Adobe Launches Firefly AI Mobile App with Expanded Third-Party Model Support

Reviewed byNidhi Govil

21 Sources

Adobe releases a dedicated Firefly app for iOS and Android, offering AI-powered image and video creation tools. The app includes support for multiple third-party AI models and introduces new features to enhance creative workflows.

Adobe Unveils Firefly AI Mobile App

Adobe has taken a significant step in the world of AI-powered creativity by launching a dedicated Firefly app for iOS and Android devices. This move comes as part of Adobe's ongoing efforts to attract users to its platform for their AI needs 1. The new mobile app brings the power of Adobe's Firefly AI models directly to users' smartphones, allowing for on-the-go image and video creation 2.

Source: CNET

Source: CNET

Key Features of the Firefly Mobile App

The Firefly mobile app offers a range of AI-powered features, including:

  1. Text-to-image generation
  2. Text- and image-to-video conversion
  3. Generative fill
  4. Generative expand

These tools enable users to create and edit visual content using simple text prompts or existing images 3. The app is free to download and comes with 12 free generation credits (10 for images, 2 for videos) to allow users to experiment with the technology 2.

Expanded Third-Party AI Model Support

In a move to broaden its AI offerings, Adobe has significantly expanded its roster of third-party AI partners. The Firefly platform now includes support for models from:

  1. Google (Veo 3 and Imagen 4)
  2. Ideogram
  3. Pika
  4. Luma
  5. Runway

This expansion brings cutting-edge AI capabilities to Adobe users, including Google's Veo 3 AI video generator with synchronized audio capabilities 23. It's worth noting that all third-party models must adhere to Adobe's AI policy, which prohibits training on customers' content, providing reassurance to AI-wary professional creators 3.

Firefly Boards: Collaborative Moodboarding

Source: Creative Bloq

Source: Creative Bloq

Adobe has also announced the general release of Firefly Boards, a collaborative moodboarding tool that has been in beta since April. This feature allows users to:

  1. Create infinite canvases for brainstorming and planning content
  2. Generate images and videos using both Adobe and non-Adobe models
  3. Collaborate with team members in real-time
  4. Organize files easily with a new one-click arrange button 3

Firefly Boards integrates seamlessly with other Adobe products, allowing users to edit images in Photoshop and see the changes reflected in their Firefly Board within minutes 3.

Pricing and Availability

While the Firefly app is free to download, full access to its features requires a Firefly-inclusive Adobe plan. Pricing starts at $10 per month for 2,000 credits (equivalent to about 20 videos), with higher-tier plans offering more generation credits 23.

Impact on Adobe's Business

Source: CNET

Source: CNET

The introduction of AI features has had a significant impact on Adobe's business. The company reports that users have created more than 24 billion media assets with its Firefly models. Moreover, these AI capabilities have contributed to a 30% quarter-over-quarter increase in first-time subscribers 1.

As AI continues to reshape the creative industry, Adobe's latest moves position the company at the forefront of this technological revolution. By bringing powerful AI tools to mobile devices and expanding its ecosystem of AI models, Adobe is empowering creators to push the boundaries of digital content creation.

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