ChatGPT Nears 1 Billion Users, Driven by Studio Ghibli-Style AI Images

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On Mon, 14 Apr, 8:01 AM UTC

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OpenAI's ChatGPT experiences explosive growth, reaching nearly 1 billion weekly active users, largely due to its new image generation feature and popular Studio Ghibli-style creations.

ChatGPT's Explosive Growth

OpenAI's ChatGPT has experienced unprecedented growth, with CEO Sam Altman revealing that the platform is nearing one billion weekly active users. This remarkable surge in user numbers has been primarily driven by the recent update to ChatGPT's image generation feature, particularly the popularity of Studio Ghibli-style imitations 123.

From 500 Million to 1 Billion Users

During a TED conference, Altman disclosed that ChatGPT's user base had doubled in just a few weeks. Previously reported at 500 million weekly active users, the platform has now reached or is very close to the one billion mark 14. This growth rate is unparalleled in the tech industry, with ChatGPT achieving in months what took other popular platforms like TikTok and Instagram years to accomplish 1.

The Studio Ghibli Effect

The catalyst for this explosive growth was the March 25 update to ChatGPT's image generator. This update introduced improved image handling capabilities and sparked a viral trend of users creating Studio Ghibli-style images 12. The popularity of these AI-generated artworks was so intense that it put significant strain on OpenAI's infrastructure, with Altman stating that the demand was "melting" the company's GPUs 15.

Legal Implications of AI-Generated Art

Despite concerns about copyright infringement, the creation of Studio Ghibli-style images using ChatGPT appears to be legal under certain conditions. According to Article 30-4 of the Japanese Copyright Act, AI developers can use copyrighted materials for training purposes without obtaining permission 23. However, there are limitations: while mimicking a general artistic style is not considered infringement, generating images that closely resemble specific characters or scenes from Studio Ghibli films could potentially breach copyright laws 23.

Impact on OpenAI's Infrastructure and Future Plans

The sudden surge in user activity following the image generation update had a significant impact on OpenAI's infrastructure. The company reported adding one million new users in a single hour, a stark contrast to the five days it took to reach the same milestone during ChatGPT's initial launch 26 months ago 5.

In response to questions about compensating artists whose styles are replicated by AI, Altman suggested that future developments might include a system where certain prompts trigger automatic payments to creators who opt in 23. He also emphasized that guardrails are in place to prevent the model from generating copyright-protected works 23.

ChatGPT's Position in the AI Landscape

The rapid growth of ChatGPT underscores the increasing mainstream adoption of AI technologies. Altman believes that while AI may change job expectations, it will also dramatically increase human capabilities, making it easier for people to adapt to these changes 15. As AI continues to evolve, its impact on various industries and society at large remains a topic of intense discussion and speculation.

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