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We Had a Poke Around ChatGPT's New App Store. Here's What We Found
After a call for app submissions from developers, ChatGPT's beta app feature has arrived. Adobe Photoshop, Spotify, Canva, Zillow and other well-known digital tools are now apps within ChatGPT. OpenAI has launched an app platform two months after announcing the beta feature and rolling out a
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OpenAI adds an app store to ChatGPT
This expansion transforms ChatGPT into a more comprehensive platform where developers can even link apps to external sites for purchasing physical goods. OpenAI just announced in a blog post that you can now connect ChatGPT with even more apps. In fact, OpenAI has also opened things up for
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ChatGPT's app store will change the internet forever -- here's why
I've been somewhat critical of the direction of OpenAI recently. After its 'code red' scenario and a sweep of seemingly bad decisions, it seemed to me to be losing its footing. But its latest venture has convinced me, once again, that it is back on track. In fact, I'd go as far as to say that this
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OpenAI now accepting ChatGPT app submissions from third-party devs, launches App Directory
OpenAI has begun accepting submissions from third-party developers for their apps to be accessible directly in ChatGPT, and has launched a new App Directory (don't call it a "store"!) that can be opened from the ChatGPT sidebar and at the URL chatgpt.com/apps. This means the 800 million+ users of
[5]
The connector era is over: you can now submit ChatGPT apps to OpenAI
OpenAI says app submissions are open now, with the first approved apps rolling out gradually in the new year. OpenAI is opening a new publishing pipeline for apps that run inside ChatGPT, and it is pairing it with a ChatGPT app directory so users can actually find what gets built. For everyday
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A Look Inside ChatGPT's New 'App Store'
Earlier this year, OpenAI announced ChatGPT apps. Not the ChatGPT app, mind you: That's been out for more than a couple years now. ChatGPT apps, on the other hand, are programs that work within ChatGPT. You can access them in any given conversation with ChatGPT -- in fact, they may appear based on
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OpenAI might change app design forever
When Apple launched the App Store in 2008, it was impossibly influential to the future of the internet. The all-powerful world wide web was sliced and diced into bite-sized apps oft-dubbed Web 2.0. What followed was not just software that fit in your pocket. From TikTok to Uber, these
[8]
OpenAI Launches ChatGPT App Store | PYMNTS.com
By completing this form, you agree to receive marketing communications from PYMNTS and to the sharing of your information with our sponsor, if applicable, in accordance with our Privacy Policy and Terms and Conditions. The ChatGPT app store, accessible via the tools menu in ChatGPT or at
[9]
OpenAI Invites Third-Party Apps On ChatGPT - What It Means
OpenAI has opened app submissions for ChatGPT, allowing developers to publish third-party apps inside the platform for the first time. The move enables apps to appear directly within ChatGPT conversations, where users can discover, connect, and use them without leaving the interface. Developers
[10]
ChatGPT app marketplace explained: How it works, what developers gain
OpenAI ChatGPT app submissions explained benefits discovery monetisation for developers ChatGPT is no longer just a destination for conversations. With OpenAI now allowing developers to submit apps directly to ChatGPT, the platform is evolving into a full-fledged application marketplace, one where
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OpenAI has officially launched its ChatGPT app store, now accepting app submissions from third-party developers. The App Directory features popular services like Spotify, Canva, Adobe Photoshop, and Expedia, transforming the AI chatbot into a comprehensive platform where users can integrate applications directly into conversations. With over 800 million active users, this marks a shift from ChatGPT being just a product to becoming a full-fledged platform ecosystem.

OpenAI has launched its ChatGPT app store, marking a significant expansion of the AI chatbot into a comprehensive platform ecosystem. After announcing the beta feature and rolling out a Software Development Kit (SDK) earlier this fall, OpenAI began accepting app submissions from third-party developers on December 17, with apps appearing in the desktop version of ChatGPT the following day
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. The App Directory, accessible through the sidebar at chatgpt.com/apps, allows ChatGPT's 800 million active users to discover and integrate applications directly into their conversations4
.The new platform transforms how users interact with the AI chatbot. Instead of downloading apps, users click a "Connect" button to give ChatGPT access, then use @ prompts to trigger app features within conversations
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. Major brands including Adobe Photoshop, Spotify, Canva, Zillow, Expedia, and Uber have already joined the platform1
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. Users can book reservations, order food, create presentations, and access numerous services without leaving their chat interface2
.This launch represents a departure from OpenAI's earlier GPT Store, which debuted in early 2024 with promises of revenue sharing but limited functionality. While custom GPTs were primarily text-based experiences, the new ChatGPT app store enables far more interactive AI-powered interactions including buttons, maps, multi-views, sliders, and other user interface elements
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. The Apps SDK, built on the open Model Context Protocol developed by Anthropic, allows developers to connect external services, fetch real-time context, and render UI directly inside ChatGPT4
.Sam Altman described the vision as enabling "a new generation of apps that are interactive, adaptive, and personalized"
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. For companies that lack resources for intensive AI adoption, this platform offers a pathway to AI-powered tools without significant investment3
. OpenAI will host a public webinar on January 21 where engineers will demonstrate how to build, submit, and design apps using real-world examples4
.Developers submit apps through the OpenAI Developer Platform, where all submissions undergo review before approval
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. Apps that pass the review process will begin rolling out to users in early 20264
. Currently, monetization options are limited—developers can link ChatGPT apps to external websites for purchases of physical goods only2
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. Digital goods, subscriptions, and in-app services aren't yet permitted, though OpenAI is exploring additional monetization options4
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.All apps must comply with OpenAI's usage policies, be suitable for general audiences including teens, include clear data privacy policies and support contacts, and avoid advertising or deceptive behavior
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. Apps are categorized as "Featured," "Lifestyle," and "Productivity," with descriptions familiar to anyone who has used the Apple App Store or Google Play store1
.Related Stories
This development marks a pivotal shift for OpenAI. For the first time, the company is building an ecosystem that brings other companies in, transforming ChatGPT from merely a product into a platform
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. The platform allows third-party integration at scale, positioning ChatGPT as a potential hub for the internet—a place where users shop, plan holidays, book flights, discover music, and handle countless other tasks3
.OpenAI is testing ways to surface relevant apps inside conversations using signals like context, app usage patterns, and user preferences
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. Apps can appear as inline cards, carousels, fullscreen views for immersive tasks, or picture-in-picture modes for video and tutorials4
. This API integration approach keeps interactions conversational while adding practical utility, allowing verified developers from solo builders to large enterprises to extend ChatGPT's capabilities4
.Summarized by
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