Samsung Galaxy S26 prioritizes AI features over hardware upgrades in latest flagship lineup

Reviewed byNidhi Govil

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Samsung unveiled its Galaxy S26 series at Galaxy Unpacked in San Francisco, emphasizing AI capabilities over major hardware changes. The lineup includes the S26, S26+, and S26 Ultra, available for pre-order Feb. 25 and retail launch Mar. 11. The S26 Ultra introduces Privacy Display technology while Samsung borrows features from Google Pixel, including Call Screening and a Screenshots-like function.

Samsung Galaxy S26 Series Launches with AI-First Approach

Samsung announced its Galaxy S26 series at Galaxy Unpacked in San Francisco, introducing three flagship smartphones that prioritize software intelligence over dramatic hardware redesigns

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. The Samsung Galaxy S26, S26+, and S26 Ultra are available for pre-order starting Feb. 25, with retail availability beginning Mar. 11

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. Pricing starts at $899 for the S26, $1,099 for the S26+, and $1,299 for the S26 Ultra, representing a $100 increase for the base models compared to last year

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Source: PetaPixel

Source: PetaPixel

The devices arrive in six colors: Cobalt Violet, Sky Blue, Black, White, Silver Shadow, and Pink Gold, with the latter two exclusive to online orders

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. Samsung calls this the third generation of AI smartphones, focusing on features that streamline everyday tasks rather than revolutionary hardware transformations

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Privacy Display Debuts Exclusively on S26 Ultra

The standout hardware innovation is the S26 Ultra's Privacy Display, described as the world's first built-in pixel-level display technology

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. This feature darkens the screen's sides or top to prevent others from viewing content, functioning like an integrated privacy screen protector

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. Privacy Display can also obscure notifications, passwords, PIN codes, and pattern unlocks to safeguard sensitive information

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The technology manipulates pixels to reduce screen visibility at off-angles while maintaining clarity when viewed head-on

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. Users can enable it system-wide, limit it to specific apps, or apply it to certain notifications

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. Unfortunately, this feature remains exclusive to the S26 Ultra, with neither the S26 nor S26+ receiving this capability

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Snapdragon 8 Elite Gen 5 Powers Performance Gains

All three models run on Qualcomm's Snapdragon 8 Elite Gen 5 for Galaxy, a customized chipset delivering substantial performance improvements

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. Samsung reports CPU performance up to 19% faster, GPU speeds up to 24% faster, and NPU capabilities up to 39% faster compared to previous generations

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. The enhanced neural processing unit enables more Galaxy AI features to run directly on-device rather than relying solely on cloud processing

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A redesigned vapor chamber helps dissipate heat more effectively, reducing performance throttling during intensive tasks

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. In select markets, the Exynos 2600 will power the S26 series, featuring 39% faster CPU performance, 113% faster AI processing through a built-in NPU, and an Xclipse 960 GPU delivering twice the performance of last year's model

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Galaxy AI Borrows Heavily from Google Pixel

In a notable shift, Samsung integrated several AI features originally pioneered by Google Pixel devices into the Galaxy AI suite

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. The Samsung Gallery app now includes an auto-categorization feature similar to Pixel Screenshots, organizing screenshots by context into categories like receipts, coupons, tickets, and directions without requiring a separate app

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Call Screening, a staple on Google Pixel phones for years, makes its debut on the Samsung Galaxy S26 series, allowing users to screen unknown callers with a live text feed of conversations

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. The Gallery app also gains "Private Album," Samsung's version of Google Photos' Locked Folder, enabling users to hide content without creating separate folders or requiring an active Samsung Account

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Creative Studio and AI-Powered Photo Editing Expand Capabilities

Creative Studio serves as Samsung's Gemini-powered response to Pixel Studio, allowing users to describe desired images or draw with the S Pen to generate AI-created visuals based on various themes and styles

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. Photo Assist enables image editing through plain language descriptions, while AI-powered photo editing lets users tap the Create function in the Gallery app to alter images via typed or spoken instructions

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Users can make environmental changes like transforming overcast skies into sunny ones, remove objects, or insert new elements by circling specific areas

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. All AI-generated results include a labeled watermark in the lower left corner and notation in metadata

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. Magic Cue functions like "Now Nudge" on Pixel devices, surfacing relevant information such as GPS locations, phone numbers, or photos when requested through messaging apps, with compatibility extending to WhatsApp

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Iterative Hardware Improvements Define the Update Cycle

The Samsung Galaxy S26 series represents another year of incremental hardware refinements rather than transformative changes

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. The S26 Ultra switched from titanium to aluminum, resulting in a lighter device at 214g versus the S25 Ultra's 233g

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. All three models now start with 256GB base storage, eliminating lower-capacity entry points

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Source: Mashable

Source: Mashable

Screen sizes see minimal adjustments: the S26 grows to 6.3 inches from 6.2 inches, while the S26+ retains its 6.7-inch display and the S26 Ultra maintains its 6.9-inch screen

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. Battery capacities remain largely unchanged at 4,300mAh for the S26, 4,900mAh for the S26+, and 5,000mAh for the S26 Ultra

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. Charging speeds diverge within the lineup: the S26 supports 25W wired charging, the S26+ reaches 45W, and the S26 Ultra now achieves 60W wired and 25W wireless charging

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Camera Hardware Stays Conservative with Software Focus

Samsung left camera hardware largely untouched across the lineup, with one exception: the S26 Ultra's 200-megapixel main camera now features a faster f/1.4 aperture, currently the fastest available on a smartphone

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. The 50-megapixel periscope telephoto lens also receives a brighter f/2.9 aperture for improved low-light performance

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. The S26 and S26+ retain identical camera hardware from their S25 predecessors

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Source: Lifehacker

Source: Lifehacker

All three models gain Super Steady Mode with Horizontal Lock, maintaining a level horizon during video recording even when the device tilts, though this feature only works with main and ultra-wide cameras

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. Samsung notably omitted built-in magnetic wireless charging despite Google adding Pixelsnap to its Pixel 10 series, defending the decision by stating official S26 cases include built-in magnets and that adding them would increase thickness

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Multiple AI Assistants Offer User Choice

Users can choose between Gemini, Samsung's improved Bixby, and Perplexity as their preferred AI assistant

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. The updated Bixby delivers better multi-step performance, though native integration of competing assistants provides flexibility for users who prefer alternatives

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. Pre-order customers receive discounted Galaxy Buds 4, with Samsung typically ending this offer when pre-orders conclude

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