Apple's New AI 'Clean Up' Tool Challenges Google's Magic Editor in Photo Editing

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On Wed, 30 Oct, 12:02 AM UTC

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Apple's iOS 18.1 introduces an AI-powered 'Clean Up' feature for photo editing, rivaling Google's Magic Editor. The new tool offers intuitive object removal and background blending, sparking comparisons in performance and user experience.

Apple Introduces AI-Powered 'Clean Up' Feature

Apple has entered the AI photo editing arena with its new 'Clean Up' feature, released as part of iOS 18.1. This tool, powered by Apple Intelligence, allows users to remove unwanted elements from photos and seamlessly blend the background 1. The introduction of this feature puts Apple in direct competition with Google's Magic Editor, which has been available on Pixel phones since 2023 and recently expanded to all Google Photos users 1.

User Experience and Functionality

The Clean Up tool is easily accessible within the Photos app's editing section. It automatically suggests elements to remove, allowing users to tap and eliminate unwanted objects quickly. This intuitive design has been praised for its ease of use compared to Google's Magic Eraser, which often requires multiple selections for object removal 2.

Performance Comparison

In various tests conducted by tech reviewers, Apple's Clean Up tool demonstrated impressive results:

  1. Object Removal: Clean Up effectively removed objects like belts, people, and vehicles from photos 2.
  2. Background Blending: The tool showed proficiency in blending edited areas with the surrounding background, though some instances of graininess were noted in challenging edits 1.
  3. Speed and Efficiency: Users reported faster editing processes with Clean Up compared to Magic Eraser 2.

However, Magic Eraser still holds some advantages, particularly in handling larger objects and producing more convincing results in certain scenarios 2.

Additional AI Features in Apple Photos

Beyond Clean Up, Apple has introduced other AI-powered features to enhance the Photos app experience:

  1. Improved Search: Users can now use natural language to search for specific photos or groups of photos within their library 3.
  2. Smart Collections: The app now surfaces new collections and offers more customization options 3.
  3. Memory Creation: Apple Photos can create slideshows and video montages from searched images, complete with relevant music selections 3.

Future Developments

While Apple's initial release of Clean Up has been well-received, the company plans to add more features to Apple Intelligence through future iOS updates. This ongoing development suggests that the competition between Apple and Google in AI-powered photo editing will continue to intensify, potentially leading to further innovations in the field 3.

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