TikTok Unveils AI-Powered Creator Tools and Enhanced Revenue Sharing at US Creator Summit

TikTok can use AI to turn your long video into short ones

TikTok announced three new features at its US Creator Summit yesterday. They include an update to revenue sharing for creators that offer subscriptions plus tools that can help with both the early planning stages of a video, and the process of editing longer clips into multiple shorter ones. Smart Split is an AI-powered editing tool that can automatically edit longer videos into smaller clips. While it works with videos that are longer than a minute, TikTok suggests it's useful for long podcast recordings or videos captured throughout an entire day by a wearable camera. You select what parts of the video you want turned into shorter clips and Smart Split will handle the rest including choosing the length, generating captions, and even reframing content vertically. It's now available globally through the TikTok Studio Web management platform. AI Outline is a tool designed to be used before anything is even recorded. As the name implies it uses AI to generate an outline for a video based on a prompt or by selecting a highly searched topic on the platform. The outline includes automatically generated video titles, hashtags, hooks, and script ideas, which creators can edit and refine to match their own style. But unlike Smart Split, AI Outline is getting a more limited release. It is only available starting today for TikTok creators over 18 in the US, Canada, and "select markets," with a broader rollout happening in the coming weeks. TikTok creators who offer a subscription fee that provides access to perks like exclusive content currently receive 70 percent of TikTok's revenue share after fees. But creators who meet criteria including having at least 10,000 followers, 100,000 views in the last month, and who posted at least three subscription-only videos last month, will be able to unlock extra monthly rewards boosting their revenue share to up to 90 percent.

TikTok U.S. Creator Summit: Three new features announced today - 9to5Mac

In addition to an update to its subscription-based revenue-sharing model, the company announced today two AI-powered features that will help creators streamline their pre- and post-production processes. Here are the details. This feature will help creators who need a hand at structuring their content ahead of the actual recording. With AI Outline, creators can enter a description, such as "Baking lessons for beginners," and AI Outline will generate "video titles, hashtags, hooks and outlines," as well as an overall idea of how to optimally structure the content. Here's TikTok on the new feature: "AI Outline generates an outline that will break down the video into six parts that creators can customize. For instance, creators can lengthen or shorten the title, refine the hook, and the general script idea to make the video in their style. Once the outline is complete, creators can record the video and upload it on TikTok. Starting today, AI Outline is available to creators 18 years and older in the U.S., Canada, and select markets, with broader availability in the coming weeks." While AI Outline is seeing a more limited rollout, Smart Split will be made available globally on TikTok Studio Web, and is designed for videos longer than one minute. With Smart Smart, creators can upload their content, select which parts of the video they want to keep, and the feature will do the rest: "Smart Split automatically clips, reframes, captions, and transcribes longer content into multiple short videos ready for TikTok. For example, Smart Split can help creators cut their day in the life vlog or a podcast episode into multiple clips. (...) Smart Split can automatically choose a video length or creators can choose a specific length for the videos." TikTok also says that users can select from multiple caption formatting options, as well as reframe the content before publishing it directly from TikTok Studio Web. Capping today's announcements, TikTok also introduced a revenue share update to its Subscription product, allowing creators to "earn up to 90% of profit payouts." From the press release: "Subscription allows TikTok creators to build stronger, more engaged communities while monetizing through a monthly subscription fee for access to exclusive perks, (...) Now, after fees, creators receive 70% of TikTok's revenue share, and those who meet other requirements (10K followers, 100K views in the last month and 3+ subscription-only videos posted in the last month) can unlock an extra 20% monthly reward on top of that, for a total of up-to 90% of the revenue." You can find out more about today's announcements on TikTok's newsroom post.

TikTok reveals new AI features: AI Outline and Smart Split

New features come to TikTok Credit: Mateusz Slodkowski/SOPA Images/LightRocket via Getty Images TikTok just dropped a whole host of new tools and features -- including new monthly rewards and so, so much AI. Long videos are great for YouTube, but they might not be ideal for short-form video. Enter: Smart Split, an AI-powered editing tool that takes your longer videos -- think podcast videos and hour-long video essays -- and clips them into shorter videos. "If you've ever spent hours trimming down podcasts into clips... this one is for you," Kim Farrell, the global head of creators at TikTok, said at TikTok's 2025 U.S. Creator Summit. The tool, which is available globally on TikTok Studio Web, automatically clips, reframes, captions, and transcribes users' longer videos into multiple short videos. To use the tool, creators still need to do a bit of work. You'll have to upload videos that are longer than one minute and select which parts you want clipped. Then, either decide how long you want the videos to be or let Smart Split automatically choose the length. You can also choose the caption formatting and reframe the content if necessary. The platform also launched AI Outline, an AI-powered tool that gives creators video titles, hashtags, hooks, and outlines. Simply enter a prompt or select a topic on Creator Search Insights to get an outline that breaks a video down into six parts. After you get the AI response, you can ask it to edit the response -- i.e., ask for it to give you another hook option or make the script better fit your audience. AI Outline is available for creators 18 years or older in the U.S., Canada, and select markets. It's not surprising that TikTok would continue to lean into AI -- it seems every social media platform is. Earlier this month, Twitch announced a new AI-powered tool that automatically creates clips from livestreams, kind of like the Twitch version of Smart Split. Meta has its own array of AI-powered tools for creators, like AI tools on Edit, AI Studio, and the "infinite slop machine" that is Meta AI's Vibes.

TikTok's New AI Tools Will Make It Easier for Creators to Produce Viral Content

Be they viral dancers mimicking the moves of Taylor Swift, short-form comedians, or beauty bloggers, creators are the heart and soul of TikTok -- and the social media company knows it. On Tuesday, the ByteDance-owned company rolled out a series of product updates focused on elevating the app's creator experience. Announced during the TikTok US Creator Summit, an in-person gathering with more than 300 TikTok creators, the newest updates are set to help them share and make content more effectively, particularly with the help of artificial intelligence. Even as the internet is flooded with AI slop, TikTok is betting on the technology. TikTok's latest product rollout is harnessing the power of AI for content creation, while boosting monetization along the way. "At TikTok, we want to empower human creativity with AI-powered tools that make it easier to create, discover, and connect around original content," the company said in a statement. "We can't wait to see how these new tools inspire creators to bring even more great content to life." TikTok's recent rollout is not the company's first dabble with artificial intelligence. Since 2024, TikTok's AI creative suite, TikTok Symphony, has allowed businesses to generate content and avatars, and translate and dub videos by harnessing AI. Earlier this year, the app rolled out AI Alive, a feature that allows static photos to be transformed into short-form videos for user's in-app stories. Still, the recent features are aiming to make creator's lives easier -- at least the creating part. Here's what's new. To help creators streamline the editing process, TikTok is introducing an AI-powered editing tool dubbed Smart Split. The new feature automatically reframes and clips long videos, as well as transcribes and captions longer content to be transformed into multiple TikTok-ready shorter videos. Now available globally on the TikTok Studio Web, the feature allows creators to upload videos longer than a minute for Smart Split to reframe the video vertically. Smart Split can also suggest video length and generate captions for the adapted video, which can then be directly to the app. For instance, a long video podcast can be easily trimmed down and edited into fragments that creators can then roll out. Sometimes the hardest part of producing content is not only publishing, but creating it too. TikTok's AI Outline, which is now available for U.S. users over 18, sets out to help structure the creative process by helping users generate hooks, hashtags, video titles, and outlines based on prompts and trending topics from the app's Creator Search Insights. Additionally, AI Outline divides a user's video into six customizable parts in the creator's style. The feature allows creators to lengthen or shorten a title, generate script ideas, and refine their hooks. Suggestions made by both new AI tools are set to abide by TikTok's Community Guidelines, and videos produced using the features will undergo a moderation review prior to publishing on the app. The company is updating its revenue share for creators by building on its existing subscription program -- a Patreon-like setup that allows creators to build a pay-to-join community with exclusive content. The company's announced update will make it possible for creators to get up to 90 percent of the subscriptions profit payouts. Creators with a subscription community will now receive 70 percent of revenue shares, while those meeting extra requirements can rack up an extra 20 percent monthly bonus.