Sarvam AI launches India-first models to challenge OpenAI, Gemini with multilingual capabilities

Reviewed byNidhi Govil

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Bengaluru-based Sarvam AI unveiled two large language models at the India AI Impact Summit, marking a shift toward locally-controlled AI infrastructure. The Sarvam-30B and Sarvam-105B models support 22 Indian languages and were trained from scratch on trillions of tokens. With over $50 million in funding, the startup aims to reduce India's reliance on foreign AI platforms while offering cost-efficient alternatives for enterprise deployments.

Sarvam AI Launches Large Language Models Trained for Indian Market

Bengaluru-based Sarvam AI has introduced two new foundational models that signal a major shift in Indian AI development. Announced at the India AI Impact Summit in New Delhi, the Sarvam-30B and Sarvam-105B models represent the startup's commitment to building AI infrastructure tailored specifically for India's linguistic and cultural complexity

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. Both large language models were trained from scratch rather than fine-tuned from existing systems, positioning them as genuine alternatives to ChatGPT, Gemini, and other dominant platforms

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Source: TechCrunch

Source: TechCrunch

The launch comes as India seeks to establish sovereign AI capabilities and reduce dependence on foreign technologies. Sarvam AI co-founder Pratyush Kumar emphasized a measured approach to scaling during the announcement, stating the company wants to "understand the tasks which really matter at scale and go and build for them"

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. This strategy contrasts sharply with the resource-intensive approaches of Silicon Valley competitors like OpenAI, valued at $500 billion, and Anthropic, valued at $380 billion

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Technical Architecture Optimizes for Cost and Performance

The Sarvam-30B model features 30 billion parameters and supports a 32,000-token context window designed for real-time conversational applications

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. Pre-trained on approximately 16 trillion tokens of text, this model uses a mixture-of-experts architecture that activates only a fraction of total parameters at any given time, significantly reducing computing costs

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. The approach delivers what the company calls "efficient thinking," producing stronger responses while consuming fewer tokens—a critical factor for reducing inference costs in production environments

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Source: ET

Source: ET

The larger Sarvam-105B model, with 105 billion parameters, offers a 128,000-token context window aimed at complex, multi-step advanced reasoning tasks

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. During live demonstrations at the summit, this model analyzed company balance sheets in real time and responded to detailed financial queries, showcasing its capability for enterprise deployments involving structured and unstructured data

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Support for Indian Languages Drives Competitive Advantage

Both AI models are built to operate across all 22 official Indian languages, addressing a market of 1.45 billion people where the vast majority cannot read, write, or type in English

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. The models were trained on trillions of tokens spanning multiple Indian languages, including mixed-language formats like Hinglish, which blends Hindi and English

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. This training enables the models to handle voice commands and real-time applications more effectively than global alternatives.

Sarvam AI also unveiled specialized models alongside the foundational systems. The Sarvam Vision model achieved over 84% accuracy on document intelligence tasks involving optical character recognition (OCR) for Indian scripts, surpassing global models that are hundreds of times larger

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. The Bulbul V3 text-to-speech model supports 35 voices across Indian languages, capturing regional rhythm and tone to make interactions feel more natural

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Open-Source AI Strategy Aligns with Government Initiatives

Sarvam AI plans to open-source both the Sarvam-30B and Sarvam-105B models, though details about whether training data or full training code will be released remain unclear

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. The move reflects a broader bet on the viability of open-source AI as a counterweight to proprietary systems from larger competitors. The startup trained its models using computing resources provided under India's government-backed IndiaAI Mission, with infrastructure support from data center operator Yotta and technical assistance from Nvidia

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Source: Bloomberg

Source: Bloomberg

Founded in 2023, Sarvam AI has raised more than $50 million from investors including Lightspeed Venture Partners, Khosla Ventures, and Peak XV Partners, formerly known as Sequoia Capital India

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. Despite this backing, the startup's $200 million valuation remains modest compared to French competitor Mistral AI, valued at $13.25 billion and now expanding into India with local language support

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Enterprise Tools and Agentic AI Expand Use Cases

Sarvam AI outlined plans to build specialized systems for coding, enterprise automation, and conversational AI. The company is developing Sarvam for Work, a suite of enterprise tools, and Samvaad, a conversational AI agent platform

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. These agentic AI models can carry out tasks like coding or meeting planning with minimal human intervention, potentially accelerating automation in one of the world's fastest-growing economies

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The AI model customized for India approach extends beyond language support to address data residency and security concerns. Co-founder Vivek Raghavan emphasized at the summit that "sovereignty matters much more in AI than building the biggest models"

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. This positioning appeals to enterprises prioritizing control over data and reduced dependency on foreign APIs, particularly as India's digital infrastructure has historically relied on external technologies.

Sarvam AI and similar startups like BharatGen, which also released India-made models this week, are exploring opportunities to export their systems to other developing economies where neither Chinese nor U.S. models dominate

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. As the AI race between global powers intensifies, India's focus on cost-efficient, language-diverse solutions positions it as a potential alternative hub for AI development. Whether Sarvam's bet on cultural specificity and regional focus can compete with the scale of established players will depend on real-world adoption across government, business, and education sectors.

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