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[1]
Meta is reportedly building AI smart glasses with Prada, too | TechCrunch
Meta is working on a pair of AI smart glasses with the Italian high fashion brand, Prada, according to a report from CNBC on Tuesday. It's unclear at this time when Meta's Prada smart glasses will be publicly announced. The reported Prada collaboration signifies that Meta aims to bring its AI smart glasses technology to more fashion companies outside of its relationship with eyewear giant EssilorLuxottica. Until now, Meta has collaborated closely with EssilorLuxottica and its numerous brands. Prada is not owned by EssilorLuxottica, although the fashion brand has relied on the company to help build its eyewear for decades and the companies just renewed their partnership. Meta has already sold millions of Ray Ban Meta AI smart glasses. Earlier this week, the company teased a collaboration with another EssilorLuxottica brand, Oakley, as Bloomberg previously reported. CNBC reports that those Oakley smart glasses, which could be announced as soon as Friday, may cost around $360.
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Meta unveils its Oakley smart glasses | TechCrunch
After months of rumors, Meta has officially announced its next pair of smart glasses with Oakley. The smart glasses have double the battery life of the Meta Ray-Bans and are able to capture 3K video. The models are based on Oakley's HSTN (pronounced "how-stuhn") design. The limited-edition Oakley Meta HSTN model with gold-colored accents costs $499 and will be available for preorder on July 11th. The rest of the collection starts at $399 and is dropping later this summer, Meta says. The glasses feature a front-facing camera, along with open-ear speakers and microphones. You can use the classes to listen to music, take photos, and make and receive calls. The glasses also feature Meta AI, letting you ask questions on the go, such as "Hey Meta, how strong is the wind today?" or "Hey Meta, take a video." The Oakley Meta HSTN glasses can last up to eight hours with typical use and up to 19 hours on standby. You can also charge them up to 50% in 20 minutes. Plus, the glasses come with a charging case that can deliver up to 48 hours of charging on the go. The glasses are available in six frame and lens color combos: warm grey with ruby lenses, black with polar black lenses, brown smoke with polar deep water lenses, black with amethyst lenses, clear with grey lenses, and black with clear lenses. All of these are compatible with prescriptions. Oakley Meta HSTN will be available in the US, Canada, UK, Ireland, France, Italy, Spain, Austria, Belgium, Australia, Germany, Sweden, Norway, Finland, and Denmark. Meta plans to launch them in Mexico, India, and the United Arab Emirates later this year.
[3]
Meta's Oakley Smart Glasses Have 3K Video -- Watch Out, Ray-Ban
But now, with more than two million sales under its belt, Meta has been looking for a way to widen its partnership with eyewear giant and Ray-Ban owner EssilorLuxottica and keep up the momentum. The answer it seems was staring them in the face: a collaboration with the company's second largest brand, Oakley. "We launched our second generation of the Ray-Ban Meta glasses at [Meta] Connect a year and a half ago, and they've taken off faster than we expected," Alex Himel, VP of wearables at Meta tells WIRED. "But they were never meant to be the one and only thing we did with EssilorLuxottica." "We've found people leaning into different active use cases with [Ray-Ban Meta]. And so Oakley, which is a brand that has represented both performance and technical innovation, felt like the most natural next step for our collaboration." Like Ray-Ban Meta, Oakley Meta will be a full smart glasses range, with a number of styles to choose from as the line expands. However, it's the popular Oakley HSTN frames (pronounced HOW-stuhn) that are the first to get the Meta makeover, with all of the same Meta AI functionality as Ray-Ban Metas, but with improved features aimed at a performance market. This includes a 50 percent longer battery life, with a fully charged pair of Oakley Meta HSTN lasting up to eight hours of typical use compared with four hours on the Ray-Ban Meta. The Oakley Meta's charging case also gets a boost, with up to 48 hours of charging time on the go, versus 36 hours in the Ray-Ban Meta. That's perhaps all the more surprising when you hear that the Oakley Meta also have a higher resolution camera, allowing you to share video in 3K video, up from full HD in the Ray-Ban Metas. This is a down to a new physical battery plus software improvements, Himel says, but can Ray-Ban Meta owners expect similar improvements in the future?
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Meta's New Oakley Smart Glasses Coming in July Boost Their Battery Life and Camera
Nearly 20 years writing about tech, and over a decade reviewing wearable tech, VR, and AR products and apps Meta's newest revamp of their surprisingly popular smart glasses have arrived, but under another fashion label. Oakey Meta HSTN is a new line of AI-enabled glasses joining Meta Ray-Bans, but they're coming with some notable improvements to go with their new design and slightly higher price. Oakley, like Ray-Ban, is part of glasses-maker EssilorLuxottica's portfolio. According to Meta's head of wearable tech, Alex Himel, they're just one part of a lineup of Oakley products to come. And, judging by questions I asked, sports and fitness features could be on their way soon. "The number one complaint we get about the glasses right now is battery life," Himel says of the existing Meta Ray-Bans, but is optimistic that the new Oakleys will be better. "We're offering a pretty substantial boost, 40% better with both the hardware and software improvements." The new round-framed glasses look sharp at first glance, and they should also bring some welcome performance boosts. Battery life according to Meta can last up to eight hours on a charge now, instead of the 3-4 hours I normally get on Ray-Bans. The onboard camera, still shifted off to the side, can shoot higher-res wide-angle video, at 3K resolution this time. The glasses will be available to pre-order July 11 starting with a $499 special limited-edition version, following up "later in the summer" with prices that range $399 and up for other models, with a variety of light-filtering lens options. According to Himel, the new glasses use the same Qualcomm chipset as the one-and-a-half-year-old Meta Ray-Bans (not Qualcomm's upcoming chipset), but can do more thanks to camera and battery improvements and optimizations, including a new set of batteries in the arms. Session-based live AI, currently limited to half an hour or so on current Ray-Bans, could see a boost on these new Oakley models. Himel also told me that the glasses are capable of a lower-power camera mode that could work at lower resolutions for longer AI-enabled sessions, although when that feature might be unlocked is unclear. The bumped-up 3K video resolution (at an unusual 2203x2938, in portrait mode) should make for clearer on-the-fly videos, and Himel sees a lot of use for sports or other extreme activities, although the IPX4 water resistance still isn't meant for water immersion. I asked about possibilities for zoom functions, something I'd like in camera glasses. Sadly, there are no plans for that now, but Himel sees other ideas in the works. "I think you'll see us launch a number of features at the intersection of taking photos and videos and AI, which I think will be great." Himel also sees promise in iOS 26 support for auto-aware Wi-Fi and background processing modes that could possibly help glasses share photos and videos better with iPhones. One missing piece, to me, still lies in how Meta's increasingly sports and fitness lifestyle-targeted glasses don't work directly with fitness apps on phones and watches. Himel sees a lot of possibilities to come. "I really strongly believe that in the next generation of wearables, which is glasses and novel form factors, health and wellness will still be a focus -- but in a new version of that. When we talk about AI, what might be possible, the potential is huge." How soon could fitness features like this arrive? "I think you should look forward to Connect," Himel says, referring to Meta's September-timed AR/VR developer conference where Meta's glasses and headset updates tend to arrive...and when Meta is expected to launch a more advanced version of display-enabled glasses, too. The fashion landscape for smart glasses is already ramping up fast: Ray-Ban and Oakley for Meta, and Warby Parker, Gentle Monster and Kering Eyewear for Google in 2026. The AI-enabled glasses space is already getting real, but these glasses could also be paving the way for display and AR-enabled glasses coming after that. And, with the battery life gains Meta's promising for Oakleys, we may be getting closer to glasses that can actually handle more intensive always-on AI features next for periods longer than half an hour, with more connected functions on deck.
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Meta's new $399 Oakley smart glasses beat the Ray-Bans in almost every way
Several months ago, reports emerged that Meta was looking to expand beyond its current smart glasses lineup into sportier versions. Now the glasses are officially here. On Friday, Meta launched limited-edition Oakley Meta HSTN model glasses. Staying true to the brand, the Meta version of the glasses keeps the form factor Oakley is known for, with a more flexible and rugged design that still allows athletes to take advantage of the smart glasses' capabilities, such as filming, listening to audio, and getting notifications on their runs. Like the original Ray-Ban Meta smart glasses, the Oakley model also has camera sensors embedded along the side of the eyewear, making it a practical tool for people who are recording sportier, fast-action videos and want to accurately capture their POV while doing activities such as running, biking, and more. Also: I've tested the Meta Ray-Bans for months, and these 5 features still amaze me To accommodate these outdoor activities, the glasses have an IPX4 water resistance rating, a step-up in durability from the Ray-Bans. The quality of the video captured will also improve, with the Oakley glasses capturing 3K video, up from 1080p on the Meta Ray-Bans. The Oakley version also addresses one of the biggest pain points in the Meta Ray-Ban glasses -- battery life. Meta shares that the Oakley glasses will power eight hours of usage instead of four, doubling the battery lifetime and letting it capture more of an average day of work or activity. Also: I tested the best AR and MR glasses: Here's how the Meta Ray-Bans stack up Of course, AI is still a large part of the experience with these glasses, with users being able to conveniently access the Meta AI assistant from their glasses by just using their voice (or a long press on the frame). This feature may be especially helpful for athletes who need to be hands-free while carrying out physical activity. The Oakley brand is owned by EssilorLuxottica, which also owns Ray-Ban. Meta unveiled its collaboration with Ray-Ban for smart glasses two years ago, and it has been a smashing success since they launched. EssilorLuxottica reported in February that two million pairs of the Meta Ray-Bans have been sold since their October 2023 launch. The Ray-Ban Meta glasses are so popular that Meta claims they have become the number one selling AI glasses in the world. Meta began breadcrumbing the release of the glasses earlier this week with the release of its official "Oakley Meta" profile on Instagram. A Bloomberg report from earlier this year hinted that Meta would release a new pair of smart glasses targeted toward athletes that would launch in 2025. Now, that time has come. The limited-edition Oakley Meta HSTN glasses retail for $499, but more models will be available later this summer at the lower price point of $399. For comparison, Meta's Ray-Ban glasses cost between $240 and $300, depending on the model. Also: Snapchat's upcoming AR glasses beat the Meta Ray-Bans in a meaningful way The glasses come in five Oakley frames and lens combinations. They also offer prescription lens support for eyeglass wearers. The Oakley Meta HSTN glasses will be available to preorder on July 11 and sold in the US, Canada, the UK, Ireland, France, Italy, Spain, Austria, Belgium, Australia, Germany, Sweden, Norway, Finland, and Denmark. Notably, Google is working on its own version, as is Apple. There's also a third generation of Meta's glasses in the works, the latest reported to have a built-in display. We probably wouldn't know more about that until Meta Connect in the fall. Looking for the next best product? Get expert reviews and editor favorites with ZDNET Recommends.
[6]
Meta Launches Its First Oakley Smart Glasses: Here's What They Can Do
After teasing a collaboration with Oakley earlier this week, Meta has officially launched a new product line with the popular sports eyewear brand. The Oakley Meta Glasses are being billed as Performance AI Glasses that combine Oakley's design with Meta's tech. The lineup targets both casual users and athletes, providing "deeper insights into your physical capabilities," Meta says in a press release. The first product of this collaboration is called Oakley Meta HSTN (pronounced HOW-stuhn), and it is controlled using the Meta AI app. Like the Ray-Ban Meta Smart Glasses, the HSTN can capture photos and record videos using a built-in camera. The 12MP ultra-wide camera can shoot up to 3-minute-long videos in Ultra HD (3K). To start capturing media, click the dedicated button on the right-hand side of the frame. When the camera is active, an LED will light up to let others know you're recording. If you cover the LED light, Meta will ask you to uncover it. The photos and videos can be imported to your smartphone using the Meta AI app. The smart glasses also have Bluetooth connectivity and five speakers built into the frames, allowing you to answer calls or listen to your favorite songs or podcasts on the go. Spotify and Apple Music can be accessed using the "Hey Meta" voice command or by tapping the frame. You'll also be able to queue your playlist hands-free, and the volume can be controlled with a simple swipe on the touchpad on the right-hand side of the frame. The glasses also allow you to send messages on WhatsApp, Messenger, and more. It supports video calls as well, wherein the person on the other end will see what the built-in camera is capturing. It doesn't have a screen, so it'll still be an audio-only call for the wearer. The company is spotlighting the integration with Meta AI. It gives the example of an athlete asking about the weather conditions or general questions about their sport. When it comes to hardware, Meta says HSTN's battery can last for 8 hours with typical use and 19 hours on standby. It charges 50% in 20 minutes and will be accompanied by a charging case that provides up to 48 hours of charging. The glasses have an IPX4 rating, which means they can withstand splashes. The HSTN is a limited-edition model, and it will be available in a range of color options. Preorders begin on July 11, and it will be available in the US, Canada, UK, Ireland, France, Italy, Spain, Austria, Belgium, Australia, Germany, Sweden, Norway, Finland and Denmark at launch. The Oakley Meta HSTN will cost $499, which is $50 more than the Ray-Ban Meta Glasses. The Oakley-Meta partnership will be dropping more products later this summer, starting at $399. Both Ray-Ban and Oakley are managed by the Italian eyewear giant EssilorLuxottica, which signed a 10-year deal with Meta in 2024.
[7]
Meta Launches $399 Oakley AI Glasses With 3K Video Recording
Meta Platforms Inc. is going up-market with its surprise hit smart glasses, rolling out new models with Oakley that are aimed at athletes and include improved video recording. The company on Friday launched new models based on Oakley's HSTN design, marking the company's first expansion away from Ray-Ban for its display-free glasses. Like the original models, the Oakley versions can make and take phone calls, play music, take pictures and video and use Meta's artificial intelligence to answer questions about the surrounding environment.
[8]
Meta, EssilorLuxottica unveil Oakley smart glasses
Meta CEO Mark Zuckerberg presents Orion AR Glasses as he makes a keynote speech during the Meta Connect annual event at the company's headquarters in Menlo Park, California, on Sept. 25, 2024. Meta and EssilorLuxottica on Friday unveiled a new line of Oakley smart glasses that include the social media company's artificial intelligence assistant. The Oakley Meta HSTN, as the glasses are known, is the latest product borne from a multiyear partnership between the two companies. The HSTN smart glasses - which are pronounced how-stun - are pitched toward athletes and have a starting price of $399. The glasses represent Meta and Luxottica's first expansion of their smart glasses beyond the Ray-Ban brand. The companies released their first set of smart glasses in 2021, and they found a surprise success in the second generation of the device, which debuted in 2023. CNBC reported Tuesday that Meta was planning to release versions of its smart glasses under the Oakley and Prada brands. It's unclear when Meta's Prada deal and ensuing product line will be announced. Meta said its latest smart glasses contain Oakley's so-called PRIZM Lens technology, which are designed to help athletes see better "across changing light and weather conditions." The Oakley Meta HSTN has a longer battery life and improved camera compared with the second-generation Ray-Ban Meta, which has a starting price of $299. Like the Ray-Ban Meta glasses, the HSTN glasses use the Meta AI digital assistant and a corresponding smartphone app so users can ask questions about the weather or tell the device to record videos of their activities. Some of the Oakley Meta HSTN's various frame-and-lens color combinations include a gray variant with red lenses and a black model with black lenses. The gadget is also water resistant, the companies said. A limited-edition version of the HSTN glasses with gold lenses and accents will cost $499 and be available to preorder on July 11. The standard Oakley Meta HSTN will go on sale later this summer. Other tech companies like Alphabet and Snap are also developing smart glasses. In May, Alphabet announced a $150 million partnership with Warby Parker to develop smart glasses that rely on Google's Gemini AI assistant, while Snap this month said it would unveil its sixth-generation augmented reality smart glasses next year.
[9]
Meta and Oakley announce new 'perfomance AI' smart glasses for athletes
The frames are inspired by Oakley's HSTN design and the first model costs $499. Meta is expanding beyond its popular Ray-Ban Meta Smart Glasses with a new lineup of frames created in collaboration with Oakley. The Oakley Meta HSTN (pronounced HOW-stuhn, apparently) will be available in several variants, not unlike Meta's other smart glasses. Meta first teased that it had a new partnership on the way earlier in June, and rumors that the company was expanding beyond its current frames were reported by Bloomberg back in January. Despite rumors that the Oakley glasses would feature a camera embedded in the bridge of the frame, these first models keep the lens on one side and an LED privacy light on the other. The ultra-wide 12MP camera can capture footage in 3K, compared with the 1080p video that the Meta Ray-Bans are capable of recording. Along with taking POV video calls, shooting photos and livestreaming what you see, the camera can be used to answer questions about what you're seeing with the help of Meta AI. Meta CEO Mark Zuckerberg said on Threads that these frames, which are based on Oakley's HSTN style, are "built for action." So they're perhaps designed to be more durable than Meta's older models, though they have the same IPX4 water resistance rating. They feature Prizm and Prizm Polarized lens tech from Oakley, which are designed to protect wearers' eyes from ultraviolet light. The battery is rated for eight hours of typical use on a single charge (which would be double that of the Meta Ray-Bans) and up to 19 hours on standby. With the included charging case, you should be able to juice up Oakley Meta HSTN glasses from zero to 50 percent of battery capacity in 22 minutes, and to 85 percent in 45 minutes. The case, which is not water-resistant, is said to deliver up to 40 additional hours of on-the-go charging. The new frames have open-ear Bluetooth speakers, five onboard microphones and speakers for talking to Meta AI and the ability to take calls, send messages and play music from your phone. There are touch controls on the side of the frames where you can adjust volume and so on. Meta has also been rolling out live translation features for its smart glasses. The company says the Oakley Meta HSTN glasses can help with accessibility too. You'll be able to send messages and take photos hands-free. Meta notes that its AI will be able to describe what the camera is seeing. In addition, wearers will be able to connect to the Be My Eyes network and receive assistance from sighted volunteers. Meta and Oakley say these are "Performance AI glasses." You'll be able to ask Meta AI for contextual information that might help in the moment, such as the wind speed so you can try to adjust for that while you're playing golf. Meta working with Oakley shouldn't come as too much of a surprise. Oakley is owned by EssilorLuxottica, the same fashion conglomerate that owns Ray-Bans. The companies extended their partnership with a new long-term agreement in September 2024 so that they could "collaborate into the next decade to develop multi-generational smart eyewear products." The first, limited-edition Oakley Meta HSTN have gold accents and 24K Prizm Polar lenses. They cost $499 and will be available to preorder starting on July 11 in the US, Canada, UK, Ireland, France, Italy, Spain, Austria, Belgium, Australia, Germany, Sweden, Norway, Finland and Denmark. Meta and Oakley plan to bring the lineup to Mexico, India and the United Arab Emirates later this year. Other models will arrive later in the summer and start at $399. They'll be available in the following frame and lens colors:
[10]
Yep, GoPro Should Be Really Worried About Meta's New 'Performance' Smart Glasses
Meta's New Oakley HSTN smart glasses have a "pro" camera and longer battery life compared to Ray-Ban smart glasses. Meta's next generation of smart glasses is here, but it's not Ray-Ban doing the heavy lifting on design. This go-around, it's Oakley at the center, which may seem like a strange choice at first but makes more sense once you unpack how Meta is positioning its first new pair of smart glasses since its original Ray-Ban collab. In Meta's words, these things are all about "performance." What does that mean, exactly? Sports, mostly. This pair focuses primarily on athletes who want to capture footage from the field, or mountain, or wherever you might be wearing a pair of Oakley glasses and not look like a total rube. And given that positioning, Meta's new glasses, which are called HSTN and pronounced "HOW-stuhn," unfortunately, will come with a few major upgrades over their Ray-Ban forebear. One big upgrade will be the camera, which will be higher resolution and capable of capturing video in 3K. Perfect for an action sports scenario where you'd want crisper, sharper video. Meta's Oakley glasses will also have a longer battery life. According to Meta, the HSTN glasses will last up to eight hours with "typical use" and up to 19 hours if the glasses are on standby. The company also says the glasses can charge from 0% to 50% in 20 minutes. For context, Meta's Ray-Ban glasses last about four hours with "moderate use." I can corroborate that battery life estimate, having worn Meta's Ray-Ban glasses as my main pair of sunglasses for the better part of a year, though sometimes I feel like I get a little less. Having a longer-life battery also makes sense from a "performance" sports-oriented perspective since you probably don't want to be charging these things up when you're hanging off the side of a mountain covered in fresh powder. And, of course, Meta's glasses wouldn't be complete without some AI. Just like Meta's Ray-Ban glasses, Meta's Oakley glasses will come loaded with Meta AI. Meta suggests asking Meta AI stuff like "How strong is the wind today?" while golfing or triggering the video function hands-free by saying, "Hey Meta, take a video." Again, having used Meta's Ray-Ban glasses extensively, my success with Meta AI has varied wildly. Meta's voice assistant is mostly fine for simple stuff like "take a picture" and "record a video," but I've had very mixed results with more complex vision-based tasks like "What kind of car is that?" or even sometimes asking for weather and triggering specific songs on Spotify. What I'm saying is, take Meta's examples here with a grain of salt. If you're really yearning for a pair of sports-oriented smart glasses and you're okay with Oakley's distinct style, then you'll be able to pre-order HSTN fairly soon. According to Meta, the full collection will drop later this summer for $399 while a limited-edition pair in a special colorway (Desert 24K Prizm Polar) will be available for preorder starting July 11 for $499 USD. That's a premium compared to the Ray-Ban glasses, which typically retail for $299, but at least you're getting some extra battery and a nicer camera to go with it.
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Oakley x Meta smart glasses: 8h battery life, better camera, more - 9to5Mac
Meta's smart glasses experiment is moving into its next phase. After scoring a surprise hit with its Meta Ray-Ban smart glasses, the company is now teaming up with Oakley for a more rugged, sport-focused lineup and good tech upgrades. Here's when to get them. For starters: battery life and video quality. The Oakley Meta glasses double the runtime of the Meta Ray-Bans, offering up to 8 hours of continuous use, plus 48 hours with the included charging case. Video capture also gets a big boost, jumping from 1080p to 3K resolution. And while some early rumors suggested Meta might experiment with a center-mounted camera for this athlete-focused model, that's not the case. The camera stays tucked into the temple, just like on the Ray-Bans. Also like previous Meta glasses, the Oakleys feature open-ear speakers, built-in microphones, and full Meta AI integration. That means you can still take calls, stream music, or get real-time answers from Meta's voice assistant, including visual queries about what you're looking at. The first model in the new lineup is the Oakley Meta HSTN. Preorders open July 11 for $499 in 15 countries, with other Oakley styles starting at $399 set to follow later this summer. Here's the full launch list: Meta also says it's working to "bring Oakley Meta HSTN to Mexico, India, and the United Arab Emirates later this year." Meta is positioning these as its first entry into the "performance" category, with IPX4 water resistance for sweat and splashes, and Oakley's signature wraparound frame styles to match. At launch, there will be five frame and lens, including transitions, with color options including black, brown smoke, clear, and warm grey (all prescription-ready for an extra fee). The $499 limited-edition launch model comes with gold accents and Oakley's PRIZM gold lenses to underline the special-edition angle. The Oakley collaboration isn't the only brand extension Meta has planned. According to a recent report from CNBC, Meta is also prepping a Prada-branded smart glasses line as part of its expanded multi-year partnership with EssilorLuxottica (the parent company behind Ray-Ban, Oakley, and more). While details on the Prada glasses are still under wraps, including timing and final design, former Meta employees told CNBC that Prada's signature chunky frame styles could make them a good fit for housing the cameras, mics, and chips needed for Meta's smart glasses tech. Did you like the new glasses? Are you curious about this product category? Let us know in the comments.
[12]
Meta to Announce Oakley-Branded Smart Glasses
Oakley today shared several social media teasers for an upcoming product that it is releasing in partnership with Facebook parent company Meta, and it's likely to be the Oakley-branded smart glasses that were rumored earlier this year. Meta AI is integrated into the Ray-Bans and able to answer queries about the wearer's surroundings. The glasses also include speakers and can play music, plus they allow the wearer to accept phone calls. The Oakley version of the Meta glasses could be based on the Oakley Sphaera glasses, with the camera positioned at the center of the glasses frame. Meta may market the glasses at cyclists and other athletes that already wear Oakley sunglasses. Oakley didn't confirm exactly what's in the works and the teaser is limited to the Meta and Oakley logos, but there's little else that the two companies could be releasing. We'll learn more on June 20, when the new product is set to be released. Apple is rumored to be working to catch up to Meta, and the Cupertino company is developing its own set of camera-equipped smart glasses. Apple's smart glasses are expected to include cameras, microphones, and AI capabilities, much like the Meta Ray-Bans. Both Meta and Apple are working on full augmented reality glasses, and Meta has already shown off an "Orion" prototype. Meta's AR glasses could be ready to launch as soon as 2027.
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I was wrong -- Oakley's Meta smart glasses actually look better than the Ray-Bans, and they bring massive upgrades
Oakley's Meta smart glasses are officially here, and I'm left officially eating my own words. You see, given the initial rumor mill, I was nervous we were getting a Meta-fied pair of Sphaera shades -- those typical wraparound glasses that are meant for athletes, but a lot of non-athletes wear in a kinda cringe way. But I'll always put my hands up when I'm wrong, and not only are the Oakley Meta HSTN (pronounced HOW-stuhn) packed with some serious upgrades over the Ray-Ban Meta smart glasses, these Performance AI glasses look better too! Let's get into them. The aesthetics are bold -- especially on the Limited-Edition pair that packs gold polarized lenses and a white finish with golden accents. It gives off the classy vibes of rounded-lens shades with some sporty angularity thrown in there too, for good measure. That makes them a great fit in not only sports, but in social settings too. You also get all the goodness of Oakley PRIZM Lens technology in select glasses, which is a set of dyes added to the lenses that can manipulate light at a molecular level for enhancing vision and boosting contrast for much better clarity. Given the placement of the tech in the front 60% of the arms of the glasses, it looks as if there's a comfortable, secure wrap around the ears to keep these locked on your face in more strenuous activities. I love the Ray-Ban Metas, but that doesn't mean they're perfect. I do have two small frustrations with them. First, the battery life -- with very light use, you can get them to last 3-4 hours. But if you go hard, that stamina drains fast. And second, while that 12MP camera is stellar for photos, but the 1080p video can lack some of that razor-sharp clarity I look for in editing. Well, the Oakleys fix these two with the ability to capture 3K video -- grabbing those winning moments in a higher resolution -- and a reported doubling of the typical use battery life. Meta is claiming up to eight hours with 19 hours on standby! With the charging case, you're getting up to 48 hours while out and about. Aside from that, you're getting all the other things you know and love, such as the beasty open-ear speakers for tunes while you train, alongside that IPX4 water resistance. At that level, you'll be fine with training in wet weather conditions! And that's when the Meta AI magic comes into focus. Currently in Ray-Ban Metas, you've got a pretty helpful all-around assistant with vision AI capabilities via the camera. But here, the assistant is able to help provide actionable advice to up your sporting performance. For example, if you're golfing, you can ask Meta AI how strong the wind is, in order to angle your shot correctly. We've seen sports-centric smart glasses in the past, but this is the first pair I've seen with really thoughtful implementations like this. Not the Dadcore specs I was expecting, and you best believe I really want a pair! You'll be able to snag a pair in six different finishes starting at $399. Those Limited-Edition Oakleys are $499, and available for pre-order starting July 11, whereas the rest will be dropping later this summer. All are RX-ready, which means the lenses are removable/replaceable, and you can pop in prescription lenses too! With how sick these look, I'll happily admit I was wrong. The HSTNs pack plenty of upgrades into a seriously sleek shell that is fashionable in all circumstances.
[14]
Meta Oakley smart glasses revealed with an assist from Steph Curry
On Friday, Meta announced the upcoming launch of its newest smart glasses, part of a collaboration with Oakley. The Oakley Meta HSTN will be available for preorder starting July 11 and they'll retail for $499. A press release states, "Our first product for athletes and fans alike, Oakley Meta HSTN (pronounced HOW-stuhn), based on the HSTN style of Oakley glasses, combines bold aesthetics with cutting-edge tech." Meta calls the new wearable AI Performance Glasses, and they have some key differences from the Meta Ray-Ban smart glasses that are already available. Some of the key upgrades with the Meta Oakley glasses include: Like the Meta Ray-Bans, the new glasses will have an IPX4 water resistance rating and come with a charging case. Users can use the Bluetooth smart glasses to listen to music, take pictures, and record video. We knew these glasses were coming, and Meta finally unveiled its collaboration with Oakley in a splashy video campaign on Friday. The video featured athletes such as Stephen Curry and Kylian Mbappé, as well as several surfers and skateboarders. In the promo video, Curry says, "This is gonna change everything." OK, Curry. That's a bold, hyperbolic claim, but in line with comments made by Meta founder Mark Zuckerberg, who is a big believer in smart glasses -- the founder has even predicted this technology will one day replace mobile phones. Zuckerberg has been the biggest booster of Meta's smart glasses, and he often wears the glasses during panels and events. Like other leading tech companies, Meta is investing heavily in its smart glasses tech.
[15]
Meta debuts Oakley-branded smart glasses
Why it matters: Smart glasses could be the next big platform for AI interaction. Between the lines: Meta is expected to face increasing hardware competition in the coming months from Google, Apple and possibly others. Driving the news: The new glasses, dubbed the Oakley Meta HSTN (pronounced HOW-stuhn), come in a variety of lens and frame color combinations and start at $399, though initial sales will be for a special-edition version that costs $499. Meta has a broad partnership with Italian eyewear giant EssilorLuxottica, which controls both the Oakley and Ray-Ban brands. The big picture: Google has shown prototype Android XR glasses with a small augmented reality display in the lens, aiming for commercial release next year. Apple is also rumored to be developing smart glasses.
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Meta and Oakley Launch Sporty New Smart Glasses Aimed at Athletes
Meta and Oakley have announced a pair of new Performance AI "smart glasses" designed for athletes and sports fans alike. The Oakley Meta HSTN smart glasses arrive soon, and both companies are calling them a "game changer" in the growing AI-driven smart glasses space. Meta has been a major player in the smart glasses space, and early offerings like the Ray-Ban Meta Smart Glasses II have been impressive. For those unfamiliar with smart glasses, they are, at a very basic level, a pair of regular glasses combined with a camera and audio system. It is this combination of factors that Meta and its glasses partners believe elevate the product far beyond being just fancy glasses and instead become a transformative way to experience the world. That's undoubtedly an ambitious goal, but the technology involved is improving fast, and smart glasses are gaining a foothold in the premium glasses space. In the case of the Oakley Meta HSTN glasses, they feature an improved built-in camera that can record 3K video, up from 1080p resolution on prior Ray-Ban Meta models. They also feature improved battery life, lasting up to eight hours for typical use and nearly a day on standby. They can also be quickly charged to 50% in just 20 minutes and ship with a charging case that delivers up to 48 hours of charging on the go. Alongside the improved camera and larger battery, the Oakley Meta HSTN smart glasses feature open-ear speakers and a microphone integrated into the frame. By using this microphone, speakers, and the camera, users can interact with Meta AI in various ways. Meta AI can serve as a personal assistant, capable of answering questions about current conditions, what the user is looking at, and more. "With Meta AI, your personal AI assistant, built in, athletes can get more out of their Oakley Meta HSTNs right out of the box," Meta explains. "For example, you can level up the competition in a whole new way when playing a round of golf. Need to know how the wind is going to affect your drive? Ask, 'Hey Meta, how strong is the wind today?' and channel your inner Team Oakley Athlete J.R. Smith. Or, like Boo Johnson, record epic moments and post to Stories, hands-free, by saying, 'Hey Meta, take a video.' Get answers to a range of questions, whether you're improving your game or checking the surf conditions." The new Oakley partnership makes a ton of sense after Meta extended its partnership with EssilorLuxottica earlier this week, CNBC reports. EssilorLuxottic is the parent company of Ray-Ban, Oakley, and Prada. It's a safe bet even more smart glasses designed in collaboration with these eyewear brands are in the works. A pair of limited-edition Oakley Meta HSTN smart glasses in a striking Desert 24k Prizm Polar colorway will be available starting July 11 for $499. The rest of the Oakley Meta HSTN smart glasses collection will be available later this summer for $399.
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Meta's new Oakley smart glasses bring major advantages to connected eyewear
Meta and Oakley have combined forces to brings us a brand new set of the smart glasses, the Oakley Meta HSTN (pronounced HOW-stuhn), with significant camera and battery upgrades over previous Meta specs. They're being dubbed as 'Performance AI glasses', apparently built with athletes in mind. They're equipped with the Meta AI voice assistance, allowing you to trigger actions with your voice - such as starting a recording via the built in camera. Recommended Videos First up, the Oakley Meta HSTN glasses pack in battery which can last a claimed eight hours of typical use and up to 19 hours on standby. That's significantly longer than the four hours of typical use touted by the Ray-Ban Meta, although in our review they lasted a whole day if recording sessions were kept to a minimum. Still, it's a promising start for the Oakley smart specs. Like the best wireless earbuds, the glasses come with a charging case which can provide an additional 40 hours of charge on the go, and you can replenish the battery from 0% to 50% in 22 minutes. An 80% charge will take 45 minutes. The 12MP camera in the top-right of the frame is capable of capturing 3K resolution, Ultra HD video, an improvement on the 1,440 x 1,920 recording of the Ray-Ban Meta smart glasses. The 'capture LED' is in the opposite corner, which illuminates when the camera is recording or live streaming. This is so others around you know you're recording video, and if this light is blocked in any way you won't be able to record until it's uncovered. You also get built-in open-ear speakers, allowing you to listen to music and podcasts, and make and receive phone calls on the go, plus they're IPX4 rated which means they should be able to withstand splashing and spraying water and sweat. The Oakley Meta HSTN price is $399 and they'll be initially available in 15 countries (including the US, Canada and UK) later this summer, with more countries (including India, Mexico and the UAE) being added later in the year. If you can't wait that long, you'll be able to pick up the limited edition Desert 24k Prizm Polar specs from July 11 for $499.
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Meta launches $399 Oakley AI glasses with 3K video recording
Meta Platforms Inc. is going up-market with its surprise hit smart glasses, rolling out new models with Oakley that are aimed at athletes and include improved video recording. The company on Friday launched new models based on Oakley's HSTN design, marking the company's first expansion away from Ray-Ban for its display-free glasses. Like the original models, the Oakley versions can make and take phone calls, play music, take pictures and video and use Meta's artificial intelligence to answer questions about the surrounding environment. The new versions, which start at $399 and go up to $499 for a limited edition model with gold-colored accents, include about double the battery life, video-recording at 3K resolution and water resistance. "We are increasingly seeing performance use cases with the Ray-Bans like people wearing them on roller coasters, cycling and being around water, so we're trying to lean into that," says Alex Himmel, the company's vice president in charge of wearables, in an interview. Arriving at its second glasses brand was far from a sure thing. Meta's first glasses, the Ray-Ban Stories, flopped in 2021. But its follow-up version in 2023 was a massive success, giving the social networking giant a real potential hardware stronghold in the artificial intelligence race. "It was crazy. Popularity caught us by surprise a bit," Himmel said. The Ray-Bans were "going to be the last display-less pair of glasses. We said we'll take two swings at it, and if it doesn't work we'll go all-in on augmented reality." Instead, beyond the latest Oakley model, the company has a multi-year road map for the display-less category and is planning a follow-up pair of Oakley glasses based on the Sphera design for later this year, according to people with knowledge of the matter. That pair will be aimed at cyclists and have a centered camera. Friday's model has a camera positioned in the upper corner like the Ray-Ban version. The display-free glasses are one component of the overall Meta AI hardware strategy. The company is planning to introduce higher-end glasses with a display to view notifications and the camera view finder later this year, Bloomberg News has reported. In 2027, it aims to roll out its first true augmented reality glasses, which will blend digital apps with the real world. Meta's form-factor has caught on, with several other technology companies working on competitors. Apple Inc. is planning to introduce its first glasses product at the end of 2026, Bloomberg News has reported. That device will operate similarly to the Meta product but better synchronize with the rest of the Apple ecosystem. Amazon.com Inc. also sells glasses, but their current models lack cameras. Himmel, who said Meta has sold millions of glasses and has a "nice, increasing multiple" of purchases on a year-over-year basis each week, attributed the increased popularity to the Ray-Bans improving across a large number of "small things." He said the audio quality and microphones started to surpass standalone earbuds, while the camera and AI quality also improved. Still, Himmel said battery life remains the "number one complaint" about the Ray-Ban versions. The new Oakley models can run for 8 hours on a single charge, with the charging case holding 48 hours of juice. "You should expect a 40% bump with these" he says, attributing the improvement to new battery chemistry and software optimizations -- not larger battery packs. Like Ray-Ban, Oakley is owned by EssilorLuxottica SA, which calls Oakley its second most popular brand after Ray-Ban. Himmel said Meta will roll out new brands under the EssilorLuxottica portfolio "as fast as we can. "We're going to have to move very quickly because in the world of fashion, stuff moves very quickly," he says. "The stuff that is a hit right now might not be a year from now. We need to be fast to hit all the brands that we'd like to." The first Oakley model, becoming available for pre-order on July 11, will be the $499 limited edition pair. The $399 versions -- which come in grey, black, brown and clear colors -- will be released in the coming months. There will be versions with clear, transition and polarized lenses. Like with the Ray-Bans, users can swap the lenses for prescription optics.
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Meta's Oakley smart glasses look like a better choice than Ray-Bans for your first pair. Here's why.
Along with dominating the VR headset market with the Quest, Meta also has the top spot for smart glasses. Meta's Ray-Ban smart glasses continue to be a big seller for the company, with more than two million pairs sold since their launch in 2023. On Friday, Meta announced it's releasing another set of glasses under a different brand. The Oakley Meta glasses are the new smart glasses that the company plans on releasing this summer. Based on the HSTN style of Oakley glasses, the Oakley Meta version will have a few upgrades over the Meta Ray-Bans. To start, the Oakley Meta smart glasses will have improved battery life over the Meta Ray-Bans. The Oakley has eight hours of battery life with normal use and up to 19 hours of standby time, about double that of the latest generation of Ray-Bans. The newer smart glasses also have fast charging, can go up to 50% in just 20 minutes, and come with a charging case that provides 48 hours of charging. The Oakleys record video in 3k quality, which is a significant improvement over the Ray-Bans' 1440 x 1920 video quality. Photo quality is still the same at 12MP. Another improvement with the Oakley Meta smart glasses is the use of Prizm and Prizm Polarized lenses for impact and UV protection. Aside from these differences in tech and, of course, the style, the Oakley Meta smart glasses have the same functionality as the Ray-Bans. There's a capture button on the frames for photos and video. When recording, the camera lens will blink, letting others know they're being recorded. Speakers are built into the frame to listen to songs from Spotify or Apple Music. The Oakleys also have Meta AI built in. Wearers can ask the AI questions, and in its press materials, Meta focused on how the assistant can provide details related to various physical activities, such as weather conditions for a game of golf or checking out surf conditions. The Limited-Edition Oakley Meta HSTN glasses will be available for preorder on July 11 and priced at $499. Meta plans to release the rest of the Oakley line later in the summer for $399 for the US, Canada, UK, Ireland, France, Italy, Spain, Austria, Belgium, Australia, Germany, Sweden, Norway, Finland, and Denmark. Other countries will get access to the Oakley Meta smart glasses later this year.
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Meta introduces Oakley AI smart glasses that start at $399
Aimee Picchi is the associate managing editor for CBS MoneyWatch, where she covers business and personal finance. She previously worked at Bloomberg News and has written for national news outlets including USA Today and Consumer Reports. Meta is expanding its line of AI-powered eyewear through a new partnership with sportswear brand Oakley. The new smart glasses introduced Friday, called Oakley Meta HSTN, were built for performance wear and are intended for "athletes and fans alike" according to a Meta statement. The full lineup will arrive this summer, Meta says, with glasses starting at $399. "Built for life on the field, trail, or track, with everyday use cases, Oakley Meta is here to evolve sport and enhance performance," Meta states on its website. The high-tech frames are part of Meta's partnership with EssilorLuxottica, the eyewear brand Meta worked with to launch its first round of AI sunglasses with Ray-Ban in 2021. While the Oakley Meta HSTN glasses feature Oakley's typical style, the frames also include Meta's technology, with small cameras that can record videos hands-free and Bluetooth speakers so wearers can listen to music and podcasts while they are on the go. The smart glasses also allow users to send and receive text messages and make calls. Each pair is equipped with a personal AI assistant that answers questions after being prompted by the phrase, "Hey Meta." In a teaser video, former NBA player J.R. Smith is shown playing golf with the glasses on when he asks, "Hey Meta, how strong is the wind today?" "The wind is blowing 12 mph from the northwest," Meta AI responds. As the glasses are intended for athletes, Meta is leaning on popular sports figures to get the word out. The advertising campaign will be led by World Cup winner Kylian Mbappé and three-time Super Bowl MVP Patrick Mahomes, Meta said in its statement.
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Oakley's Releasing a Pair of Meta AI-Powered Smart Glasses Too
Today, Meta announced a collaboration with Oakley to release limited-edition Oakley HSTN smart glasses, along with AI integration in other Oakley models. The special edition Oakley HSTN (pronounced "HOW-stun") glasses feature gold accents and Oakley gold-tinted PRIZM lenses and will retail for $499. They will be available for preorder on July 11. Other Oakley models with Meta's AI tech will be available starting at $399 this summer as well. Like the second-generation Ray-Ban Meta smart glasses originally released in 2023, Oakley spectacles will feature a front-facing camera, open-ear speakers, a microphone, and built-in Meta AI capability that allows for visual descriptions, general questions, and real-time translation when paired with your smart phone. But the battery on the Oakley Meta glasses will last twice as long as Ray-Bans' -- eight hours of use and 19 hours of standby. The charging case will provide and additional 48 hours of charge compared to 32 from the Ray-Bans. Another improvement: the built-in camera will shoot 3K video, compared to 1080p on second generation Meta Ray-Bans. I've been wearing Ray-Ban Meta glasses regularly for more than six months, and, tech wise, Oakleys are definitely an improvement, but an incremental one instead of a game-changing one. Longer battery life is always welcome, as is a camera with three times the resolution, but it's not enough for me to feel like I have to switch. If you're looking for new glasses, though, the Ray-Ban Meta Wayfarers currently retail for $379 as opposed to $399 for the non-special edition Oakleys. Bottom line: purely in terms of tech, Oakleys are better smart glasses at a comparable price, but whether those difference are enough to make a switch is more of a personal choice. Given the Oakley brand's association with sports, it's a little surprising that Oakley Meta glasses feature the same water resistance as the Ray-Ban Metas. Both pairs are rated IPX4, meaning your glasses will be OK if you're caught in a light rain. It would be nice to have a fully waterproof, IPX7, jump-in-the-pool smart glasses, but I guess we'll have to wait for that. As far as looks go, I happen to like the classic Wayfarer style of my Ray-Bans, but the Oakley's definitely look slick. I mean, gold-tinted frames? Come on. Speaking of the design, here are the five varieties of limited edition HSTN frames that will be available in July:
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Oakley's New Meta Glasses Spice Up the Style for $399 This Summer
We may earn a commission when you click links to retailers and purchase goods. More info. The smart glasses world is getting a new option in the coming weeks - Oakley officially revealed their new Oakley Meta HSTN AI glasses today. These new glasses will join Ray-Ban's Meta glasses as yet another stylish choice for those needing more from their sunglasses and who might want the vibe and sportiness of the Oakley brand. Oakley Meta Glasses Price: The first model of the Oakley Meta glasses launch July 11 in a Limited-Edition color called "Desert 24K Prizm Polar" and will cost $499. Other colors are expected to launch "later this summer" for $399. These new Oakley Meta glasses are basically just the Ray-Ban glasses we love so much in an Oakley design. That's not me knocking them, but I just want everyone to understand that the specs appear to be identical, they just look different and have Oakley logos. You have IPX4 water resistance, 12MP cameras, batteries that can last up to 8 hours (with a charging case that can add another 48 hours), open-ear speakers, microphone, touchpad for controls, and a physical camera shutter button (although, you can do most things with your voice). For improvements, it appears that you'll be able to record 3K video instead of just 1080p. Long-time readers probably know that both Tim and I are big fans of the Ray-Ban Meta glasses. We both have a pair as our daily sunglasses and often recommend them to as many people as we can for their picture taking abilities and quality open-ear audio experience. Of course, there's the AI part of it too. If that's your thing, you can use AI to help identify objects, set timers, send texts or place calls, recognize info (like a phone number on a sign) and take action, have Meta AI remember things for you, and more. You can connect your Spotify or Amazon Music, identify music with Shazam, connect apps like WhatsApp and Instagram, etc. The Ray-Ban Meta glasses are one of the few random smart accessories I've purchased over the years that is truly awesome. It's part of the reason why we are so excited about Google's upcoming smart glasses and that experience. For now, though, Meta's branded options remain king and Oakley will soon let you buy a pair with their logos on them.
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Meta debuts AI-powered Oakley Meta HSTN smart glasses - SiliconANGLE
Meta Platforms Inc. today debuted a pair of smart glasses called the Oakley Meta HSTN that will ship with a built-in artificial intelligence assistant. The device is the fruit of a collaboration with sport eyewear maker Oakley. Its parent company, Milan-based Luxottica Group SpA, also helped Meta build its earlier Ray-Ban Meta lineup of AI smart glasses. The latter product family topped two million unit sales in February. The Oakley Meta HSTN features a front-facing camera with Ultra HD resolution, which corresponds to 2,880-by-1,620 pixels. That's up from the 1,440-by-1,920 pixels offered by the previous-generation Meta Ray-Ban series. There are also speakers and microphones that allow the user to interact Meta AI, the Facebook parent's ChatGPT alternative. The glasses' electronic components are powered by a battery with significantly more capacity than the one in the Ray-Ban Meta series. It supports up to 8 hours of "typical use" per charge, which more than doubles to 19 hours in standby mode. Users can extend the glasses' battery life by 27 hours using the charging case included in the box, which functions as a power source. The Oakley Meta HSTN's components are set in a frame with IPX4 rating. This means that the device can withstand exposure to small amounts of water, such as light rain, but not immersion. Some Oakley Meta HSTN pairs will include PRIZM, a technology developed by Oakley to filter visual noise. It uses specialized materials placed on the lens to boost contrast, which the eyewear company says can improve visibility in various weather conditions. Prescription lenses are supported as well. The debut of the Oakley Meta HSTN comes a few days after the Facebook parent detailed the Aria 2, a pair of smart glasses designed for AI researchers. The latter device could hold clues about Meta's product roadmap in the eyewear market. The Aria 2 ships with not a single camera like Oakley Meta HSTN but rather four. Two of them feature stereo lenses, which means that they can measure depth. The cameras' stereo overlap, the portion of their field of view in which they can collect depth data, is 80 degrees. That's more than double what Meta's first-generation Aria 1 research glasses managed. According to Meta, the device's stereo cameras allow it to power computer vision models that use depth data. For example, it could run a hand tracking model that allows users to interact with apps using hand gestures. Alongside its cameras, Aria 2 includes several other sensors. One sensor estimates the wearer's heart rate, while another measures ambient light levels. The latter module allows the Aria 2 to determine whether the user is indoor or outdoor based on lightning conditions and adjust its settings accordingly. The Aria 2's sensors are powered by a custom processor. According to Meta, the chip is capable of running certain AI models locally, which allows the device to work without internet access. The company hasn't shared any details about the processor in the Oakley Meta HSTN. Meta plans to start shipping Oakley Meta HSTN glasses this summer for $399, a $100 increase over the Ray-Ban Meta's launch price. The device will be available in six versions with different frame designs. Three of the editions will include Oakley's PRIZM lens technology for filtering visual noise.
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Meta, Oakley partner for AI-powered glasses
Meta, the parent company of Facebook and Instagram, is partnering with Oakley to launch new artificial intelligence (AI) powered glasses, the tech giant announced Friday. The new smart glasses, like Meta's earlier Ray Ban glasses, are equipped with a built-in camera, open-ear speakers and AI capabilities. The Oakley glasses also feature a longer-lasting battery and a higher resolution camera that can shoot 3K video. "Oakley Meta glasses are a new product line that will combine Oakley's signature design DNA with Meta's industry-leading technology to give you deeper insights into your physical capabilities and help you share your biggest wins - on and off the field," Meta said in a press release, noting the glasses are geared toward "athletes and fans alike." The initial Oakley Meta HSTN glasses will be available for pre-order starting July for $499, while the rest of the collection will be available later in the summer for $399. Meta's newest product launch comes as the tech giant continues to spend heavily on AI, most recently to acquire key talent. The company confirmed last week that it was making an investment in Scale AI, reportedly worth about $14 billion, and hiring the AI firm's CEO, Alexandr Wang, to work on its superintelligence efforts. Meta is also in talks to hire Safe Superintelligence CEO Daniel Gross and former GitHub CEO Nat Friedman, according to multiple reports.
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Oakley and Meta to launch new AI glasses. What do they do?
Meta is launching Instagram teen accounts to filter social media feeds for younger users. Meta and Oakley have partnered to create new glasses that utilize artificial intelligence to serve users while they serve looks. The tech giant and the sports equipment chain unveiled their new Oakley Meta HSTN on June 20, allowing users to access assistive technology without laying a hand. With a built-in camera and open-ear speakers, the water-resistant frames will allow users to listen to a podcast, stream their favorite playlist or record a day in their life in Ultra HD (3K) footage, according to Meta. With the use of AI, users can ask Meta questions regarding weather, restaurants, culture or more. A video trailer shared by the two companies shows that users can ask "Hey Meta, how strong is the wind today?" or say "Hey Meta, take a video" to get immediate assistance. "Together with Meta, we are setting new bounds of reality," Oakley Global President Caio Amato said in a news release. "It is not only about pushing forward performance, but also about amplifying human potential as never before. And this is just the first chapter of a new era for sports." The collaborative product comes after Meta worked with Ray-Ban for its smart glasses that debuted in 2023 and have sold millions, Meta said. When will Oakley Meta HSTN glasses be available, and how much? A release date for the Oakley Meta HSTN glasses collection has not been shared, but Meta hinted that they will drop later this summer. Customers hoping to be the first to get their hands on the new model can preorder it for $499 starting on July 11, with the retail price expected to drop to $399 later this summer. Watch the Oakley Meta HSTN product trailer Which countries will the Oakley Meta HSTN be made available? The Oakley Meta HSTN will be available for purchase later this year in the following countries: Meta said it aims to sell the products to customers in Mexico, India and the United Arab Emirates later in 2025.
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Oakley Meta smart glasses officially launch with 3K camera and Meta AI - Phandroid
Oakley and Meta just made it official. The new Oakley Meta HSTN smart glasses are here, bringing Meta's tech to a new audience outside of Ray-Ban. It's the first release under the Oakley brand and comes with some pretty solid upgrades. The headline feature is a new 3K camera built into the frame. That means sharper video for recording your workouts, golf swings, or just your daily commute. The glasses still include open-ear speakers, too, so you can listen to music or take calls without blocking outside noise. Battery life also gets a boost. Meta claims up to 8 hours of active use and 19 hours of standby. The case can hold enough juice to keep the glasses powered for up to 48 hours while you're on the go. Meta AI is also built in. You can ask about wind speed, get translations, or identify what you're looking at, all hands-free. It's one of the more practical use cases for on-face AI so far. The first pair to launch is a limited edition. The Oakley Meta HSTN 50th anniversary edition features gold accents and 24K PRIZM polarized lenses. It'll be available for pre-order starting July 11 at $499. The standard Oakley Meta HSTN smart glasses collection will follow later this summer, starting at $399. There will be six frame and lens options, and yes, you can get them with prescription lenses, too.
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Meta Is Reportedly Planning to Release New AI Smart Glasses With Oakley and Prada
Meta is reportedly expanding its smart glasses lineup to include Oakley and Prada. Following the unexpected success of the Ray-Ban Meta smart glasses, which have sold two million pairs since launch in late 2023, Meta is releasing new versions of its AI smart glasses under the Oakley and Prada brands. According to a CNBC report released Tuesday, Meta is expanding its partnership with EssilorLuxottica, the parent company that owns Ray-Ban and Oakley and has a licensing agreement with Prada. The new Oakley Meta smart glasses will target athletes and active customers, while the Prada partnership will give Meta a high-end deal with a notable fashion house. Related: Apple Is Reportedly Developing AI Smart Glasses to Compete with Meta and Google The Oakley glasses will reportedly start at $360, a higher price point than the $299 Ray-Ban Metas, but have a more weather-resistant style, a source told CNBC. The glasses will be able to take photos and videos, make calls and send text messages through voice commands, livestream content, and play music, just like the Ray-Ban Metas. They will also have AI capabilities, so users can ask questions through a "Hey Meta" voice command. Bloomberg also reported in January that the Oakley glasses were set to be released later this year, and the camera will be in the center of the frame instead of on the side, like the Ray-Ban Metas, so that "cyclists and other athletes" could record footage. Meta previewed the Oakley partnership on social media on Monday by creating a new Instagram account for "Oakley | Meta" with one post that reads: "The next evolution is coming on June 20." Prada, meanwhile, renewed its eyewear licensing agreement with Luxottica for the next decade in December. Former Meta employees told CNBC that Prada eyewear designs were a good fit for Meta because the glasses feature thick temples that can house more technology. Meta has yet to announce the Prada deal or a timeline for when the smart glasses will hit the market. Related: Google Is Making AI 'Intelligent Eyewear' With Warby Parker After Eyeing Meta's Ray-Ban Success EssilorLuxottica and Meta first joined forces in 2019 to work on the Ray-Ban Meta smart glasses. Meta released a first-generation pair in 2021 and a second-generation pair in 2023. The second-generation glasses took off; EssilorLuxottica CEO Francesco Milleri said during an earnings call in February that the AI smart glasses were "a great success" and that the company plans to produce 10 million of them by the end of next year. Meta, meanwhile, is also making a broader push into artificial intelligence. The company announced last week that it would invest $14.3 billion in AI data labeling startup, Scale AI, in exchange for a 49% stake. Some Scale AI employees, including CEO Alexandr Wang, will join Meta as part of the move.
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Meta and Oakley Are Launching AI-Powered Glasses This Summer
Oakley's parent company EssilorLuxottica previously partnered with Meta on Ray-Ban branded AI glasses. Meta (META) and Oakley unveiled a new line of AI-powered glasses Friday that will be available for preorder starting next month. The Oakley Meta HSTN glasses include an Ultra HD camera, open-ear speakers, and the Meta AI app built in, allowing users to take hands-free photos and videos. It also comes equipped with a longer battery life than earlier models of Meta AI glasses. A limited-edition version of the HSTN will be available for preorder starting July 11 for $499, with a $399 version expected to launch later this summer. The new Oakley glasses are Meta's latest collaboration with eyewear maker and Oakley owner EssilorLuxottica, which also partnered with the tech giant on a line of Ray-Ban Meta glasses. A line of Prada glasses is expected in the future, according to a report from CNBC. "Glasses have emerged as a major new hardware category of the AI era," Meta said in a statement. It isn't the only Big Tech player trying its success with AI-powered eyewear. Alphabet's (GOOGL) Google in May said it partnered with glasses retailer Warby Parker (WRBY) to develop AI-powered glasses. Google committed to investing as much as $150 million, including buying a stake in Warby Parker. Snap (SNAP), meanwhile, has said it plans to launch the latest version of its own AI glasses, known as Specs, in 2026. Meta shares were down about 2% to just above $684 in Friday afternoon trading. They've added roughly 17% of their value since the start of the year.
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Oakley Meta Glasses With Meta AI Assistant Announced: See Features
Meta will bring the smart glasses to India, the UAE, and Mexico later Meta has announced its new pair of smart glasses in collaboration with sports performance equipment manufacturer Oakley. The first product of this partnership is dubbed Oakley Meta HSTN, combining the HSTN style of Oakley glasses with Meta's artificial intelligence (AI)-backed technology. The smart glasses offer support for Meta AI, the company's AI assistant which can respond to voice commands and fulfill queries. Similar to the Ray-Ban Meta Glasses, the Oakley Meta HSTN can also shoot short video clips but in an upgraded 3K resolution and can function longer on a single charge. The Oakley Meta glasses debut model -- Oakley Meta HSTN -- is priced at $499 (roughly Rs. 43,200). It is available as a limited edition model which buyers will be able to pre-order starting July 11. Meanwhile, the rest of the collection starts at $399 (roughly Rs. 34,500) and can be purchased later this year. Oakley Meta smart glasses have been launched in the US, Canada, UK, Ireland, France, Italy, Spain, Austria, Belgium, Australia, Germany, Sweden, Norway, Finland, and Denmark. Their availability will be expanded to include recent markets such as India, Mexico, and the UAE later this year. The Oakley Meta USTN are offered in several frame and lens combinations: Meta claims that the Oakley Meta are a new brand of performance AI glasses aimed at athletes. As part of this collaboration, the company has introduced Oakley Meta HSTN, inspired by the signature HSTN style of Oakley glasses. The limited edition model features gold accents and gold 24K PRIZM Polar lenses. The glasses can shoot videos in up to 3K Ultra HD resolution Photo Credit: Meta Similar to the Ray-Ban Meta glasses, the Oakley Meta glasses come equipped with a a 12-megapixel camera which has been upgraded to support video recording in up to 3K resolution. This is said to be an improvement over the 1080p support offered by the model developed in partnership with Ray-Ban. The camera and an LED light, which is also expected to double up as a recording indicator, is placed on either side of the frame. This enables users to capture point-of-view (PoV) footage via a dedicated capture button and do first-person livestreaming on apps like Instagram. Meanwhile, the audio is recorded with a five microphone array. The glasses feature an IPX4 rating for protection against dust and water ingress. With the Oakley Meta glasses, users can take calls, send messages on WhatsApp, Messenger and other social media apps. They can also use the 'Hey Meta' prompt to enable hands-free functions. The glasses allow them to ask for real-time information about the weather, leisure activity planning, culinary advice, and music playback through integration with Apple Music, Spotify, and other apps. Meta claims that its new Oakley Meta HSTN offers more battery life than the Ray-Ban Meta models. The glasses are claimed to deliver up to eight hours of typical usage on a single charge and up to 19 hours on standby. They can be charged up to 50 percent in just 20 minutes, the company claimed. The Oakley Meta glasses come with a charging case that is said to provide up to 48 hours of charging.
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Meta and Oakley's next-gen smart glasses are a GoPro for your face | Stuff
These Meta smart glasses offer a higher-resolution camera, better battery life, and Oakley's signature lenses over the Ray-Ban versions As someone who has a set of the Meta Ray-Ban smart glasses, I'm pretty happy with them. But my biggest complaint has got to be around the camera, which can only shoot in 1080p. Meta and Oakley have just unveiled their latest bit of smart eyewear, and it solves that problem. In fact, these smart glasses are more like a GoPro for your face. The Oakley Meta HSTN are a new line of Performance AI glasses that attempt to fuse Oakley's sporty design with Meta's growing obsession with putting AI into absolutely everything. And the result actually looks quite compelling - I think they're a big upgrade over the Ray-Ban models in a few key ways. So what's the deal? Like other smart glasses, when you're busy doing something, instead of fumbling for a phone or strapping a camera to your chest, you simply say, "Hey Meta, take a video." But this time around your exploits are captured in crisp 3K. Not quite 4K, but definitely a big step up from the 1080p resolution of the Meta Ray-Ban glasses. While the Meta Ray-Bans are more for everyday wear, Oakley's version is design for those who are active. Or at least those of us who like to look the part while having a pint post-'workout.' And unlike the Ray-Bans, Oakley Meta HSTN actually looks like it could survive being put through some rough and tumble. Battery life promises to be decent too. You'll get up to 8 hours per charge, and the case adds an excellent 48 hours on the go. Meta reckons it even gives you 50% of juice in 20 minutes, which is faster than most people can lace up their trainers. The open-ear speakers mean your music stays pumped without cutting you off from traffic. There's also Meta AI integration, of course - because it wouldn't be a Meta product if you couldn't talk to it. I actually think Meta's AI is one of the best parts about the current Ray-Ban models. With the Oakley specs, you could ask about the wind on the golf course, check surf conditions, or just have a chat. The Limited Edition Oakley Meta HSTN are available to pre-order from 11 July at $499. The rest of the line-up starts at $399 and will be available later this summer across the US, UK, and a host of other countries.
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Meta teases smart glasses collaboration with Oakley; launch set for June 20
Tech major Meta is set to expand its smart glasses portfolio through a new collaboration with eyewear maker Oakley. A new Instagram handle, @oakleymeta, posted a teaser video with the Oakley and Meta logos side by side, much like the branding used for the Ray-Ban Meta smart glasses. The video ended with "The next evolution is coming on June 20." Meta CEO Mark Zuckerberg reposted the teaser, adding to the anticipation, other senior executives shared the video as well. Meta first entered the smart glasses space in 2021 with the launch of Ray-Ban Stories glasses that came with built-in speakers and a camera, but without any augmented reality features. The second-generation version, released in 2023 for $299, added a better camera, improved audio, and an AI assistant. Oakley, like Ray-Ban, is owned by Italy-based eyewear conglomerate EssilorLuxottica. This collaboration is an extension of Meta's existing partnership with the group. According to a report in January by news agency Bloomberg, the Oakley-Meta glasses will be based on the Oakley Sphaera model and may feature a centrally placed built-in camera, unlike the Ray-Ban Meta glasses, where the camera sits on the edge of the frame. Earlier this month Snap Inc., the parent company of ephemeral messaging app Snapchat, announced that it will launch immersive smart glasses called Specs in 2026. This move aligns with other Big Tech players eyeing the lucrative smart eyewear market, as part of their push to make the next big leap in consumer tech hardware.
[32]
Meta's first Oakley AI-powered glasses have 3K videos, longer battery life: Check launch date, price
Facebook parent company Meta Friday said it has teamed up with Oakley to release AI-powered smart glasses, expanding its push into wearable tech after the success of Ray-Ban Meta glasses. This is Meta's first set of Oakley-branded smart glasses, touting upgraded camera and battery performance over its current crop of Ray-Bans. With Meta expected to face fierce competition in coming months from Google, Apple, smart glasses could be the next big platform for AI interaction. "Oakley Meta glasses are a new product line that will combine Oakley's signature design DNA with Meta's industry-leading technology to give you deeper insights into your physical capabilities and help you share your biggest wins -- on and off the field. The line will launch in a new global campaign starring Team Oakley athletes: World Cup winner Kylian Mbappé and three-time Super Bowl MVP Patrick Mahomes," a statement from Meta read. ALSO READ: Amazon's 30-day deadline to employees amid mass layoff fear: Resign in 60 days or... The new glasses, dubbed the Oakley Meta HSTN (pronounced HOW-stuhn), come in a variety of lens and frame color combinations. The limited-edition product will be available for preorder starting July 11 at $499, with additional products starting at $399 launching later this summer. Though initial sales will be for a special-edition version that costs $499. It also carries an IPX4 water resistance rating, making it suitable for outdoor and active use. Oakley Meta HSTN will be available in the US, Canada, UK, Ireland, France, Italy, Spain, Austria, Belgium, Australia, Germany, Sweden, Norway, Finland and Denmark. Meta said it is also working to bring Oakley Meta HSTN to Mexico, India, and the United Arab Emirates later this year. A fully charged pair of Oakley Meta HSTN glasses can last up to eight hours of typical use and up to 19 hours on standby, the company said. You can charge them up to 50% in just 20 minutes. The glasses also come with a charging case that can deliver up to 48 hours of charging on the go. Like the Ray-Bans, the glasses can take photos and videos, play audio and connect to Meta's AI assistant. The Oakley Meta glasses also increase the recording resolution from 1080p on the Ray-Ban model to 3K. The device retains the core features of the Ray-Ban Meta glasses, such as integrated open-ear speakers, dual built-in microphones, and Meta AI for voice-activated assistance for tasks such as initiating video recording, streaming music, checking environmental conditions, and answering questions. The glasses are designed with sport and outdoor use in mind. They are rated IPX4 for water resistance, meaning they are protected against sweat and light splashes. Oakley's wraparound frame design is retained to provide a secure fit during physical activity. ALSO READ: 16 billion passwords leaked in largest data breach ever: Check tips to protect your Facebook, Instagram accounts Oakley Meta HSTN can capture the user's activity and share the achievements in Ultra HD (3K) video. The Oakley Meta HSTN will debut this month at several major sporting events including Fanatics Fest and UFC International Fight Week. Smaller rival Snap said earlier this month it would launch its smart glasses, called Specs, for consumers next year. Companies such as Google are also exploring similar investments. Meta has a broad partnership with Italian eyewear giant EssilorLuxottica, which controls both the Oakley and Ray-Ban brands.
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Meta and Oakley Are Teaming to Unveil New Smart Glasses on June 20
There are no details on the product itself, which is confirmed to launch on June 20, 2025. Meta's Ray-Ban glasses have become quite a hit, thanks to their photo and recording capabilities, along with the AI assistant on board. Now, the Facebook owner has partnered with Oakley, one of the most popular sunglass makers, for their next pair of Meta smart glasses. Oakley today shared a video on their official YouTube channel, teasing their collaboration with Meta and what could be the Oakley-branded smart glasses. Given the Meta partnership, it is safe to assume that these Oakley glasses will bring many features we have already seen on the Meta Ray-Ban glasses, including a built-in camera, Meta AI integration, a set of speakers to play music, and take calls. While this news may come as a surprise to some, it isn't the first time we have heard about this new partnership. In January earlier this year, Bloomberg reported that Meta is working to bring their smartglasses tech to Oakley's. That said, the teaser video doesn't give any hints on what kind of product they might be cooking secretly. Now, it is all but confirmed that Oakley Meta smartglasses are coming. Now, all that's left to do is wait for June 20th when the new device is set to officially launch. It is also worth noting that even Apple is dipping its toes into the smart AR glasses market while Google is doing something similar with Android XR. So the smartglass space is likely to heat up by the end of this year. What are your thoughts on this? Would you prefer an Oakley version of Meta smartglasses? Let us know in the comments below.
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Meta Teams Up With Oakley, Prada For Next-Gen AI Smart Glasses - Meta Platforms (NASDAQ:META)
Meta Platforms, Inc. META and EssilorLuxottica are preparing to launch new AI-powered smart glasses under the Oakley and Prada brands, according to information obtained by CNBC on Tuesday. The move follows the strong performance of the second-generation Ray-Ban smart glasses, which debuted in 2023 through a partnership between Meta and Luxottica. Read Next: Sunrun, First Solar Plunge -- Solar Stocks Hit Hard By Trump Tax Bill: Latest Brand Expansion and Partnerships Oakley Collaboration: The Oakley-branded smart glasses will be developed in partnership with Luxottica. Meta recently hinted at this launch by creating an Instagram account for "Oakley | Meta," announcing, "The next evolution is coming on June 20." Prada Partnership: Introducing Prada marks Meta's initial step toward collaborating with more high-end fashion brands. The agreement with Prada follows the renewal of a 10-year eyewear licensing deal between Prada and Luxottica in December. Product Focus and Features Target Audience: The upcoming Oakley smart glasses are reportedly aimed at athletes and active users, inspired by the popularity of Ray-Ban smart glasses among people who use them for recording sports and outdoor activities. Pricing and Durability: The Oakley version is expected to cost around $360 and will offer greater weather resistance compared to the Ray-Ban models. The first Oakley Meta glasses will include similar technology to the Ray-Ban Meta glasses released in 2023. Design Considerations: Prada's eyewear, known for thicker temples, is considered ideal for housing the components needed for smart glasses, such as microphones and chips. What Else: Meta is preparing to start advertisements within WhatsApp, its cross-platform messaging service, as a way to boost revenue streams. The company, which has already found significant success with ads on platforms such as Facebook and Instagram, will introduce these ads in WhatsApp's "Updates" section, an area that attracts about 1.5 billion daily visitors. Ads are expected to begin appearing for some WhatsApp users as early as Monday, with a gradual rollout planned over the coming months. Meta recently announced that its advertising revenue reached $41.39 billion in the first quarter, up from $35.65 billion during the same period in 2024. The company also reported a 5% year-over-year increase in ad impressions across its apps and a 10% rise in the average price per ad. Read Next: Alibaba, PDD Stocks Climb As China's Retail Sector Gains Despite US Tariffs Photo: Shutterstock (These glasses are the Ray Ban Meta AI glasses.) METAMeta Platforms Inc$694.50-1.09%Stock Score Locked: Edge Members Only Benzinga Rankings give you vital metrics on any stock - anytime. Unlock RankingsEdge RankingsMomentum85.39Growth92.68Quality89.97Value26.81Price TrendShortMediumLongOverview This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors. Market News and Data brought to you by Benzinga APIs
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Meta and Oakley team up for "performance AI glasses"
The eyewear is designed to help push athletes and competitors to new heights. The plethora of glasses with cameras, augmented reality, artificial intelligence support, and more is not nearly a surprise anymore, as many makers do something in this vein. Perhaps the highest-profile example is Meta and Ray-Ban, but soon the former will be teaming up with a new partner to debut a fresh line of eyewear dedicated to athletes and competitors. Meta will be working alongside Oakley to create a line of "Performance AI glasses" that are designed to "give you deeper insights into your physical capabilities and help you share your biggest wins - on and off the field." As for what this means in practice, we can expect a built-in camera to capture your unique POV, speakers that can be used to play your favourite music, IPX4 rating to protect against water and sweat, a battery that claims to last 19 hours on standby (unclear when in actual use though...), and as expected, plenty of AI elements as well that can provide helpful feedback, like informing on wind speed when on the golf course. To begin with, only one variant of the Meta x Oakley glasses is being made, with these being known as the Limited Edition Oakley Meta HSTN that will launch on July 11 for $499. The rest of the collection will follow in the summer for the slightly more affordable price of $399. The glasses are being launched with campaigns featuring Real Madrid and France national team footballer Kylian Mbappé and Kansas City Chiefs quarterback Patrick Mahomes.
[36]
Meta Launches Oakley AI Glasses for $399
What if your everyday eyewear could do more than just help you see? Imagine glasses that not only frame your face but also frame your world with innovative technology -- seamlessly blending style, practicality, and innovation. That's exactly what Meta is promising with its latest launch: the $399 Oakley AI glasses. In a bold pivot from its VR-heavy strategy, Meta is stepping into the competitive smart glasses arena, aiming to make wearable tech more accessible and functional for everyday users. This announcement signals a new chapter for the tech giant, one where AI-powered convenience takes center stage, offering a glimpse into a future where your glasses are as smart as your smartphone. But what makes the Oakley AI glasses stand out in a market already buzzing with competitors like Apple? In this unveiling, you'll discover how Meta is tackling some of the biggest challenges in wearable tech -- like usability, ecosystem integration, and affordability. From their sleek design to their practical features, these glasses are designed to appeal to a broader audience, moving beyond niche tech enthusiasts to everyday consumers. As Meta sets its sights on scaling production and redefining its role in the wearable tech landscape, the Oakley AI glasses could mark a turning point -- not just for the company, but for how we interact with technology in our daily lives. Could this be the moment when smart glasses finally go mainstream? Meta's decision to pivot from VR headsets to AI-powered smart glasses reflects a deliberate strategy to enhance user adoption and improve financial outcomes. While VR has been a cornerstone of Meta's Reality Labs division, its adoption has fallen short of expectations. The immersive nature of VR, while innovative, has limited its appeal to niche markets rather than the mainstream consumer base. The Oakley Meta HSTN AI glasses represent a shift toward practicality and everyday functionality. By targeting a broader market, Meta aims to offer a product that integrates seamlessly into daily life. This approach builds on the foundation laid by the Ray-Ban Stories, which sold approximately one million units. With the Oakley AI glasses, Meta is setting more ambitious goals, aiming for annual sales of 1-2 million units. This signals the company's intent to scale up its wearable technology offerings and capture a larger share of the market. One of the most significant hurdles Meta faces is the creation of a cohesive and integrated ecosystem for its devices. Unlike Apple, which has successfully developed a seamless network of interconnected products like the Apple Watch and AirPods, Meta's ecosystem remains fragmented. The Oakley AI glasses, while innovative, currently lack the deep content and app integration that Apple users have come to expect. This lack of ecosystem connectivity could hinder Meta's ability to foster strong customer loyalty. A well-integrated ecosystem not only enhances the user experience but also encourages repeat purchases and long-term brand engagement. Without addressing this gap, the Oakley glasses may struggle to achieve widespread adoption and retention. Meta must prioritize the development of a unified ecosystem to ensure its wearable devices can compete effectively in the market. Expand your understanding of AI glasses with additional resources from our extensive library of articles. Scaling the production and distribution of the Oakley AI glasses presents both opportunities and challenges for Meta. The company's Reality Labs division is projected to incur a $20 billion loss this year, raising concerns about the financial sustainability of its innovation efforts. This underscores the importance of balancing scalability with profitability. At a price point of $399, the Oakley Meta HSTN glasses are positioned as a competitively priced alternative to premium offerings from competitors like Apple. However, achieving profitability will require Meta to streamline its supply chains, reduce production costs, and improve gross margins. These efforts will be critical in offsetting losses and making sure the long-term viability of its wearable AI technology. Meta's ability to scale production efficiently while maintaining quality will play a pivotal role in determining the success of the Oakley glasses. The smart glasses market is becoming increasingly competitive, with Meta and Apple emerging as key players. Apple's well-established ecosystem and reputation for high-quality, user-friendly products give it a significant advantage. However, Meta is positioning the Oakley AI glasses as a more affordable and practical alternative to Apple's premium offerings. By focusing on accessibility and functionality, Meta aims to carve out a distinct niche in the market. The Oakley glasses are designed to appeal to consumers who prioritize convenience and everyday usability over luxury and exclusivity. This strategy reflects Meta's broader goal of providing widespread access to wearable technology and making it accessible to a wider audience. While the competition remains fierce, Meta's emphasis on affordability and practicality could help it gain traction in the market. The launch of the Oakley Meta HSTN AI glasses underscores Meta's commitment to advancing wearable technology. However, the company faces several challenges that could impact the success of this product. From building a cohesive ecosystem to achieving financial sustainability, Meta must address these issues to solidify its position in the market. To succeed, Meta will need to deliver a compelling user experience that meets the evolving demands of consumers. This includes making sure seamless integration with other devices, offering robust app support, and maintaining competitive pricing. The Oakley glasses represent a significant step forward in Meta's efforts to establish itself as a leader in wearable technology. However, their ultimate success will depend on the company's ability to innovate, adapt, and compete effectively in a rapidly evolving industry.
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Oakley Meta smart glasses with Meta AI announced
Meta has announced a new category of smart eyewear -- Performance AI glasses -- in collaboration with Oakley, the global sport and lifestyle brand under EssilorLuxottica. This marks a new chapter in Meta's expanding partnership, following the success of its Ray-Ban Meta line-up. The launch blends Oakley's athletic design DNA with Meta's AI and wearable innovations, expanding Meta's wearable tech portfolio. Oakley Meta brings smart eyewear to athletes and their supporters alike. They combine Oakley's bold, durable styling with Meta's advanced AI capabilities, offering a seamless blend of performance and smart features for life on the move. The debut model, Oakley Meta HSTN (pronounced HOW-stuhn), follows the look of Oakley's HSTN frame. All variants, including the Limited Edition, share the same advanced feature set: The Limited Edition version celebrates Oakley's 50th anniversary and features exclusive gold accents and Desert 24k Prizm Polar lenses, while sharing the same specifications as the standard models.
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Meta introduces Oakley AI smart glasses for athletes and sports fans, set to launch in India later this year
Limited edition priced at $499; standard model available at $399, launching globally in phases. Meta has collaborated with Oakley to launch a new line of Performance AI glasses aimed specifically at athletes and sports enthusiasts. The new product, called Oakley Meta HSTN, combines Oakley's bold athletic design with Meta's advanced AI and wearable technology. The new glasses offer a suite of powerful features including an improved camera and audio, Meta AI integration, and a big battery. Check out the features and pricing of the Meta's latest Smart Glasses below. The new Oakley Meta HSTN glasses offer a variety of features including an Ultra HD (3K) camera, which can help users record high-resolution, hands-free video from a first-person point of view. It also includes Meta AI which comes in handy for the athletes, thanks to the on-device AI assistant for real-time updates, such as weather conditions, sports tips, or even voice-controlled video capture. Also read: Apple iPhone 16 Pro Max price drops by Rs 13,500: How to grab this deal The Oakley Meta HSTN glasses also offer integrated speakers that allow users to listen to music and podcasts without any need for additional earbuds. Speaking of the battery life, the glasses, as claimed by Meta, can offer up to 8 hours of usage on a full charge and can reach 50% charge in just 20 minutes. The portable charging case adds up to 48 hours of additional use. The new device is IPX4-rated and can easily withstand sweat and water splashes making it ideal for sports and training. The Oakley Meta HSTN glasses are priced at $399 USD and it will be launching later this year. The company has also introduced a limited edition Meta HSTN glasses that will be available for preorder starting July 11. It is priced at $499 USD. The glasses will first be available in North America and Europe and they will later be available in India, Mexico, and UAE by the end of this year.
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Meta has announced a new line of AI-enabled smart glasses in collaboration with Oakley, featuring improved battery life, higher resolution video capture, and enhanced AI capabilities.
Meta has officially unveiled its latest venture in wearable AI technology: the Oakley Meta HSTN smart glasses. This collaboration with the renowned eyewear brand Oakley, owned by EssilorLuxottica, marks a significant expansion of Meta's smart glasses portfolio beyond its successful partnership with Ray-Ban 1.
Source: Mashable
The Oakley Meta HSTN glasses boast several improvements over their Ray-Ban counterparts:
Extended Battery Life: The new model offers up to eight hours of typical use, doubling the battery life of the Ray-Ban Meta glasses 2.
Improved Video Quality: The glasses can capture 3K resolution video, a significant upgrade from the full HD capability of the Ray-Ban version 3.
Enhanced Durability: With an IPX4 water resistance rating, these glasses are better suited for active lifestyles 4.
The Oakley Meta HSTN glasses retain the AI capabilities of their predecessors:
Alex Himel, VP of wearables at Meta, emphasized the potential for new AI-driven features, particularly at the intersection of photo/video capture and artificial intelligence 3.
Source: Wired
The glasses are based on Oakley's popular HSTN design and will be available in six frame and lens color combinations. They are compatible with prescription lenses and will be launched in multiple countries across North America, Europe, and Australia 1.
The introduction of Oakley Meta HSTN glasses follows the success of Ray-Ban Meta glasses, which have sold over two million units since their launch in October 2023 5. This expansion into the sports and performance eyewear market signals Meta's intention to diversify its wearable AI offerings.
Source: Fortune
Industry experts anticipate further developments in the smart glasses sector, with companies like Google and Apple also working on their versions. Meta is reportedly developing a third generation of glasses with built-in displays, potentially to be announced at the upcoming Meta Connect conference 4.
As the AI-enabled glasses market continues to grow, Meta's collaboration with Oakley represents a significant step towards more versatile and powerful wearable AI devices, potentially paving the way for future augmented reality applications.
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