TikTok Enhances Accessibility with AI-Generated ALT Text and New Features

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TikTok rolls out AI-generated ALT text, high contrast mode, and bold text support to improve accessibility for users with visual impairments and other disabilities.

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TikTok Introduces AI-Generated ALT Text for Enhanced Accessibility

TikTok has announced a significant expansion of its accessibility features, with the introduction of AI-generated ALT text for photos, high contrast mode, and support for device-level bold text preferences

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. These new tools aim to make the platform more inclusive and user-friendly for people with visual impairments and other disabilities.

AI-Powered ALT Text Generation

The most notable addition is the AI-generated ALT text feature, which automatically describes photos aloud when creators don't manually add alt text

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. This technology builds upon TikTok's recent introduction of manual ALT text support for photos, allowing creators to provide descriptive text for images. The AI-generated version ensures that even when creators don't add descriptions, users with visual impairments can still understand the content through spoken descriptions

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High Contrast Mode and Bold Text Support

TikTok has also introduced a high contrast mode, accessible through the "color contrast" option in the app's accessibility settings. This feature increases the foreground color of text, icons, and user interface elements, making the app more usable for people with low vision or sensitivity to low contrast

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Additionally, the app now adheres to users' device-level bold text settings, automatically displaying all in-app text in bold when enabled. This enhancement improves readability for users who prefer or rely on bolder fonts

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Expanding Accessibility Features

These new features join TikTok's existing suite of accessibility tools, which includes:

  • Auto-generated captions for video content
  • Dark mode
  • Text-to-speech functionality
  • Adjustable text size across the app
  • Removal of photosensitive videos
  • Animated thumbnails

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Industry Context and User Impact

TikTok's move to implement AI-generated ALT text follows in the footsteps of Instagram, which has been using AI for ALT text since 2018

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. This development comes ahead of Global Accessibility Awareness Day on May 15, highlighting the growing focus on digital accessibility across the tech industry

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By introducing these features, TikTok aims to empower users with disabilities to share their stories, create content, and connect with others more effectively. The company emphasizes its commitment to building inclusive products, stating, "We know that when people feel seen, heard, and supported, they're empowered to share their stories, create and connect with others in meaningful ways"

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As social media platforms continue to evolve, accessibility features like these play a crucial role in ensuring that digital spaces remain open and inclusive for all users, regardless of their abilities or disabilities.

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