Apple faces unprecedented talent exodus as engineers flock to OpenAI and Meta amid AI struggles

Reviewed byNidhi Govil

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Apple is experiencing a significant talent drain as dozens of engineers and designers leave for OpenAI and Meta. Four senior executives departed within 72 hours this week, including the AI chief and design head. The exodus reflects deeper concerns about Apple lagging in the AI race, with speculation mounting about Tim Cook's potential retirement.

Apple Loses Dozens of Engineers and Designers to OpenAI's Hardware Division

Apple is experiencing an unprecedented talent exodus, with dozens of engineers and designers leaving for AI-focused companies, particularly OpenAI. According to a Wall Street Journal review of LinkedIn data, former Apple staff joining OpenAI include contributors to flagship categories ranging from wearable-device industrial design to platform-level audio technologies used across the iPhone, AirPods, and Apple Watch . Several individuals also listed experience in robotics, as OpenAI builds its dedicated hardware division and prepares to launch its first hardware device next year.

Source: MacRumors

Source: MacRumors

The scale of departures accelerated sharply in November 2025, when at least 25 former Apple employees joined OpenAI's hardware project in a single month, ranging from camera engineering to silicon and Vision Pro development

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. OpenAI acquired Jony Ive's hardware startup io Products for $6.5 billion, bringing in Evans Hankey, Tang Tan, Scott Cannon, Patrick Coffman, and Shota Aoyagi. This strategic move positions OpenAI to compete directly with Apple in consumer hardware.

Four Executive Departures Within 72 Hours Signal Leadership Shakeup

Apple announced high-profile departures of four senior executives within just 72 hours this week, marking an unusual wave that has rattled the company's traditionally stable leadership structure. The executive departures include AI chief John Giannandrea, General Counsel Kate Adams, Vice President of Environment, Policy and Social Initiatives Lisa Jackson, and user interface design head Alan Dye

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. Earlier this year, Chief Operating Officer Jeff Williams and Chief Financial Officer Luca Maestri also left their positions.

Source: ET

Source: ET

Alan Dye's departure to Meta represents a particularly direct threat to Apple, as he was largely the face of Apple's design studio following the 2019 departure of former design chief Jony Ive

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. His deputy Billy Sorrentino also joined Meta, giving the social media giant control of Apple's former user interface design leadership. Apple is bringing in Meta chief legal officer Jennifer Newstead to lead government affairs and serve as its new general counsel, while Microsoft's corporate vice president of AI, Amar Subramanya, will become Apple's new vice president of artificial intelligence.

Meta Mounts Aggressive Recruitment Push With $200 Million Compensation Packages

Meta has emerged as one of the primary destinations for departing Apple talent, mounting the most aggressive recruitment push among competitors. The company hired Apple's Foundation Models head Ruoming Pang with a compensation package reported at more than $200 million

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. Several members of his team, including Mark Lee, Tom Gunter, and Bowen Zhang, followed him to Meta. Ke Yang, who led Apple's conversational AI search effort, left in October, while Jian Zhang, Apple's lead AI researcher for robotics, joined Meta in September.

Meta's recruiting blitz focuses on AI and smartglasses development, areas where the company sees significant growth potential. The hiring of longtime Apple designer Alan Dye this week demonstrates Meta's determination to compete in hardware design as it shifts investment away from its Metaverse virtual reality project and towards AI glasses and wearables

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Design and Leadership Structure Unravels After Jony Ive's Departure

The current talent drain fits into a much larger breakdown inside Apple's long-standing design and leadership structure that began after Jony Ive left in June 2019. The industrial design team built under Ive once operated as a tightly connected unit with shared experience going back to the original iMac, iPod, and iPhone

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. That continuity began to weaken as some designers followed Ive to his firm LoveFrom, including Wan Si, Chris Wilson, Patch Kessler, and Jeff Tiller.

Evans Hankey, handpicked by Ive as his successor, announced in 2022 that she would stay only through 2023 to manage the transition. Bloomberg reported that Apple struggled to replace her because so many experienced designers had already departed and because promoting one remaining designer risked creating unrest. In February 2024, Bart Andre retired after 32 years with Apple. Duncan Kerr left after 25 years, and Peter Russell-Clarke departed for a space technology company after 17 years.

Apple Lagging in the AI Race as Competitors Advance

The leadership shakeup and talent exodus come as Apple faces mounting criticism for lagging in the AI race. Apple delayed a major update to its Siri voice assistant that was expected to bring it closer to OpenAI's ChatGPT and Google's Gemini

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. The upgrade, which would turn Siri from a question-and-answer machine into an assistant that can act on a user's behalf and incorporate information from a person's phone to personalize responses, has been pushed off until next year. Apple's other AI updates for iPhones, Macs and iPads have been minimal this year.

Meanwhile, Meta, Google, Samsung and OpenAI have announced significant product expansions in artificial intelligence this year, from Meta's new Ray-Ban Display smartglasses to Google and Samsung's Gemini-powered headset and OpenAI's push into shopping and web browsers. Google's Gemini 3 model has also been making waves since its November launch. Apple struggled to hit its own targets for rolling out AI features across its devices throughout the year.

Investor Concerns Mount as Tim Cook Retirement Speculation Builds

For investors, the rapid outflow of top talent is becoming harder to ignore. Wall Street wants answers about Apple's AI strategy, with analysts asking about Siri's role in driving new products and whether AI chatbots are threatening Apple's relevance in internet searches

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. Eddy Cue, Apple's senior vice president of services, even said during his testimony in a Google antitrust hearing that people may not need an iPhone 10 years from now.

Speculation is mounting that Tim Cook may be preparing to step aside as CEO, with rumors suggesting he is preparing to leave his role as soon as next year . According to Bloomberg's Mark Gurman, this wave of turnover is not expected to stop, and speculation about who might succeed Cook is already building. Apple stock is up roughly 12 per cent this year, a much smaller jump than the 30 per cent increase it saw in 2024

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Vision Pro Remains Niche as Company Culture Faces Pressure

Apple's expensive Vision Pro headset, the first new computing category the company has introduced since the decade-old Apple Watch, is still a niche product

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. The headset's limited adoption adds to concerns about Apple's ability to innovate in emerging technology categories. Apple is known for having a uniquely tight-knit company culture driven by secrecy, making the current wave of departures particularly unusual.

Source: BNN

Source: BNN

Dan Ives, global head of tech research for Wedbush Securities, noted that this pattern is against the typical company culture of Apple. "Because the AI strategy has been invisible, and it's going to define Cook's legacy, how he handles this chapter," Ives stated. If 2025 was the year Apple benefited from patience and optimism, then 2026 is shaping up to be the deadline for its backup plan. Should the company fall short again in delivering compelling and useful AI features, the long-term picture for Apple could become far more concerning. Despite these challenges, Apple is expected to surpass Samsung in smartphone shipments this year for the first time since 2011, according to Counterpoint Research, and remains one of the few companies to cross the $4 trillion market capitalization threshold.

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