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Samsung in talks with component partners to boost ops in India: TM Roh | Business Insider India
Samsung views India as a crucial market with Noida and Bengaluru becoming one of its biggest R&D centres, and is in talks with Indian component partners to strengthen its operations, a senior official said. Samsung Electronics President and Head of Mobile eXperience (MX) Business TM Roh was speaking at a media roundtable here on the sidelines of Samsung Unpacked 2024. "The Indian market is very important to Samsung. We have operated the manufacturing facility since 1996, and we also have R&D centres in India. Noida and Bengaluru R&D centres have become one of the biggest R&D centres of Samsung and MX business. "They are busy developing flagship products as well as contributing to the development of Galaxy AI technologies," Roh said, adding that these collaborations and efforts will continue in the future. In January this year, Roh termed India as one of Samsung's important manufacturing bases and said that the Korean electronics major will start manufacturing laptops this year at its Noida facility. "We are also working closely with component partners in the Indian market to strengthen infrastructure and supply chain. We have done so, and we will continue to do so going forward," Roh said. At Samsung Unpacked 2024, the tech giant expanded its wearables portfolio with the launch of Galaxy Ring, a health and wellness wearable device powered by Galaxy AI. It also unveiled its sixth generation foldable smartphones Galaxy Z Fold6 and Z Flip6, along with Galaxy Buds3 and Galaxy Buds3 Pro. Both Galaxy Z Fold6 and Z Flip6 are manufactured at the Noida facility. "The Indian market is one of the markets where the foldable range is growing exponentially, and at the centre lies Galaxy foldables. "Particularly, making health AI possible on our new products like watches and foldables, the contribution and efforts of Indian R&D centres were immense," Roh said. He further said that the company expects the market demand to grow this year and has high expectations around Indian customers and consumers adopting the new foldable range with the incorporation of optimised Galaxy AI. "We will come closer to the consumers through diverse initiatives like first-hand experience programmes, game-related promotional activities, and Olympic sponsorship-related activities as well," he said. On the monetisation of AI services, Roh said mobile AI technologies and their usage patterns are progressing at such a speed that it would be too premature to comment on how it could be monetised. "I believe monetisation-related decisions should be and will be made based on a comprehensive review of the customer voice and customer needs, market demands, market needs, and technological trends and changes," he said. SEE ALSO: Reliance Jio and Airtel added 3.45 million subscribers in May 2024, while Vi lost nearly a million OnePlus Nord 4 with metal back, Snapdragon 7+ Gen 3 launched in India starting at ₹29,999 Budget 2024 Expectations: FAME scheme, aid for vehicle scrapping and other expectations of the auto industry
[2]
Samsung in talks with component partners to boost ops in India: TM Roh - ET Telecom
By Aditi Kashyap Paris: Samsung views India as a crucial market with Noida and Bengaluru becoming one of its biggest R&D centres, and is in talks with Indian component partners to strengthen its operations, a senior official said. Samsung Electronics President and Head of Mobile eXperience (MX) Business TM Roh was speaking at a media roundtable here on the sidelines of Samsung Unpacked 2024. "The Indian market is very important to Samsung. We have operated the manufacturing facility since 1996, and we also have R&D centres in India. Noida and Bengaluru R&D centres have become one of the biggest R&D centres of Samsung and MX business. "They are busy developing flagship products as well as contributing to the development of Galaxy AI technologies," Roh said, adding that these collaborations and efforts will continue in the future. In January this year, Roh termed India as one of Samsung's important manufacturing bases and said that the Korean electronics major will start manufacturing laptops this year at its Noida facility. "We are also working closely with component partners in the Indian market to strengthen infrastructure and supply chain. We have done so, and we will continue to do so going forward," Roh said. At Samsung Unpacked 2024, the tech giant expanded its wearables portfolio with the launch of Galaxy Ring, a health and wellness wearable device powered by Galaxy AI. It also unveiled its sixth generation foldable smartphones Galaxy Z Fold6 and Z Flip6, along with Galaxy Buds3 and Galaxy Buds3 Pro. Both Galaxy Z Fold6 and Z Flip6 are manufactured at the Noida facility. "The Indian market is one of the markets where the foldable range is growing exponentially, and at the centre lies Galaxy foldables. "Particularly, making health AI possible on our new products like watches and foldables, the contribution and efforts of Indian R&D centres were immense," Roh said. He further said that the company expects the market demand to grow this year and has high expectations around Indian customers and consumers adopting the new foldable range with the incorporation of optimised Galaxy AI. "We will come closer to the consumers through diverse initiatives like first-hand experience programmes, game-related promotional activities, and Olympic sponsorship-related activities as well," he said. On the monetisation of AI services, Roh said mobile AI technologies and their usage patterns are progressing at such a speed that it would be too premature to comment on how it could be monetised. "I believe monetisation-related decisions should be and will be made based on a comprehensive review of the customer voice and customer needs, market demands, market needs, and technological trends and changes," he said.
[3]
Samsung in talks with component partners to boost ops in India: TM Roh
Samsung sees India as a key market, with Noida and Bengaluru among its largest R&D centers. At Samsung Unpacked 2024, President TM Roh emphasized ongoing partnerships with Indian component suppliers and the importance of the Indian market for manufacturing. The event showcased new products, including foldable smartphones and the Galaxy Ring, highlighting India's growing influence in Samsung's operations. Samsung views India as a crucial market with Noida and Bengaluru becoming one of its biggest R&D centres, and is in talks with Indian component partners to strengthen its operations, a senior official said. Samsung Electronics President and Head of Mobile eXperience (MX) Business TM Roh was speaking at a media roundtable here on the sidelines of Samsung Unpacked 2024. "The Indian market is very important to Samsung. We have operated the manufacturing facility since 1996, and we also have R&D centres in India. Noida and Bengaluru R&D centres have become one of the biggest R&D centres of Samsung and MX business. "They are busy developing flagship products as well as contributing to the development of Galaxy AI technologies," Roh said, adding that these collaborations and efforts will continue in the future. In January this year, Roh termed India as one of Samsung's important manufacturing bases and said that the Korean electronics major will start manufacturing laptops this year at its Noida facility. "We are also working closely with component partners in the Indian market to strengthen infrastructure and supply chain. We have done so, and we will continue to do so going forward," Roh said. At Samsung Unpacked 2024, the tech giant expanded its wearables portfolio with the launch of Galaxy Ring, a health and wellness wearable device powered by Galaxy AI. It also unveiled its sixth generation foldable smartphones Galaxy Z Fold6 and Z Flip6, along with Galaxy Buds3 and Galaxy Buds3 Pro. Both Galaxy Z Fold6 and Z Flip6 are manufactured at the Noida facility. "The Indian market is one of the markets where the foldable range is growing exponentially, and at the centre lies Galaxy foldables. "Particularly, making health AI possible on our new products like watches and foldables, the contribution and efforts of Indian R&D centres were immense," Roh said. He further said that the company expects the market demand to grow this year and has high expectations around Indian customers and consumers adopting the new foldable range with the incorporation of optimised Galaxy AI. "We will come closer to the consumers through diverse initiatives like first-hand experience programmes, game-related promotional activities, and Olympic sponsorship-related activities as well," he said. On the monetisation of AI services, Roh said mobile AI technologies and their usage patterns are progressing at such a speed that it would be too premature to comment on how it could be monetised. "I believe monetisation-related decisions should be and will be made based on a comprehensive review of the customer voice and customer needs, market demands, market needs, and technological trends and changes," he said.
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Samsung's mobile business president TM Roh reveals plans to expand operations in India through discussions with component partners, aiming to strengthen the local ecosystem and increase exports.
Samsung, the South Korean tech giant, is making significant strides to bolster its presence in the Indian market. TM Roh, the president and head of Samsung's mobile business, has revealed that the company is actively engaging in discussions with its component partners to expand operations in India 1.
The primary objective of these talks is to strengthen the local component ecosystem in India. By encouraging its partners to set up operations in the country, Samsung aims to create a more robust and self-reliant supply chain. This move is expected to not only benefit Samsung but also contribute to the growth of India's electronics manufacturing sector 2.
Roh emphasized that Samsung's strategy in India goes beyond catering to the domestic market. The company is placing a strong emphasis on exports, with plans to increase its export volume from the country. This aligns with India's ambition to become a global manufacturing hub and boost its electronics exports 3.
Samsung already has a significant manufacturing presence in India. The company operates two manufacturing facilities in the country - one in Noida, Uttar Pradesh, and another in Sriperumbudur, Tamil Nadu. These facilities produce a wide range of smartphones and consumer electronics, showcasing Samsung's commitment to the 'Make in India' initiative 1.
The Indian government's Production Linked Incentive (PLI) scheme has played a crucial role in attracting global electronics manufacturers to set up or expand their operations in the country. Samsung has been a beneficiary of this scheme, which has encouraged the company to further invest in its Indian operations 2.
As Samsung continues its discussions with component partners, the move is expected to create new job opportunities and foster technological advancements in India's electronics manufacturing sector. The expansion of operations could also lead to more affordable and locally-produced Samsung devices for Indian consumers, potentially strengthening the company's market position in the country 3.
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