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OpenAI's next move: making music and sparking creative mayhem
OpenAI's headed into the music game. Time to cue billions of songs, lawsuits, and the next chapter in creator vs. machine. What's happened? As per an exclusive report by The Information, OpenAI has quietly begun work on an AI model that can generate music, taking its next big leap beyond text and video. The company is reportedly training its systems using annotated music data from Juilliard students, which is a strong hint that it's chasing quality and creative precision rather than simple generative output. The move positions OpenAI to rival AI-music pioneers like Suno and Udio, even as those startups face major copyright lawsuits from the music industry. Internal discussions suggest the AI could create music using both text and audio prompts, similar to how its Sora tool creates videos from text. The project aims to support multiple use cases, from ad jingles and video background scores to full-length compositions, and will possibly be integrated into ChatGPT or Sora. This follows OpenAI's previous, now-retired experiments in music AI: MuseNet (2019) and Jukebox (2020), which were precursors to today's large multimodal models. Why this is important: This isn't just another feature, but the next battleground between creators and machines. By diving into music generation, OpenAI isn't just aiming to stay ahead of rivals, but it's also challenging who owns creativity and how we will consume it. Creators vs. AI: Start-ups like Suno are already facing lawsuits from record labels, claiming models were trained on copyrighted songs. OpenAI's entry puts the big guns in the ring. Service-ecosystem play: OpenAI has over 800 million ChatGPT users; adding music means more reasons to stay in its ecosystem, and more hooks for monetisation. Legal and ethical pivot: With Sora's deepfake controversy showing how far the guardrails still have to go, OpenAI's music ambition will raise fresh questions about licensing, consent, and revenue-sharing. Why should I care? AI-generated music might sound like a novelty today, but it's quietly redefining how creative industries operate. From the way ads are made to how indie musicians record demos, tools like this could reshape workflows, royalties, and even what it means to "make" music. But as we've seen with Sora's deepfake controversy, power without permission is risky, and the same playbook could repeat here if guardrails don't keep up. If OpenAI's music tool works as intended, anyone could compose soundtracks or jingles without needing expensive software or studio time. For artists and producers, it could become both a threat and a tool by offering faster creativity but also raising fears about AI "copying" signature styles. Consumers may get richer, AI-personalized audio in videos, games, and ads, but also face murky copyright lines and authenticity concerns. Okay, so what's next? One can expect OpenAI to push an announcement in late 2026 or 2027 outlining its music-generation tool, potentially integrated into ChatGPT or the Sora ecosystem. However, it won't be smooth. In fact, one of the first things to watch is whether it secures licensing deals with major labels or whether it ends up in court alongside the likes of Suno. Simultaneously, the early backlash from Sora's deepfakes illustrates that OpenAI's guardrails are lagging behind its ambitions. As reported by Reuters, creator agencies like Creative Artists Agency are already warning the company about risk and rights. Safe to say, the beat won't drop cleanly until the legal chaos and creator fury settle.
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OpenAI to roll out genAI music tool: report - The Economic Times
Sam Altman-led artificial intelligence (AI) company OpenAI is planning to roll out a new generative music tool, per a report by The Information on Saturday. The AI giant will reportedly allow users to create music based on text and audio prompts, the report said. The launch timeline has not been made public yet, and it is not clear whether it would be a standalone product or an integration with ChatGPT or the video generation app, Sora. The report added that the tool finds use cases such as adding music to existing videos or adding instrumental versions to a vocal track, among others. OpenAI's recent launches The AI major has been rapidly diversifying its offerings to secure a leading position in the market. A few days ago, OpenAI launched ChatGPT Atlas, an AI-powered web browser, which is seen as a major step in the company's quest to unseat Google as the main way people find information online. The tool integrates ChatGPT directly into the browsing experience, enabling users to engage with the AI assistant seamlessly, without the need to switch tabs or copy content across applications. Also Read: OpenAI's ChatGPT Atlas challenges Google's dominance of browser space as competition heats up Earlier this month, OpenAI announced a major update to ChatGPT, introducing apps that can run directly inside the chatbot. Apps including Booking.com, Canva, Coursera, Expedia, Figma, Spotify, and Zillow are available inside ChatGPT. More apps will be added in the coming weeks, Altman revealed at the OpenAI DevDay address in San Francisco. ChatGPT's user base has also grown to over 800 million weekly users, up from 100 million in 2023. Also Read || DevDay 2025: OpenAI launches agent kit, updates Codex model In September, OpenAI rolled out a new social media app called Sora, which lets users create and share short AI-generated videos powered by the latest version of OpenAI's video model, Sora 2. Earlier in a note to the employees in July, Fidji Simo, the chief executive officer (CEO) of applications at OpenAI, had also echoed the company's vision, stating that AI will unlock more opportunities for more people than any other technology in history. CEO Altman also underscored the importance of pushing ahead with AI. He said investments in advanced technology will have "lasting impacts on the business world and society." He added that society is unlikely to regret pouring money into the sector. "It's very rational for us to keep investing right now," he added. Also Read: Open AI's Fidji Simo says AI investment frenzy 'new normal,' not bubble
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OpenAI is reportedly developing an AI model capable of generating music, expanding beyond text and video. This move could revolutionize the creative industry while raising questions about copyright and authenticity in music creation.
OpenAI, the artificial intelligence powerhouse behind ChatGPT and Sora, is reportedly developing a new AI model capable of generating music. This move signals the company's expansion beyond text and video generation, potentially revolutionizing the creative industry and sparking debates about copyright and authenticity in music creation
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Source: Economic Times
According to exclusive reports, OpenAI's music generation tool will allow users to create music using both text and audio prompts. The AI model is being trained on annotated music data from Juilliard students, suggesting a focus on high-quality and creatively precise output. The tool is expected to support various use cases, from creating ad jingles and video background scores to composing full-length pieces
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.While the launch timeline remains undisclosed, speculation suggests that the music generation feature could be integrated into existing platforms like ChatGPT or Sora, or potentially launched as a standalone product
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.OpenAI's entry into music generation positions it to compete with AI-music pioneers like Suno and Udio. However, this move also reignites the ongoing debate between creators and machines, challenging traditional notions of creativity and ownership
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.The development raises important questions about licensing, consent, and revenue-sharing in the music industry. Start-ups in this space are already facing lawsuits from record labels over copyright infringement claims. OpenAI's involvement could potentially escalate these legal and ethical concerns
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.For consumers, AI-generated music could lead to richer, personalized audio experiences in videos, games, and advertisements. However, it also blurs the lines of copyright and raises questions about authenticity
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.Artists and producers may find the tool both threatening and empowering. While it could streamline creative processes and reduce production costs, there are concerns about AI potentially replicating signature styles without proper attribution or compensation
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This music generation project is part of OpenAI's broader strategy to diversify its AI offerings. The company has recently launched ChatGPT Atlas, an AI-powered web browser, and updated ChatGPT to include integrated apps from various partners. OpenAI has also seen significant growth, with ChatGPT now boasting over 800 million weekly users
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.As OpenAI continues to push the boundaries of AI capabilities, the company faces the challenge of balancing innovation with ethical considerations. The recent controversy surrounding Sora's deepfake potential highlights the need for robust guardrails and responsible AI development
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.The success of OpenAI's music generation tool will likely depend on how well it navigates the complex landscape of copyright laws, creator rights, and public perception. As the AI revolution in creative industries unfolds, the impact on the music world and beyond remains to be seen.
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01 Sept 2025β’Technology

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