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Oracle adds AI agents for marketing, sales and service to Fusion Cloud - SiliconANGLE
Oracle adds AI agents for marketing, sales and service to Fusion Cloud Ahead of its Oracle AI World conference next week in Las Vegas, Oracle Corp. today introduced a set of new role-based artificial intelligent agents within its Fusion Cloud applications, with a focus on marketing, sales and customer service. Oracle has been steadily adding agents to its enterprise application suite for the past year, focusing on the most common workflows. The agents can be used to automate tasks, identify trends and variances and trigger actions without leaving the application. The new agents "help customer experience leaders deliver personalized support, deepen customer loyalty and unlock new revenue opportunities with intelligent insights and agentic automation," Chris Leone, executive vice president of applications development at Oracle, said in a statement. Oracle is adding three AI agents aimed at marketing professionals: Sales representatives are getting six new agents: Customer service professionals have six new agents: The release continues Oracle's strategy of embedding AI directly into business applications rather than requiring separate platforms or add-on tools. All are free to Fusion Cloud subscribers.
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Oracle Stock Rises As Agentic AI Powers Next Wave Of Enterprise Automation - Oracle (NYSE:ORCL)
Oracle (NYSE:ORCL) stock gained on Monday after the commpany introduced new role-based artificial intelligence agents to help customer experience companies automate operations. The new AI agents enable organizations to scale personalized engagement while optimizing performance and productivity. Also Read: Oracle Stock Slips As Company Taps Debt Market For AI Infrastructure Spending: Report Running on Oracle Cloud Infrastructure (OCI), the AI agents are prebuilt and available at no additional cost to Oracle Fusion Applications customers. Embedded within business workflows, they allow users to act faster and make data-driven decisions. Oracle stock gained 72% year-to-date backed by growth in cloud services and AI computing. The uptrend comes as the company rapidly expands its cloud infrastructure. Oracle is now in position to challenge established cloud providers like Amazon.com (NASDAQ:AMZN), Microsoft (NASDAQ:MSFT), and Alphabet (NASDAQ:GOOGL) Google. However, in September, Moody's Ratings has warned of potential risks tied to Oracle's AI contracts. Moody's said Oracle's $300 billion in AI agreements, including its deal with OpenAI, expose the company to concentration risk, as its business increasingly depends on a few large AI customers. Moody's cautions that rising debt could outpace EBITDA, leading to negative free cash flow for several years. While analysts see potential in Oracle's AI infrastructure business, they flagged counterparty risk -- particularly around OpenAI's financial position -- as a key concern. OpenAI, reportedly struggling to meet its financial obligations under the deal, has raised doubts about the contract's stability. Short-seller Jim Chanos questioned the timing and quality of Oracle's backlog, drawing parallels to past accounting controversies. Price Action: Oracle stock was trading higher by 2.59% to $293.47 premarket at last check Monday. Read Next: Notorious Ransomware Group Hits Oracle, Data Leaks Confirmed Image: Shutterstock ORCLOracle Corp$291.801.98%OverviewAMZNAmazon.com Inc$218.42-0.50%GOOGLAlphabet Inc$246.330.40%MSFTMicrosoft Corp$522.511.00%Market News and Data brought to you by Benzinga APIs
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Oracle unveils AI agents for customer experience leaders By Investing.com
AUSTIN, Texas - Oracle (NYSE:ORCL), a prominent player in the software industry with annual revenue of $59.02 billion, introduced new role-based AI agents within Oracle Fusion Cloud Applications designed to help customer experience leaders improve operations and drive revenue growth, according to a company press release issued Monday. According to InvestingPro data, 19 analysts have recently revised their earnings estimates upward for the upcoming period, suggesting strong business momentum. The new AI agents are embedded in marketing, sales, and service processes within Oracle Fusion Cloud Customer Experience (CX). They aim to automate workflows and analyze connected data to enhance customer relationships. Running on Oracle Cloud Infrastructure, the AI agents come prebuilt and natively integrated within Oracle Fusion Applications at no additional cost to existing customers. The marketing-focused agents include tools that help prioritize potential customers most likely to make purchases, define buying groups by persona, and improve content targeting through predictive models. For sales teams, Oracle has developed agents that provide deal guidance, streamline quoting processes, identify cross-sell opportunities, summarize quotes, analyze contracts, and provide lead insights. Service representatives gain access to agents that can triage service requests, enable customer self-service, convert customer communications into actionable requests, generate work orders, identify similar service requests, and predict potential escalations. "AI agents are transforming customer engagements from reactive, manual, and cumbersome processes into highly valuable and proactive strategies," said Chris Leone, executive vice president of Applications Development at Oracle. The new AI agents are part of Oracle Fusion Cloud Applications, which includes integrated suites for enterprise resource planning, human capital management, supply chain management, and customer experience. Oracle (NYSE:ORCL) stated that the AI agents are available immediately, though the company included standard disclaimers regarding forward-looking statements and future product development. Based on InvestingPro's analysis, Oracle is currently trading above its Fair Value, with multiple ProTips indicating high valuation multiples across various metrics. Investors seeking detailed analysis can access the comprehensive Pro Research Report, available exclusively to InvestingPro subscribers, covering Oracle and 1,400+ other top US stocks. In other recent news, Oracle has been the focus of several analyst reports and company developments. Mizuho has reiterated its Outperform rating on Oracle, maintaining a price target of $350, with a positive outlook on the company's long-term AI growth prospects. Similarly, KeyBanc Capital Markets has also maintained its Overweight rating and a $350 price target, emphasizing Oracle's cloud infrastructure investments. Meanwhile, RBC Capital has kept its Sector Perform rating with a $310 price target, aligning its analysis with Oracle's upcoming Analyst Day. In addition to analyst perspectives, Oracle is currently investigating hacks targeting its E-Business Suite applications. The company discovered exploitation of known vulnerabilities, which had been patched in July, as part of an extortion campaign against large organizations. These recent developments highlight Oracle's ongoing challenges and opportunities in the tech industry. This article was generated with the support of AI and reviewed by an editor. For more information see our T&C.
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Oracle introduces role-based AI agents to enhance customer experience and automate workflows in its Fusion Cloud applications. The new agents, available at no additional cost, aim to improve personalization, productivity, and revenue opportunities.
Oracle Corporation has unveiled a new set of role-based artificial intelligence (AI) agents within its Fusion Cloud applications, focusing on enhancing marketing, sales, and customer service functionalities
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. This announcement comes ahead of the Oracle AI World conference in Las Vegas, signaling the company's continued commitment to integrating AI into its enterprise solutions1
.The newly introduced AI agents are designed to automate tasks, identify trends, and trigger actions without requiring users to leave the application
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. Oracle has developed specific agents for different roles:These agents aim to help customer experience leaders deliver personalized support, deepen customer loyalty, and uncover new revenue opportunities through intelligent insights and automated processes
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.Oracle's strategy involves embedding AI directly into business applications, eliminating the need for separate platforms or add-on tools
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. The AI agents are prebuilt and natively integrated within Oracle Fusion Applications, running on Oracle Cloud Infrastructure (OCI)2
. Importantly, these new features are available at no additional cost to existing Oracle Fusion Applications customers3
.The introduction of these AI agents is expected to transform customer engagements from reactive, manual processes into proactive, value-driven strategies
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. By automating workflows and analyzing connected data, organizations can potentially scale personalized engagement while optimizing performance and productivity2
.Related Stories
Oracle's stock has seen a positive response to this announcement, with shares rising by 2.59% in premarket trading
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. The company's stock has gained 72% year-to-date, driven by growth in cloud services and AI computing2
.Several analysts have maintained positive outlooks on Oracle's AI initiatives. Mizuho and KeyBanc Capital Markets have reiterated their Outperform and Overweight ratings, respectively, with price targets of $350
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. However, some concerns have been raised by Moody's Ratings regarding potential risks tied to Oracle's AI contracts, particularly its $300 billion deal with OpenAI2
.While Oracle's AI integration strategy appears promising, the company faces challenges, including potential concentration risk from large AI customers and the need to manage rising debt levels
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. Additionally, Oracle is currently investigating hacks targeting its E-Business Suite applications, highlighting ongoing security concerns in the tech industry3
.As Oracle continues to expand its AI capabilities and cloud infrastructure, it positions itself to compete with established cloud providers like Amazon, Microsoft, and Google
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. The success of these new AI agents and Oracle's ability to address potential risks will likely play a crucial role in shaping the company's future in the rapidly evolving AI and cloud computing landscape.Summarized by
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