Global Smartphone Market Grows 6.5% in Q2 2023, Samsung and Apple Lead the Pack

Global smartphone market grew 6.5% in Q2, led by Samsung and Apple, IDC says

July 15 (Reuters) - Global smartphone shipments rose 6.5% in the second quarter, driven by Samsung Electronics and Apple, preliminary data from IDC showed on Monday, but a full recovery in demand is yet to come around as it remained challenged in some markets. Global shipments grew for the fourth consecutive quarter, according to the research firm, as smartphone makers look to artificial intelligence to entice price-wary consumers and capture a larger market share. There is "lots of excitement" in the smartphone market, thanks to higher average selling prices and the buzz around gen AI smartphones, which are expected to capture 19% of the market this year, said Nabila Popal, research director with IDC's Worldwide Tracker team. "As Apple and Samsung both continue to push the top of the market and benefit the most from the ongoing premiumization trend, many leading Chinese OEMs are increasing shipments in the low end in an attempt to capture volume share amid weak demand," Popal said, adding that the share of mid-range devices is challenged, as a result. Apple held its developer conference last month where it showcased new AI features for its iPhones powered by OpenAI's ChatGPT. Samsung also held its Galaxy Unpacked event last week where it announced new models for its Galaxy fold and flip as well as new AI features. Samsung held the first spot with an 18.9% share of shipments in the second quarter, followed by Apple with a 15.8% share and Xiaomi with 14.8%. (Reporting by Zaheer Kachwala in Bengaluru; Editing by Shilpi Majumdar)

Global smartphone market grew 6.5% in Q2, led by Samsung and Apple, IDC says

Global smartphone shipments rose 6.5% in the second quarter, driven by Samsung Electronics and Apple, preliminary data from IDC showed on Monday, but a full recovery in demand is yet to come around as it remained challenged in some markets. WHY IT'S IMPORTANT Global shipments grew for the fourth consecutive quarter, according to the research firm, as smartphone makers look to artificial intelligence to entice price-wary consumers and capture a larger market share. KEY QUOTES There is "lots of excitement" in the smartphone market, thanks to higher average selling prices and the buzz around gen AI smartphones, which are expected to capture 19% of the market this year, said Nabila Popal, research director with IDC's Worldwide Tracker team. "As Apple and Samsung both continue to push the top of the market and benefit the most from the ongoing premiumization trend, many leading Chinese OEMs are increasing shipments in the low end in an attempt to capture volume share amid weak demand," Popal said, adding that the share of mid-range devices is challenged, as a result. CONTEXT Apple held its developer conference last month where it showcased new AI features for its iPhones powered by OpenAI's ChatGPT. Samsung also held its Galaxy Unpacked event last week where it announced new models for its Galaxy fold and flip as well as new AI features. BY THE NUMBERS Samsung held the first spot with an 18.9% share of shipments in the second quarter, followed by Apple with a 15.8% share and Xiaomi with 14.8%. (Reporting by Zaheer Kachwala in Bengaluru; Editing by Shilpi Majumdar)

Samsung and Apple dominate global smartphone market with 6.5% growth in Q2 2024: IDC

There is a significant amount of excitement in the smartphone industry due to higher average selling prices and the anticipation surrounding next-gen AI smartphones. Samsung secured the top spot with an 18.9 percent share of shipments in the second quarter, followed by Apple with a 15.8 percent share and Xiaomi with 14.8 percent. Also Read: Xiaomi 15 Pro to feature advanced 5x periscope zoom camera; Report The global shipments have seen growth for the fourth consecutive quarter, as smartphone manufacturers are turning to Artificial Intelligence (AI) to attract price-conscious consumers and gain a larger market share. There is a significant amount of excitement in the smartphone industry due to higher average selling prices and the anticipation surrounding next-gen AI smartphones, which are projected to hold 19 percent of the market this year, as per Nabila Popal, research director at IDC's Worldwide Tracker team. Apple and Samsung are leading the premium market segment, while several Chinese OEMs are focusing on increasing shipments in the lower end to gain volume share amidst sluggish demand. The mid-range device segment is facing challenges as a result. Apple recently held its developer conference, unveiling new AI features for its iPhones powered by OpenAI's ChatGPT. Samsung also hosted its Galaxy Unpacked event, introducing new models for its Galaxy fold and flip series along with new AI capabilities. The 2024 foldable models from the South Korean electronics company may not seem drastically distinct from the previous generation on paper, but they are now focusing on software and AI enhancements. Significant upgrades in the 2024 model include the Qualcomm Snapdragon 8 Gen 3 for Galaxy, an improved design for enhanced ergonomics and durability, and more Galaxy AI features optimized for the foldable form factor. Also Read: Tesla introduces new off-road application for the Cybertruck

Global smartphone market grew 6.5% in Q2, led by Samsung and Apple, IDC says

Global shipments grew for the fourth consecutive quarter, according to the research firm, as smartphone makers look to artificial intelligence to entice price-wary consumers and capture a larger market share. There is "lots of excitement" in the smartphone market, thanks to higher average selling prices and the buzz around gen AI smartphones, which are expected to capture 19% of the market this year, said Nabila Popal, research director with IDC's Worldwide Tracker team. "As Apple and Samsung both continue to push the top of the market and benefit the most from the ongoing premiumization trend, many leading Chinese OEMs are increasing shipments in the low end in an attempt to capture volume share amid weak demand," Popal said, adding that the share of mid-range devices is challenged, as a result. Apple held its developer conference last month where it showcased new AI features for its iPhones powered by OpenAI's ChatGPT. Samsung also held its Galaxy Unpacked event last week where it announced new models for its Galaxy fold and flip as well as new AI features. Samsung held the first spot with an 18.9% share of shipments in the second quarter, followed by Apple with a 15.8% share and Xiaomi with 14.8%. (Reporting by Zaheer Kachwala in Bengaluru; Editing by Shilpi Majumdar)

Global smartphone market grew 6.5% in Q2, led by Samsung and Apple, IDC says - ET Telecom

Devices 1 min read Global smartphone market grew 6.5% in Q2, led by Samsung and Apple, IDC says Global shipments grew for the fourth consecutive quarter, according to the research firm, as smartphone makers look to artificial intelligence to entice price-wary consumers and capture a larger market share. Global smartphone shipments rose 6.5% in the second quarter, driven by Samsung Electronics and Apple, preliminary data from IDC showed on Monday, but a full recovery in demand is yet to come around as it remained challenged in some markets. Global shipments grew for the fourth consecutive quarter, according to the research firm, as smartphone makers look to artificial intelligence to entice price-wary consumers and capture a larger market share. There is "lots of excitement" in the smartphone market, thanks to higher average selling prices and the buzz around gen AI smartphones, which are expected to capture 19% of the market this year, said Nabila Popal, research director with IDC's Worldwide Tracker team. "As Apple and Samsung both continue to push the top of the market and benefit the most from the ongoing premiumization trend, many leading Chinese OEMs are increasing shipments in the low end in an attempt to capture volume share amid weak demand," Popal said, adding that the share of mid-range devices is challenged, as a result. Apple held its developer conference last month where it showcased new AI features for its iPhones powered by OpenAI's ChatGPT. Samsung also held its Galaxy Unpacked event last week where it announced new models for its Galaxy fold and flip as well as new AI features. Samsung held the first spot with an 18.9% share of shipments in the second quarter, followed by Apple with a 15.8% share and Xiaomi with 14.8%.

Worldwide smartphone shipments grow 6.5 percent YoY in Q2 2024, Samsung retains top spot: IDC

IDC says Gen AI smartphones could be the next growth driver after 5G and foldables. Global smartphone shipments increased 6.5 percent year-on-year to 285.4 million units in the second quarter of 2024, according to data from the International Data Corporation (IDC). Samsung and Apple continue to remain the market leaders with 18.9 and 15.8 percent market shares, respectively. The shipments of Samsung touched 53.9 million units in Q2 2024. While this marks the fourth consecutive quarter of shipment growth and builds the momentum towards the expected recovery this year. However, the demand is yet to come around in full and remains challenged in many markets. Samsung and Apple continue to push the top of the market and benefit the most from the ongoing premiumisation trend. While leading Chinese OEMs are increasing shipments in an attempt to capture volume share amidst weak demand. Here are the top 5 smartphone markers in the globe and their market share. Xiaomi and vivo both saw double-digit growth with strong performances in emerging markets and China, while OPPO's 1.8 percent growth was due to a successful ongoing expansion outside China."The growth in 2Q24 continued to provide some relief to the OEMs, though it's partly supported by a low comparison base and the overall recovery is still at a soft pace," said Will Wong, senior research manager for Client Devices at IDC Asia/Pacific. IDC executive says that some OEMs took a less aggressive move in Q2 2024 amid the BOM cost pressure. This prompted the brands to fine-tune the product specs or pricing to ensure profitability. IDC says more Gen AI smartphones will be launched in the second half of the year and this should be the next growth driver after 5G and foldables.

Global smartphone shipments rose 6.5% in Q2, says IDC

Global smartphone shipments increased 6.5% in the second quarter, driven by Apple (NASDAQ:AAPL) and Samsung (OTCPK:SSNLF), preliminary data from research firm IDC showed, but demand remains challenged in many markets. According to IDC, smartphone shipments rose to 285.4 million units in the second quarter, marking the fourth consecutive quarter of shipment growth. Samsung captured the top position in the second quarter with 18.9% share of shipments, thanks to a strategic focus on its flagships and a strong AI strategy, IDC said, while Apple finished the quarter in second place with 15.8% share with improved performance in China and other key regions. "As Apple and Samsung both continue to push the top of the market and benefit the most from the ongoing premiumization trend, many leading Chinese OEMs are increasing shipments in the low end in an attempt to capture volume share amidst weak demand. As a result, the share of mid-range devices is challenged," noted Nabila Popal, research director with IDC's Worldwide Tracker team. The other companies that followed Apple and Samsung during the second quarter were Xiaomi, vivo and OPPO, with a growth of 27.4%, 21.9% and 1.8% respectively. "The second quarter is more like a prelude before more Gen AI smartphones are launched in the second half of the year, which will potentially be the next growth driver after 5G and foldables," pointed out Will Wong, senior research manager for Client Devices at IDC Asia/Pacific. Earlier in the month, Samsung, during its Unpacked event, unveiled new phones including the Galaxy Z Fold6 and Galaxy Z Flip6 with AI assistant. Last month, Apple also revealed AI features for iPhone with integration of ChatGPT. The research firm added that it expects a "very positive and interesting second half of the year" with a tight race among leading OEMs.

Global smartphone market grew 6.5% in Q2 led by Samsung and Apple, IDC says

Visitors look at the Samsung Galaxy S24 smartphone during the 2024 World IT Show in Seoul in April this year. AFP Global smartphone shipments rose 6.5% in the second quarter, driven by Samsung Electronics and Apple, preliminary data from IDC showed on Monday but a full recovery in demand is yet to come around as it remained challenged in some markets. Global shipments grew for the fourth consecutive quarter, according to the research firm, as smartphone makers look to artificial intelligence to entice price-wary consumers and capture a larger market share. There is "lots of excitement" in the smartphone market, thanks to higher average selling prices and the buzz around gen AI smartphones, which are expected to capture 19% of the market this year, said Nabila Popal, research director with IDC's Worldwide Tracker team. Samsung held the first spot with an 18.9% share of shipments in the second quarter, followed by Apple with a 15.8% share and Xiaomi with 14.8%.

Samsung, Apple Reportedly Dominate Global Smartphone Shipments In Second Quarter Of 2024

Global smartphone shipments surged by 6.5 percent in the second quarter of this year, driven by major players like Samsung Electronics and Apple, according to the latest IDC report released on Monday. Despite this positive trend, the smartphone market still grapples with challenges in fully rebounding across all regions. Samsung maintained its lead with 18.9 percent of total shipments in Q2, closely followed by Apple at 15.8 percent and Xiaomi at 14.8 percent, solidifying their positions in a fiercely competitive market. This growth marks the fourth consecutive quarter of expansion in global smartphone shipments, indicating a cautious recovery as companies leverage Artificial Intelligence (AI) to attract budget-conscious consumers and expand their market presence. The integration of AI into smartphones is pivotal, with IDC's Nabila Popal highlighting the buzz around AI-driven innovations. AI-powered smartphones are anticipated to capture a significant 19 percent market share by year's end, reflecting a trend towards smarter and more responsive devices. Apple recently showcased its commitment to AI advancements at a developer conference last month, unveiling new iPhone features powered by OpenAI's ChatGPT. This move underscores Apple's strategy to enrich user experiences with sophisticated AI capabilities, addressing the evolving demands for intuitive smartphone functionalities. Despite the momentum in shipments and technological advancements, the global smartphone market remains intricate. While higher average selling prices contribute to revenue growth, ongoing disruptions in supply chains and diverse consumer preferences across regions pose ongoing challenges for manufacturers striving for a comprehensive recovery. Looking ahead, the smartphone industry is poised for further evolution as companies innovate to meet diverse consumer needs and capitalize on emerging technologies such as AI. Competition among leading brands intensifies as they differentiate themselves through superior features, robust ecosystems, and compelling user experiences. While the recent growth in smartphone shipments underscores resilience and innovation within the industry, achieving sustained recovery will require navigating complex market dynamics and delivering compelling value propositions to consumers worldwide. As AI continues to shape the future of smartphones, industry stakeholders anticipate ongoing momentum and transformative changes in the global market landscape. SEE ALSO: Amazon India Prime Day 2024: OnePlus 12 Receives A Massive Price Cut Of Rs 7,000; Here's How To Avail It

Global smartphone market sees 6.5% growth in Q2 2024: These are the top smartphone brands in the quarter - Times of India

The worldwide smartphone market continues its recovery, with shipments increasing 6.5% year-over-year to 285.4 million units in the second quarter of 2024, according to the latest data from IDC's Worldwide Quarterly Mobile Phone Tracker. This marks the fourth consecutive quarter of growth, signalling a positive trend towards market recovery. However, demand remains challenged in many markets, with the industry experiencing increasing competition among leading brands and a polarisation of price bands. Samsung maintained its top position with an 18.9% market share, followed closely by Apple at 15.8%. Xiaomi secured the third spot with 14.8%, while vivo and OPPO tied for fourth place with approximately 9% each. The market is seeing ongoing premiumization, which benefits Apple and Samsung, while Chinese OEMs are increasing shipments in the low-end segment to capture volume share amidst weak demand. Gen AI could boost the growth of smartphones this year There's growing excitement around Gen AI smartphones, which are expected to capture 19% of the market in 2024. Nabila Popal, senior research director at IDC, highlighted the challenges faced by mid-range devices and the rapid growth of Gen AI smartphones, which are forecast to reach 234 million shipments this year. The second half of 2024 is expected to be highly competitive, with more Gen AI smartphones launching and potentially driving the next wave of growth in the industry. Despite the overall positive trend, analysts note that the recovery remains soft, with some OEMs taking a less aggressive approach due to BOM cost pressures. However, the smartphone market continues to evolve, with AI capabilities and premium devices shaping its future trajectory. As competition increases, IDC expects a very positive and interesting second half of the year with a tight race among the leading OEMs, potentially reshaping the market landscape. The TOI Tech Desk is a dedicated team of journalists committed to delivering the latest and most relevant news from the world of technology to readers of The Times of India. TOI Tech Desk's news coverage spans a wide spectrum across gadget launches, gadget reviews, trends, in-depth analysis, exclusive reports and breaking stories that impact technology and the digital universe. Be it how-tos or the latest happenings in AI, cybersecurity, personal gadgets, platforms like WhatsApp, Instagram, Facebook and more; TOI Tech Desk brings the news with accuracy and authenticity.

Global smartphone shipments grow 6.5% in Q2 2024, Xiaomi records highest growth | Business Insider India

Worldwide smartphone shipments continued to grow in Q2 2024, marking the fourth consecutive quarter to record an increase in smartphone shipments. While the top companies have reported growth, the competition has also increased. According to a report by the International Data Corporation (IDC), 285.4 million smartphones were shipped across the world in Q2 2024, marking a 6.5% year-on-year increase. "While recovery is well under way with the top 5 companies all making year-over-year gains, we are seeing increasing competition amongst the leaders and a polarisation of price bands," said Nabila Popal, research director, IDC Worldwide Tracker team. Source: IDC, shipment in millions Samsung continues to lead the global smartphone market with 53.9 million devices shipped in Q2 2024, up from 53.5% of devices shipped in Q2 2023, recording a 0.7% increase in shipments. Apple on the other hand shipped 45.2 million devices in Q2 2024, up from 44.5 million devices shipped in Q2 2024, registering a 1.5% growth. Chinese smartphone maker Xiaomi recorded the highest growth in Q2 2024, shipping 42.3 million devices, up from 33.2 million devices shipped in Q2 2023, registering a 27.4% year-on-year growth. Vivo also recorded excellent year-on-year growth at 21.9%. The company shipped 25.9 million devices in Q2 2024, up from 21.3 million devices in Q2 2023. Oppo, which is in the fifth position shipped 25.8 million devices in Q2 2024, up from 25.4 million devices shipped in Q2 2023, recording a 1.8% growth in shipments. Source: IDC Samsung continues to lead the market with an 18.9% market share in Q2 2024, followed by Apple with a 15.8% market share and Xiaomi is a close third with a 14.8% market share. "The second quarter is more like a prelude before more Gen AI smartphones are launched in the second half of the year, which will potentially be the next growth driver after 5G and foldables," said Will Wong, senior research manager for Client Devices, IDC. SEE ALSO: IPOs this week - four IPOs to hit the street this week It's raining discounts - Maruti Suzuki, Hyundai, Tata Motors and others offer discounts on cars as sales slowdown Samsung Galaxy Z Fold 6, Galaxy Z Flip 6, Galaxy Ring and more launched

Global Smartphone Shipments See Big Boost After Hitting Low Point in 2023

Nearly all markets saw growth in Q2, with Latin America and Europe leading at 10%, Counterpoint Research says. Samsung remains on top, with Apple coming in second. Smartphone shipments jumped 6% in the second quarter, the largest year-over-year growth they've seen in the last three years. This marks the continuation of a significant recovery from 2023, when smartphone sales were as low as they had been in a decade. Counterpoint Research says nearly all markets experienced growth in Q2, with Latin America and Europe leading at 10%. China's annual 618 shopping festival also likely helped boost numbers, with significant discounts from the likes of Huawei and Apple; the latter slashed iPhone prices by as much as 23% in China in the last two weeks of May, according to CNN. The country is a major focal point for Apple in the months ahead as it looks to boost iPhone 16 sales by 10% over the iPhone 15. The top five smartphone makers in Q2 were Samsung, Apple, Xiaomi, Vivo, and Oppo, and all five saw a year-over-year increase in smartphone shipments, according to Counterpoint. "The growth in smartphone sales over the last three quarters is good news for the industry. The sales were at the lowest point in a decade in 2023 but the market was quick to rebound thanks to improving consumer sentiments and inventory positions," says Counterpoint Research Director Tarun Pathak. "Brands were quick to react to the growing consumer demand and refreshed their portfolios to entice customers further." According to IDC, the biggest winners this quarter are Xiaomi and Vivo, which saw 27.4% and 21.9% year-over-year growth in smartphone shipments, respectively. Both likely got an assist from the "618" shopping event. Apple and Samsung both saw minor declines despite shipping more units overall, according to IDC's numbers. For the time being, Samsung leads the way in smartphone shipments with generative AI, per Counterpoint. Samsung launched its Galaxy S24 series of smartphones earlier this year and its latest generation of foldable phones last week. Apple's iPhone 16 with Apple Intelligence is expected in September.

Smartphones sales grow, Xiaomi biting at Apple's heels

Global smartphone sales are continuing to rebound, partly thanks to a "buzz" around high-end devices supporting Gen AI, but mostly due to budget conscious consumers seeking out low-end devices. Market watchers Canalys and IDC have both released shipment stats for calendar Q2, and while their figures may differ in places, the two largely agree on the overall upward swing and that generative AI is playing a part. IDC says that shipments went up 6.5 percent year-on-year - the fourth consecutive quarter of shipment growth. Canalys puts the growth at a more impressive 12 percent rise and says it is the third consecutive quarter of year-on-year growth. However, when it comes to the raw numbers, the two research outfits are within spitting distance of each other: Canalys estimates 288 million smartphones shipped globally during the quarter; and IDC puts the figure at 285.4 million units. "Optimism continues to build in the global smartphone market, fueled by innovative technologies like Gen AI and recovering demand from the mass market," Canalys research manager Amber Liu said. She added that easing inflation levels had also stimulated shipment growth in the low-end segment in some markets. IDC says demand has yet to come back to a full recovery, and remains challenged in many markets. "While recovery is well underway with the top five companies all making year-over-year gains, we are seeing increasing competition amongst the leaders and a polarization of price bands," said IDC's Worldwide Tracker research director Nabila Popal. This is manifesting in Apple and Samsung continuing to push the top of the market and benefit from what IDC calls a "premiumization" trend, while many Chinese makers are increasing shipments in the low end in an attempt to capture volume share. There is "lots of excitement in the smartphone market today," according to Popal, thanks to the Gen AI smartphones, which are "expected to grow faster than any mobile innovation we have seen to date and forecast to capture 19 percent of the market with 234 million shipments this year," she added. Both IDC and Canalys concur on which brand is leading the way at the moment: Samsung took the top spot in Q2 with about 18 percent of the entire market, and about 53.9 million devices shipped. Apple was in second place with about 16 percent market share and 45.2 million iThings sold. Chinese brand Xiaomi took third spot with about 15 percent market share, meaning it is breathing down Apple's neck. It has also seen much greater growth than either Samsung or Apple, increasing shipments by 27.4 percent compared with the same period last year. Vivo, another China-based company, grew at 21.9 percent year-on-year to take a nine percent share of the market. IDC forecast more Gen AI smartphones will launch in the second half of the year, and expects this to keep sales ticking over. Canalys said in a previous report that it expects 16 percent of smartphones shipped globally this year to be AI-capable, rising to 54 percent by 2028, but warned about the privacy challenges and over-hyping of the tech. It found that while 25 percent of respondents to a survey showed high or very high interest in having an AI-enabled phone, 34 percent had "some" interest, 33 percent "little" interest, and seven percent no interest at all. ®

Global smartphone sales rise 6.5pc as AI, discounts help demand

ANN/THE STRAITS TIMES - Apple's iPhone shipments stabilised in the June quarter as the wider smartphone market accelerated its growth, according to independent research. Global smartphone shipments rose 6.5 per cent, according to IDC, while sales to consumers jumped six per cent, per Counterpoint Research figures. Aggressive discounts around China's 618 shopping festival helped entice consumers in the world's biggest mobile market, where Xiaomi and a resurgent Huawei Technologies have been making inroads in 2024. The new research adds to data from the Chinese authorities showing the iPhone staging a recovery since March. IDC said Apple shipped 45.2 million handsets in the quarter, a 1.5 per cent improvement on the same period a year earlier. Counterpoint's figures, which address end-user sales, showed a one per cent decline, and both research groups found the iPhone giving up market share. Xiaomi was the biggest riser, largely powered by entry-level handsets and emerging markets. The iPhone has been under pressure in China from local players, as well as a government ban on foreign devices at state-run workplaces. Discounts and the promise of new artificial intelligence (AI) enhancements has helped steady sales for Apple and market leader Samsung Electronics, which is also promoting a new generation of phones with AI additions. "Apple's momentum in the second quarter improved significantly from the negative growth they saw in the first quarter," said IDC research director Nabila Popal. "This is in part due to heavy discounts and promotions in many regions, but also thanks to renewed customer confidence after Worldwide Developers Conference when Apple finally announced its AI strategy."