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On Thu, 23 Jan, 12:03 AM UTC
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Air India introduces AI-based feature for quicker booking of tickets
Air India has launched an AI-based feature on its website to streamline the ticket booking process for its loyalty program members. The eZ Booking feature allows customers to quickly book tickets without multiple data entry steps, using the innovative 'Agentic AI' capabilities to enhance the digital experience.Air India has introduced an Artificial Intelligence-based feature on its website that will allow customers to book tickets in a quicker time by interacting with the AI agent. With Agentic AI innovation, customers can speed through the booking process on the website without having to navigate multiple screens to perform time-consuming data entry, the airline said in a release. The feature eZ Booking is currently available for members of the airline's loyalty programme Maharaja Club. Satya Ramaswamy, Chief Digital and Technology Officer at Air India, said the airline is taking early steps in deploying the emerging 'Agentic AI' capabilities across its digital footprint.
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Air India's eZ ticket booking: AI just like humans to make bookings; check steps and process
Air India's new AI-driven feature, eZ Booking, simplifies the flight reservation process using natural language text or voice commands. Exclusive to Maharaja Club members, eZ Booking allows seamless booking and modifications, enhancing the user experience with quick and secure payments. The airline plans to expand this feature to its mobile platforms soon.Air India on Wednesday AI-driven feature, eZ Booking, aimed at revolutionizing the ticket reservation process. Currently available exclusively to members of the Maharaja Club, the airline's loyalty program, eZ Booking allows users to book flights on the Air India website, airindia.com, using simple text or voice commands. It Agentic AI technology to streamline the booking process, reducing it to a few steps and eliminating the need to navigate multiple screens, the Tata-owned airline said. Designed to mimic the experience of interacting with a human travel agent, eZ Booking enables customers to input their travel preferences naturally, such as "Book the first flight from Delhi to Mumbai tomorrow" or "Find me a round trip from Chennai to Mumbai next week." eZ Booking builds on the success of Air India's AI-driven chatbot, AI.g, launched in May 2023. The airline said it has also AI.g has handled over 7 million guest queries to date, with a 97% resolution rate. The airline plans to expand this feature to its mobile website and app in the coming weeks, ensuring wider accessibility for customers. Simple Natural Language Input: Customers can express their travel needs in plain language, similar to how they would interact with a travel agent. Voice Input Option: For added convenience, users can also speak their requests, creating a near-human-like interaction. Effortless Modifications: If customers need to make changes to the suggested itinerary, they can do so using simple text or voice commands, saving them from the hassle of navigating back and forth through multiple screens. Quick and Secure Payment: Once satisfied with the itinerary, users can proceed to payment and receive their ticket immediately. Step 1: Log in to the Maharaja Club section on Air India's official website, www.airindia.com. Step 2: Click on the eZ Booking option located in the top navigation bar. Step 3: Provide your travel details via text or voice commands. For example, say, "Book a flight to Bangalore next Friday." Step 4: Review the itinerary provided by the AI agent, make changes if necessary, and proceed to payment. Step 5: Download your e-ticket.
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Air India introduces an AI-based 'eZ Booking' feature on its website, allowing loyalty program members to book flights quickly using natural language or voice commands, streamlining the reservation process.
Air India, the Tata-owned airline, has launched an innovative AI-driven feature called 'eZ Booking' on its website, aimed at revolutionizing the flight reservation process for its loyal customers 1. This new technology leverages Artificial Intelligence to streamline ticket booking, making it faster and more intuitive for users.
The eZ Booking feature utilizes 'Agentic AI' capabilities to enhance the digital experience for Air India's customers. It allows users to book flights using simple text or voice commands, mimicking the experience of interacting with a human travel agent 2. Customers can input their travel preferences naturally, such as "Book the first flight from Delhi to Mumbai tomorrow" or "Find me a round trip from Chennai to Mumbai next week."
At present, the eZ Booking feature is exclusively available to members of Air India's loyalty program, the Maharaja Club 1. However, the airline plans to expand this feature to its mobile website and app in the coming weeks, ensuring wider accessibility for customers 2.
The eZ Booking feature builds upon the success of Air India's AI-driven chatbot, AI.g, which was launched in May 2023. According to the airline, AI.g has handled over 7 million guest queries to date, with an impressive 97% resolution rate 2.
Satya Ramaswamy, Chief Digital and Technology Officer at Air India, emphasized that the airline is taking early steps in deploying emerging 'Agentic AI' capabilities across its digital footprint 1. This move aligns with Air India's broader strategy to enhance its digital services and improve customer experience.
The introduction of eZ Booking represents a significant step forward in the application of AI technology in the airline industry. By simplifying the booking process and reducing the time required for reservations, Air India is setting a new standard for customer service in the aviation sector. This innovation could potentially influence other airlines to adopt similar AI-driven solutions to improve their booking systems and overall customer experience.
Reference
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