India Advocates for Ethical AI and Cultural Preservation at BRICS Summit

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At the BRICS Culture Ministers' Meeting in Brazil, India called for ethical AI integration and stronger frameworks to combat illicit trafficking of cultural property, emphasizing the role of culture and creative industries in sustainable development.

India's Call for Ethical AI and Cultural Preservation

At the 10th BRICS Culture Ministers' Meeting held in Brazil, India took a strong stance on the integration of ethical AI and the preservation of cultural heritage. Union Minister Gajendra Singh Shekhawat represented India at this significant gathering, emphasizing the need for responsible technological advancement that respects cultural diversity

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Ethical AI and Creative Economy

Source: Economic Times

Source: Economic Times

Shekhawat advocated for "ethical AI" that respects cultural diversity, intellectual property, and ensures fair remuneration for creators

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. This call aligns with India's vision of positioning itself as a global AI leader while mitigating risks and promoting responsible AI adoption across sectors

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. The minister highlighted the creative economy as a strategic link between culture, innovation, and commerce, crucial for "GDP growth, employment opportunities, and digital skills development"

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Combating Illicit Trafficking of Cultural Property

A key focus of India's address was the need for "stronger legal frameworks" to fight the illicit trafficking of cultural property, especially in the online space

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. Shekhawat welcomed Brazil's initiative on the restitution of cultural property, describing it as a step toward "cultural justice and civilisational dignity"

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. He also highlighted India's success in reclaiming 642 heritage objects since 2014 under Prime Minister Narendra Modi's leadership

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BRICS Joint Declaration and Cultural Priorities

Source: Analytics India Magazine

Source: Analytics India Magazine

The meeting culminated in the adoption of a Joint Declaration outlining four strategic cultural priorities

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  1. Culture, Creative Economy, and Artificial Intelligence (AI)
  2. Culture, Climate Change, and the Post-2030 Development Agenda
  3. Return and Safeguarding of Cultural Property
  4. BRICS Cultural Festivals and Alliances

This declaration reflects a collective vision for inclusive, rights-based, and innovation-driven cultural development among BRICS nations

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India's Vision for BRICS Leadership

Shekhawat called upon BRICS to lead not just geopolitically, but also civilisationally, forging a "cultural ecosystem" that celebrates diversity, deepens humanity, and anchors progress in shared values

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. He emphasized India's commitment to cultural cooperation rooted in justice, innovation, and heritage

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Bilateral Meetings and Future Collaborations

Source: Economic Times

Source: Economic Times

On the sidelines of the forum, Shekhawat held bilateral meetings with counterparts from Brazil, South Africa, and the United Arab Emirates (UAE) to explore partnerships in creative economy, cultural exchange, and digital innovation

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. These discussions aim to strengthen cultural ties and foster collaboration in various domains.

Brazil's BRICS Presidency and AI Governance

AI governance and initiatives to drive development and reduce inequalities through technological innovation are top priorities for Brazil's BRICS presidency in 2025

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. The BRICS framework emphasizes the application of responsible AI principles based on human rights, data protection, and information integrity

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As BRICS nations continue to navigate the complex landscape of technological advancement and cultural preservation, India's advocacy for ethical AI and stronger frameworks for cultural protection sets a precedent for balanced and responsible progress in the Global South.

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