech entrepreneur 12.

will.i.am expressed his enthusiasm for the partnership, stating, "Working with renowned tech and lifestyle innovator, LG, opens the door to groundbreaking and dynamic experiences that speak to a broader community of music enthusiasts" 12.

Innovative Features and Design

The new "XBOOM by will.i.am" products will feature:

  1. A signature sound with rich bass and balanced, warm tones
  2. Two distinct listening modes: one for stimulating, powerful bass, and another for soothing, harmonious tones
  3. Clever design elements such as easy-to-hold straps and interactive lighting synchronized with music
  4. Ergonomically designed earbuds with comfortable ear tips and hooks 12

AI Integration and RAiDiO

A key feature of the new product line is the integration of will.i.am's RAiDiO, an AI-powered interactive audio experience. This technology aims to transform traditional radio into a conversational media platform, allowing listeners to immerse themselves in personalized content and engage in real-time conversations with topic-based stations 12.

Product Launch and Availability

The 2025 line of "XBOOM by will.i.am" products, including Bluetooth speakers and wireless earbuds, will be unveiled at CES 2025, scheduled for January 6-10. The XBOOM Buds are set to be the first product available in the market 12.

LG's Vision for XBOOM

Lee Jeong-seok, head of LG Media Entertainment Solution Company's audio business division, commented on the significance of this launch, stating, "This launch marks the integration of our wireless earbuds and Bluetooth speakers into one audio brand, LG XBOOM. We are thrilled to announce this partnership with will.i.am that will play a critical role in solidifying LG XBOOM's new identity" 12.

About will.i.am and FYI

will.i.am, founder and CEO of FYI (a Web 3.0 AI messenger), brings a wealth of experience to this partnership. His accolades include multiple Grammy Awards, an Emmy Award, and recognition from various prestigious institutions. He has also recently performed at his second Super Bowl Halftime Show, joining an exclusive group of artists 12.

FYI, founded by will.i.am, is described as the first AI productivity tool built for creatives. It aims to revolutionize content creation, collaboration, and monetization through various AI-powered tools 12.

This partnership between LG Electronics and will.i.am represents a significant step in the evolution of consumer audio technology, blending cutting-edge AI capabilities with innovative design and sound engineering.

Explore today's top stories

NVIDIA Unveils Major GeForce NOW Upgrade with RTX 5080 Performance and Expanded Game Library

NVIDIA announces significant upgrades to its GeForce NOW cloud gaming service, including RTX 5080-class performance, improved streaming quality, and an expanded game library, set to launch in September 2025.

CNET logoengadget logoPCWorld logo

9 Sources

Technology

3 hrs ago

NVIDIA Unveils Major GeForce NOW Upgrade with RTX 5080

Space: The New Frontier of 21st Century Warfare

As nations compete for dominance in space, the risk of satellite hijacking and space-based weapons escalates, transforming outer space into a potential battlefield with far-reaching consequences for global security and economy.

AP NEWS logoTech Xplore logoeuronews logo

7 Sources

Technology

19 hrs ago

Space: The New Frontier of 21st Century Warfare

OpenAI Tweaks GPT-5 to Be 'Warmer and Friendlier' Amid User Backlash

OpenAI updates GPT-5 to make it more approachable following user feedback, sparking debate about AI personality and user preferences.

ZDNet logoTom's Guide logoFuturism logo

6 Sources

Technology

11 hrs ago

OpenAI Tweaks GPT-5 to Be 'Warmer and Friendlier' Amid User

Russian Disinformation Campaign Exploits AI to Spread Fake News

A pro-Russian propaganda group, Storm-1679, is using AI-generated content and impersonating legitimate news outlets to spread disinformation, raising concerns about the growing threat of AI-powered fake news.

Rolling Stone logoBenzinga logo

2 Sources

Technology

19 hrs ago

Russian Disinformation Campaign Exploits AI to Spread Fake

AI in Healthcare: Patients Trust AI Medical Advice Over Doctors, Raising Concerns and Challenges

A study reveals patients' increasing reliance on AI for medical advice, often trusting it over doctors. This trend is reshaping doctor-patient dynamics and raising concerns about AI's limitations in healthcare.

ZDNet logoMedscape logoEconomic Times logo

3 Sources

Health

11 hrs ago

AI in Healthcare: Patients Trust AI Medical Advice Over
TheOutpost.ai

Your Daily Dose of Curated AI News

Don’t drown in AI news. We cut through the noise - filtering, ranking and summarizing the most important AI news, breakthroughs and research daily. Spend less time searching for the latest in AI and get straight to action.

© 2025 Triveous Technologies Private Limited
Instagram logo
LinkedIn logo