Chegg Announces 22% Workforce Reduction as AI Tools Disrupt EdTech Industry

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On Mon, 12 May, 4:03 PM UTC

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Chegg, an online education platform, plans to lay off 22% of its workforce and close offices in response to declining revenue and user base, largely attributed to the rise of AI-powered educational tools.

Chegg Announces Significant Workforce Reduction

Chegg, a prominent online education platform, has announced plans to lay off approximately 22% of its workforce, amounting to 248 employees 123. This decision comes as part of a broader restructuring effort aimed at cutting costs and streamlining operations in response to changing market dynamics and increased competition from AI-powered educational tools 12.

Financial Impact and Market Response

The company reported a substantial decline in its first-quarter results for 2025. Chegg's revenue dropped by 30% to $121 million, with subscription services revenue falling by nearly a third to $108 million 14. The subscriber count also saw a significant decrease of 31%, bringing the total number of subscribers down to 3.2 million 15. Despite these challenging figures, Chegg's shares experienced a 4.8% increase following the announcement 5.

AI's Disruptive Influence on EdTech

Chegg attributes much of its recent struggles to the rising popularity of AI-powered educational tools among students 12. The company specifically pointed to Google's AI Overviews and Gemini AI platform as factors contributing to the decline in web traffic to its own platform 12. Additionally, other AI companies such as OpenAI and Anthropic are offering free or discounted access to their language models for college students, further intensifying the competition 25.

Restructuring Measures and Cost Savings

As part of its restructuring plan, Chegg will implement several cost-cutting measures:

  1. Closing physical offices in the U.S. and Canada by the end of 2025 123
  2. Reducing marketing efforts, particularly in the upper funnel 2
  3. Limiting new product development initiatives 25
  4. Cutting general and administrative expenses 25

These measures are expected to result in cost savings of $45-55 million in 2025 and $100-110 million in 2026 12. The company anticipates incurring restructuring charges of $34-38 million, primarily in the second and third quarters of 2025 14.

Legal Action Against Google

In February 2025, Chegg filed a federal antitrust lawsuit against Google, alleging that the search engine's AI-generated summaries at the top of search results pages were unfairly diverting traffic away from Chegg's website 35. The lawsuit claims that Google's practices are eroding demand for original content and undermining publishers' ability to compete 13.

Industry Implications and Future Outlook

Chegg's CEO, Nathan Schultz, expressed a somber outlook, stating that "macroeconomic trends will continue to put pressure on our company and business trends will worsen before they get better" 35. This situation highlights the broader challenges facing traditional EdTech companies as they navigate the rapidly evolving landscape shaped by AI advancements in education 23.

As the EdTech industry continues to grapple with these changes, companies like Chegg may need to innovate and adapt their business models to remain competitive in an increasingly AI-driven educational environment 235.

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