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[1]
Ant International launches lending services in Brazil
This content is provided by an external author without editing by Finextra. It expresses the views and opinions of the author. As a first move, it formed a strategic partnership with AliExpress to bring a new financing solution, Bettr Working Capital, to local merchants operating on AliExpress. This enables simple and streamlinedaccess to working capital and supports business expansion in one of the world's fastest-developing e-commerce markets. Bettr Working Capital will gradually roll out, with the first batch of disbursements starting on March 17. As Latin America's largest digital economy, Brazil continues to experience rapid e-commerce growth, with millions of SMEs and micro-business owners thriving in this dynamic sector. However, access to financing remains a challenge for many, as SMEs' limited collateral, lack of standardized financial documentation, and other constraints make it difficult to secure funding. Through this partnership, Bettr integrates its AI-powered lending technology into the AliExpress platform to offer smarter and more accessible financing solutions. By analysing merchants' sales record and other unstructured business information from AliExpress, Bettr Working Capital provides affordable and tailored loan options, helping sellers access funds more easily to manage cash flow, grow their business, and expand into new categories. Leveraging AI, Bettr makes credit more inclusive. With alternative data-based modelling, it can conduct credit assessments quickly and accurately. Bettr is also enhancing its lending capabilities in compliance with Brazil's regulatory framework. AliExpress's deep e-commerce ecosystem enables seamless integration of financing solutions for sellers, allowing them to access the tailored credit product within its operational workflow through its merchant portal. Sellers can apply for flexible Bettr Working Capital via the "Financial Services" section in the AliExpress Seller Centre, with a simple digital application process featuring intuitive page interactions, real-time approval tracking, rapid fund disbursement and responsive customer service. With loan amounts starting from as small as BRL1,000, competitive interest rates, flexible instalment options and no collateral requirements, Bettr Working Capital is designed to reduce financing costs and ease the financial burden on SME borrowers. Merchants can access Bettr Working Capital on AliExpress Seller Centre, selecting loan amount and repayment options (*Actual credit line and interest rates are subject to the rates displayed in the system at the time of loan application.) "We are thrilled to launch Bettr's lending service in Brazil, a market with vibrant economy landscape and strong entrepreneurial spirit," said Quan Yu, General Manager of Ant International's Global Credit Tech, who also oversees Bettr's expansion in select markets. "Our partnership with AliExpress marks a meaningful first step in broadening financial access for local businesses, and Bettr looks forward to expanding this impact to more regions. SMEs make up the vast majority of businesses globally, yet many still struggle to secure the funding they need to grow. By harnessing the power of AI and collaborating with diverse local partners, we are dedicated to turning cutting-edge technologies into real and practical solutions with offerings like Bettr Working Capital, empowering SMEs to unlock new growth opportunities, drive innovation, and contribute to the real economy. This commitment lies at the heart of our mission to bring small and beautiful changes to the world." "We are very excited about this partnership with Bettr, which will further enhance the support offered to local sellers in Brazil. This collaboration reinforces our commitment to helping small and medium-sized businesses thrive by providing accessible and efficient financial tools that can take their operations to the next level. In this way, we are not only supporting the individual growth of these entrepreneurs but also contributing to the advancement of e-commerce in the country. Together, we are building an ecosystem where sellers have more resources and opportunities to innovate, expand, and reach new levels of success," said Briza Bueno, LatAm director of AliExpress.
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Ant International's Bettr Launches Small Business Financing Solution in Brazil | PYMNTS.com
Ant International's artificial intelligence (AI)-driven lending business, Bettr, has officially launched in Brazil and will work with local partners to expand lending to small and medium-sized businesses (SMBs). The company's first partnership in Brazil is with eCommerce marketplace AliExpress, the companies said in a Monday (March 17) press release. Together, the companies are rolling out a new financing solution called Bettr Working Capital that will focus on local merchants operating on AliExpress, according to the release. "Our partnership with AliExpress marks a meaningful first step in broadening financial access for local businesses, and Bettr looks forward to expanding this impact to more regions," Quan Yu, general manager of Ant International's Global Credit Tech, said in the release. Bettr's use of AI and collaborations with local partners enable the company to offer financial access to SMBs that often struggle to secure funding, according to the release. Its partnership with AliExpress enables Bettr to integrate its lending technology into the AliExpress platform, analyze merchants' sales records and other unstructured business information from the platform, and provide loan options that are tailored to the merchant, the release said. Merchants can apply for the tailored credit product through the AliExpress merchant portal, see real-time approval tracking and get rapid fund disbursement when approved, per the release. "This collaboration reinforces our commitment to helping small and medium-sized businesses thrive by providing accessible and efficient financial tools that can take their operations to the next level," Briza Bueno, LatAm director of AliExpress, said in the release. Embedded finance is reshaping what it means for banks, businesses and FinTechs to interact, in real time, with customers, generating new revenue and giving end users a broad range of payments options, according to the PYMNTS Intelligence report commissioned by Visa, "Embedded Lending: From the Lender's Perspective." The report found that embedded lending has particular appeal for lenders because they are able to reach new customers and expand financial inclusion, while leveraging data to help tailor offers that boost sales. AliExpress offers an extensive marketplace with more than 100 million products, connects buyers with sellers worldwide, offers global shipping and provides a buyer protection program. The company is ranked No. 3 on PYMNTS' Provider Ranking of Shopping Apps.
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Ant International's AI-powered lending business, Bettr, has launched in Brazil, partnering with AliExpress to offer Bettr Working Capital, a new financing solution for local merchants on the e-commerce platform.
Ant International, a global fintech powerhouse, has made a significant move into the Brazilian market with the launch of its AI-powered lending business, Bettr. The company has strategically partnered with AliExpress, one of the world's largest e-commerce platforms, to introduce a new financing solution called Bettr Working Capital 12.
Brazil, Latin America's largest digital economy, has been experiencing rapid e-commerce growth. However, many small and medium-sized enterprises (SMEs) face difficulties in accessing financing due to limited collateral and lack of standardized financial documentation. Bettr Working Capital aims to bridge this gap by leveraging AI technology to provide more accessible and tailored financing solutions 1.
Bettr's innovative approach utilizes AI to conduct quick and accurate credit assessments based on alternative data modeling. By analyzing merchants' sales records and other unstructured business information from the AliExpress platform, Bettr can offer affordable and customized loan options. This technology-driven method makes credit more inclusive and helps sellers manage cash flow, grow their businesses, and expand into new categories 12.
The partnership with AliExpress enables a seamless integration of Bettr's financing solutions into the e-commerce giant's ecosystem. Merchants can easily access Bettr Working Capital through the "Financial Services" section in the AliExpress Seller Centre. The application process is streamlined, featuring intuitive interactions, real-time approval tracking, and rapid fund disbursement 1.
Bettr Working Capital offers loan amounts starting from as low as BRL 1,000 (approximately USD 200), with competitive interest rates and flexible installment options. Importantly, there are no collateral requirements, making it easier for SMEs to access the funding they need. This approach is designed to reduce financing costs and ease the financial burden on small business borrowers 1.
Quan Yu, General Manager of Ant International's Global Credit Tech, expressed enthusiasm about the launch in Brazil, citing the country's vibrant economic landscape and strong entrepreneurial spirit. The partnership with AliExpress is seen as a first step in broadening financial access for local businesses, with plans to expand this impact to more regions 12.
Briza Bueno, LatAm director of AliExpress, emphasized the company's commitment to supporting small and medium-sized businesses. By providing accessible and efficient financial tools, AliExpress aims to help sellers take their operations to the next level, contributing to the overall advancement of e-commerce in Brazil 12.
This partnership exemplifies the growing trend of embedded finance, which is reshaping interactions between banks, businesses, and fintech companies. Embedded lending, in particular, allows lenders to reach new customers, expand financial inclusion, and leverage data to tailor offers that boost sales 2.
As Bettr continues to enhance its lending capabilities in compliance with Brazil's regulatory framework, this AI-driven approach to SME financing could potentially transform the landscape of small business lending in one of the world's fastest-growing e-commerce markets.
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