LG C4 OLED TV Hits Record Low Price Ahead of Prime Day

Somehow, this deal just got better: LG's C4 OLED TV just dropped to a ridiculous price

I originally wrote about LG's 48-inch C4 OLED TV on sale at Amazon for an incredible price of $1,150. The deal was so good that I mentioned how it felt like Black Friday had arrived early. Somehow, though, Best Buy has taken things further by discounting the OLED display even further, dropping the price to $999.99 (originally $1,999.99). That's a whopping $1,000 discount and an incredible deal for a 2024 OLED display. The LG C4 is a successor to last year's LG C3 OLED, which TechRadar highly praised and is ranked in our best TV guide. Upgrades to the LG C4 include an improved picture experience with boosted brightness, a 144hz refresh rate, and LG's latest Alpha 9 AI chip. You also get excellent gaming features, including four HDMI 2.1 ports with 4K 120Hz compatibility, VRR and ALLM support, and 144Hz certification from Nvidia.

Don't wait for Black Friday: LG's all-new C4 OLED TV crashes to its lowest price ever

While most people aren't even thinking about Black Friday, as a deals editor, it's already on my mind as I hunt for daily bargains. Case in point: I just spotted LG's all-new 48-inch C4 OLED TV on sale at Amazon for $1,149.99 (originally $1,999.99). That's a whopping $550 discount and a new record-low price. It's such a good deal on a 2024 OLED display that I can't guarantee you'll find a better price during Black Friday. The LG C4 is a successor to last year's LG C3 OLED, which TechRadar highly praised and is ranked in our best TV guide. Upgrades to the LG C4 include an improved picture experience with boosted brightness, a 144hz refresh rate, and LG's latest Alpha 9 AI chip. You also get excellent gaming features, including four HDMI 2.1 ports with 4K 120Hz compatibility, VRR and ALLM support, and 144Hz certification from Nvidia. As I mentioned, this is the lowest price I've seen on this specific model and $50 cheaper than Amazon's July Prime Day sale. While Amazon might wait until November's Black Friday deals event to drop LG's C4 to $1,099.99, I expect the TV will quickly sell out at that price. You can shop for today's best TV deals below and look forward to more discounts at the October Amazon Prime Day sale.

Early Prime Day deal -- LG's amazing C4 OLED TV just crashed to lowest price ever

If I had to guess which TV will be the most popular during October Prime Day, (and even further ahead to Black Friday,) I'd say the LG C4 OLED. This is LG's latest mid-range OLED TV, delivering incredible visuals as well as excellent gaming features. However, you don't have to wait any longer for a seriously epic price drop. Right now you can get the LG 42-inch C4 4K OLED TV for $946 at Amazon. This is $250 off and the lowest price ever for one of the best OLED TVs. If you're craving a bigger screen, you can grab the LG 65-inch C4 4K OLED TV for $1,596 at Amazon ($1,100 off.) The LG C4 is one of the best OLED TVs you can buy, and it made our list of the best gaming TVs too. Our LG C4 OLED review heaped praise on its incredible performance, as it delivered stunning colors, contrast and brightness in almost every scenario. Its powerful α9 AI Processor 4K Gen7 and smooth 120Hz refresh rate are forces to be reckoned with. You also get access to a super low lag time of 9.2ms when using the TV's excellent Game Optimizer features. There's AMD FreeSync Premium on board to reduce screen tearing, and if you're a PC gamer, you'll be happy to know this TV can reach up to a 144Hz refresh rate when used as a monitor. Unfortunately, the LG C4 OLED isn't all perfect. Its audio quality is just good enough, which puts it behind competition like the Sony Bravia 8 OLED. There's also no ATSC 3.0 tuner for over-the-air 4K TV broadcasts or support for HDR10+. However, the LG C4 OLED is still an excellent buy, especially after a discount of this size. If you're still looking for your perfect set, check out the 13 TV deals I recommend from Amazon, Best Buy and Walmart.