Wikipedia signs AI licensing deals with Microsoft, Meta, and Amazon to sustain operations

Reviewed byNidhi Govil

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The Wikimedia Foundation announced licensing deals with Microsoft, Meta, Amazon, Perplexity, and Mistral AI for paid API access to Wikipedia's 65 million articles. The partnerships address rising infrastructure costs from data scraping and declining human traffic as AI chatbots answer questions without directing users to Wikipedia itself.

Wikipedia Secures AI Partnerships to Address Infrastructure Strain

The Wikimedia Foundation announced licensing deals with Microsoft, Meta, Amazon, Perplexity, and Mistral AI as part of its 25th anniversary celebration, marking a shift in how Wikipedia monetizes its content in the age of AI

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. These partnerships with tech companies expand the foundation's Wikimedia Enterprise program, a commercial subsidiary that sells paid API access to Wikipedia's 65 million articles across over 300 languages at higher speeds and volumes than the free public APIs provide

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. The new partners join Google, which signed a deal in 2022, along with smaller companies like Ecosia, Nomic, Pleias, ProRata, and Reef Media

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Source: PYMNTS

Source: PYMNTS

Rising Costs Drive Need for New Revenue Stream for Wikipedia

The push for licensing Wikipedia content follows years of escalating infrastructure costs as AI companies scraped Wikipedia at industrial scale to train AI models

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. In April 2025, the foundation reported that bandwidth used for downloading multimedia content had grown 50 percent since January 2024, with bots accounting for 65 percent of the most expensive requests despite making up just 35 percent of total pageviews

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. By October, human traffic to Wikipedia had fallen approximately 8 percent year over year after the organization updated its bot-detection systems and discovered that much of what appeared to be human visitors were actually automated scrapers built to evade detection

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. This decline threatens the feedback loop that has sustained Wikipedia for a quarter century, where readers visit, some become editors or donors, and the content improves.

How Wikimedia Enterprise Supports AI Content Training

Wikimedia Enterprise offers a version of Wikipedia optimized for commercial use and AI companies, according to Lane Becker, the Wikimedia Foundation's senior director of earned revenue

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. The program takes feature requests, builds functionality, and structures data in ways that support what these companies need

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. Microsoft corporate vice president Tim Frank stated that "access to high-quality, trustworthy information is at the heart of how we think about the future of AI at Microsoft," adding that the partnership helps "create a sustainable content ecosystem for the AI internet, where contributors are valued"

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. The foundation did not disclose the financial terms of the deals, but the revenue helps offset costs for the nonprofit, which otherwise relies on small public donations

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Source: The Register

Source: The Register

The Critical Role of Wikipedia in Generative AI Development

Wikipedia content is crucial for AI content training, with its articles serving as a key component of training data for generative AI chatbots and assistants developed by tech majors

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. The site receives nearly 15 billion views per month from 1.5 billion unique devices globally, making it among the top-ten most-visited websites and the only one run by a nonprofit

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. About 250,000 volunteer editors work on at least one Wikipedia article each month, making 324 changes each minute

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Source: Ars Technica

Source: Ars Technica

Sustainability Concerns Shape Future of Knowledge Sharing

Jimmy Wales, Wikipedia founder, told The Associated Press he welcomes AI models training on Wikipedia data because "it's human curated," but drew a clear line on free access: "You should probably chip in and pay for your fair share of the cost that you're putting on us"

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. Becker emphasized that "it is in every AI company's best interest to support the long-term sustainability of Wikipedia, because Wikipedia and all the other projects that we support are so core to their business"

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. The challenge ahead involves balancing the need for financial sustainability with Wikipedia's mission to provide free knowledge, especially as many AI chatbots and search engine summaries answer questions using Wikipedia content without sending users to the site itself

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. The work of volunteer editors is now helping both the Wikimedia Foundation and its partners generate revenue, raising questions about how this new content ecosystem will evolve

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