Yelp Unveils Major AI Overhaul: Enhanced Assistant, Menu Vision, and AI Phone Agents

Reviewed byNidhi Govil

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Yelp introduces a suite of AI-powered features, including an expanded AI assistant, Menu Vision for visual menu exploration, and AI phone agents for businesses. The update aims to revolutionize local business discovery and interaction.

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Yelp's AI Revolution in Local Business Discovery

Yelp, the popular review and business discovery platform, has unveiled its most significant AI-powered update to date, introducing a suite of features designed to transform how users interact with local businesses

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. The fall 2025 product release includes over 35 new features or updates, marking a major milestone in Yelp's AI integration strategy.

Enhanced AI Assistant and Natural Language Search

At the heart of this update is the expansion of Yelp's AI assistant, which now covers a broader range of businesses including restaurants, bars, local attractions, and retailers

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. The assistant can answer user questions by drawing information from business pages, websites, reviews, and photos. It also remembers user preferences, offering tailored recommendations for future queries

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Yelp has improved its search functionality to support natural language and voice queries, allowing users to ask questions in everyday language directly in the search box

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. This conversational approach aims to make the discovery process more intuitive and user-friendly.

Menu Vision: AR-Enhanced Dining Experience

One of the most innovative features introduced is 'Menu Vision,' which combines AI and augmented reality technologies

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. Users can now scan physical restaurant menus with their smartphone cameras, and the app will overlay interactive bubbles on the screen. Tapping these bubbles reveals photos of dishes, snippets from customer reviews, and additional information, helping diners make more informed choices

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AI Phone Agents for Businesses

Addressing staffing challenges in the service industry, Yelp has introduced two AI phone agents: 'Yelp Host' and 'Yelp Receptionist'

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. Yelp Host, specifically designed for table-service restaurants, can handle reservations, changes, and special requests. Yelp Receptionist caters to a broader range of businesses, managing calls and gathering project details. These AI-powered solutions aim to streamline customer interactions and improve efficiency for local businesses.

Enhanced Visual Content and Popular Offerings

The update also brings several visual enhancements, including AI-generated videos compiling user photos and narrating information about businesses

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. Yelp has expanded its 'Popular Offerings' feature to over 100 business categories, highlighting frequently mentioned services or products in a 'most mentioned' section on business pages

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As Yelp continues to integrate AI into its platform, these new features represent a significant step towards more personalized, interactive, and informative local business discovery. The company's focus on AI-driven solutions reflects the broader trend of established platforms adapting to the rise of chat-style search tools and the increasing demand for more intuitive, conversational user experiences.

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