AI Reshaping Global Workforce: LinkedIn Study Reveals Emerging Job Titles and Skill Priorities

Business leaders in India keen to tap into transformative potential of GenAI: LinkedIn study

Ten per cent of workers hired globally in 2024 hold job titles that did not exist at the turn of the century, showed data made public on Wednesday from LinkedIn's inaugural Work Change Snapshot, indicating evolution in the workplace over time. Artificial intelligence (AI) engineers, data scientists, customer success managers, social media managers and sustainability managers are some such roles. The data, based on a study of around 5,000 global business leaders by LinkedIn, showed that 82% of leaders in India agreed that the speed of transformation was only set to hasten. With nine in 10 leaders in India reporting at least one way generative artificial intelligence (GenAI) could benefit their teams, and seven in 10 making it an imperative to adopt AI tools in 2025, business leaders are recognising the transformative potential of GenAI, as per the study. Ruchee Anand, India head, LinkedIn Talent Solutions, said, "AI is transforming the workplace like never before. While nearly 82% professionals in India are feeling the impact of rapid change, it's encouraging to see more companies committed to navigating this shift." Benefits of adopting and embracing AI stretch beyond merely increasing productivity. Employees proficient in GenAI are 20 times more likely to develop key soft skills -- such as design thinking and creativity, emotional intelligence, personal branding and professional networking -- essential qualities driving success in today's competitive workplace, showed LinkedIn data. The top five LinkedIn Learning courses in India focus on critical soft skills, including Communication Foundations and Building Trust. Reflecting a growing impetus on soft skills across seniority levels, courses such as Communication Management and The Manager's Guide to Difficult Conversations are in vogue. "As we look to 2025, businesses are increasingly prioritising AI adoption, alongside meaningful investments in upskilling and reskilling their people. Embracing AI is not just about keeping pace; it's about empowering teams, fostering innovation and creating resilient workforces ready to thrive," said Anand. Additionally, as businesses try to keep pace with the rapidly evolving technology, human resources (HR) teams are being relied upon more to smoothen this transition. In India, 69% of HR professionals said that expectations of them at work had never been higher. While more than half acknowledged that career growth now depended on embracing AI, another six in 10 admitted that experience alone was no longer enough to stay competitive.

10% of workers hired this year hold job titles that didn't exist in 2000

LinkedIn's 2024 Work Change Snapshot reveals that 10 per cent of global jobs have titles new since 2000, driven by AI and sustainability. Business leaders globally prioritize AI adoption, with India seeing rapid workplace transformation. Upskilling in AI is deemed crucial for career progression.In an evolving workforce landscape, LinkedIn's recent Work Change Snapshot reveals that 10 per cent of the jobs filled globally in 2024 bear titles unheard of in the year 2000. Roles such as Sustainability Manager, AI Engineer, Social Media Manager, Data Scientist, and Customer Success Manager have now become integral across industries. The shift is driven by the rise of new technologies like Artificial Intelligence (AI) and a greater emphasis on sustainability. Among 5,000 surveyed global business leaders, 82 per cent in India observe a rapid acceleration in workplace transformation, with a rising demand for roles, skills, and innovative technologies reshaping job requirements. With Generative AI at the forefront, 70 per cent of global business leaders rank AI adoption among their top priorities for 2025. LinkedIn India's Talent Solutions Head, Ruchee Anand, underscored this shift, stating, "As we look to 2025, businesses are increasingly prioritising AI adoption, alongside meaningful investments in upskilling and reskilling their people. Embracing AI is not just about keeping pace; it's about empowering teams, fostering innovation, and creating resilient workforces ready to thrive." In India, HR professionals are also feeling the shift; nearly 69 per cent report that workplace expectations are higher than ever. Many, around six in 10, believe experience alone is no longer enough to remain competitive, with over half stating that career progression now hinges on proficiency in AI. To support this transition, LinkedIn announced the expansion of its LinkedIn Learning library to include more than 1,000 AI courses and introduced new AI-driven tools, including its first AI agent, Hiring Assistant, and an AI-powered coaching feature aimed at streamlining the hiring process and equipping employees with the skills needed in a digitally advanced work environment.