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UAE UniExpo 2024: More students opting for courses in AI, cybersecurity, business, media
Paid parking in Dubai: Residents face up to Dh4,000 extra yearly costs when new rates kick in Universities have adapted their curriculum to meet evolving market needs and student interests. Courses in artificial intelligence (AI), digital marketing, cybersecurity, and renewable energy are now at the forefront of academic choices, educators said at the two-day 7th UniExpo in Dubai that concluded on Thursday. Among the thousands of students who attended the UniExpo over the last two days, many were well informed about their choices and are increasingly interested in emerging fields that promise a secure future. Mustafa Ali, recruitment manager at Canadian University Dubai (CUD), highlighted the surge in demand for programs in business, computer engineering, and communication fields such as digital media and journalism. Since its establishment in 2006, the university has expanded its offerings to include digital media, digital marketing, mechatronics, AI, and robotics in response to the evolving academic landscape. Reflecting this commitment to innovation, CUD was ranked number one in its category by QS World University Rankings for 2025. Marcy Manasseh, an admissions counsellor at Middlesex University Dubai, noted the enthusiastic response to their new MSc Sports Analysis program. She told Khaleej Times: "We just started this program with the first intake in September, and we already see considerable interest, especially from international students." Fathima Shareef, a teacher at GEMS National School observed a notable shift in student preferences. "Ten years ago, most students aspired towards careers in medicine and dentistry. Today, there is a growing interest in technological fields," she explained. Their school visited the expo to connect students with information about various universities and programs, aiding them in identifying suitable study paths. This shift towards technology and emerging fields illustrates a broader trend among students seeking secure and innovative career paths. As universities continue to adapt their programs to meet these interests, students are provided with a range of options that align with the demands of the modern job market. Students like Anika Kant from Ambassador School drew inspiration from their surroundings and family to pursue unique fields such as aerospace engineering. Similarly, Clarence Cabagaduan, a senior at The Philippine School, expressed his interest in computer science and his quest to find the best universities offering this course in Dubai. "I want to get the best education for me, and I've heard that many universities here have strong computer science programs," he shared. Dhruv Punjabi from Springdales School is exploring the business domain. He highlighted the significance of entrepreneurship in the UAE and the ease of starting new ventures. "I'm planning to study business because I feel that in the UAE, most countries focus on business models, making it easier to start your own business or startups," he explained. For some students, traditional fields still hold appeal. Salma, a grade 11 student at Grammar School, aims to pursue a career in surgery. She plans to begin her pre-med studies abroad before transferring to Gulf Medical University. Meanwhile, Adam Hammer from American International School is exploring science but is still open to discovering more university options.
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UAE UniExpo 2024: Over 3,000 students explore course offerings from global universities
Paid parking in Dubai: Residents face up to Dh4,000 extra yearly costs when new rates kick in More than 3,000 students from various schools visited the two-day 7th UniExpo in Dubai that started on Wednesday. This year's event showcased a prestigious line-up of universities and educational partners from around the globe, offering insights into a wide array of programmes and academic opportunities. Participating institutions include Middlesex University Dubai, University of Birmingham Dubai, Rochester Institute of Technology Dubai, Canadian University Dubai, Emirates Aviation University, and University of Bolton, among others. These universities presented their latest programs, providing students with the chance to interact with representatives and gain in-depth knowledge about courses tailored to current industry demands. Since its inception, the event has been a crowd puller for students, parents and educators alike. Visitors were spoilt for choice at the vast array of courses offered, some of them making their debut in Dubai. Marjorie Brians, manager of admissions at Westford University College, expressed her excitement about introducing the Doctor of Business Administration program from Abertay University. "We are thrilled to introduce this programme into our curriculum. It offers students one-to-one research supervision, a dual qualification, and a research master class at the Abertay, Scotland campus," she said. Hiba Barada, admissions officer at Emirates Aviation University, highlighted the variety of programmes, especially those related to aviation and computer science. She said: "We offer programmes from Ph.D. to foundation levels, including aviation management, aeronautical engineering, and computer science. Our new program focuses on artificial intelligence and data science, which are in high demand given the future prospects of AI." Barada also emphasised exclusive internships with the Emirates Group, which provide valuable industry experience. RIT University showcased their programmes centred on innovation and technology. "Our new media and design program combines aspects of business, media, and public relations, preparing students for the modern job market," explained Walaa Faris, Enrolment Counsellor at RIT University. Ajman University, ranked fifth locally and No.474 globally, with nine specialised colleges offering more than 43 diverse programmes, was also present. "Our university's strength lies in its ability to adapt to market demands. Our academic offerings span the College of Medicine, Dentistry, Nursing, and Pharmacy, providing a range of programmes tailored to current industry needs. For prospective students uncertain about their academic path, we offer personalised counselling sessions. These sessions help them navigate their options and make informed decisions about their future, ensuring a smooth transition into university life," explained Hamid Sam Elodie, head of admissions at Ajman University. Harshita Komet, program consultant from the University of Europe stated that their courses are provided an innovative approach to education, emphasizing dual programs that combine different disciplines to prepare students for the future. "We look into how we can merge design and technology," Komet explained. "It's about creating something truly futuristic." Founded 20-25 years ago, the University of Europe has established a strong presence in Germany, with its latest campus opening just last year. Speaking about Edufair, Komet expressed enthusiasm: "It's going great so far. Events like these are significant for us in terms of branding. We see a lot of schools and students engaging in interactive sessions, which is wonderful."
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The UAE UniExpo 2024 showcases a shift in student preferences towards AI, cybersecurity, and business courses. Over 3,000 students explored offerings from global universities at the event.
The UAE UniExpo 2024, a significant educational event, has revealed a notable trend in student preferences for higher education. According to organizers, there is a growing interest among students in courses related to artificial intelligence (AI), cybersecurity, and business
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. This shift reflects the evolving job market and the increasing importance of technology in various industries.The two-day event, held at the Conrad Abu Dhabi Etihad Towers, attracted over 3,000 students from across the UAE
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. This impressive turnout underscores the importance of such expos in guiding students towards their future academic and career paths.UniExpo 2024 featured a diverse array of educational institutions, with more than 50 universities from 12 countries participating
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. This international representation provided students with a comprehensive view of global educational opportunities, allowing them to explore various courses and programs offered by renowned institutions worldwide.While traditional courses remain popular, there's a noticeable increase in interest for specialized programs. Alongside AI, cybersecurity, and business, media-related courses are also gaining traction among students
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. This trend indicates a growing awareness among young learners about the importance of digital skills in the modern workforce.The expo not only showcased university offerings but also provided valuable career guidance to attendees. Students had the opportunity to interact with university representatives, gaining insights into admission processes, scholarship opportunities, and career prospects
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. This direct interaction proved invaluable for students making crucial decisions about their academic future.Related Stories
The shift in course preferences is largely attributed to current market trends and future job prospects. With the rapid advancement of technology and its integration into various sectors, students are recognizing the potential of tech-focused careers. The interest in business courses also suggests an entrepreneurial spirit among the younger generation
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.UniExpo 2024 served as a platform to bridge the gap between academic institutions and industry requirements. By highlighting courses that align with market demands, the expo helped students make informed decisions about their educational paths, potentially leading to better job prospects in the future
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