Meta prepares to slash metaverse budget by 30% after $70 billion in losses, pivots to AI

Reviewed byNidhi Govil

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Meta is planning to cut its metaverse budget by up to 30 percent as early as January 2026, affecting Reality Labs units working on Quest VR headsets and Horizon Worlds. After accumulating over $70 billion in losses since 2020, Mark Zuckerberg is redirecting investments toward AI-powered smart glasses and wearables, where Meta Ray-Bans have exceeded internal sales targets.

Meta Plans Major Metaverse Budget Cuts After Years of Heavy Losses

Meta is preparing to slash its metaverse budget by up to 30 percent as early as January 2026, marking a dramatic retreat from Mark Zuckerberg's metaverse dream that once defined the company's identity

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. The metaverse budget cuts will primarily impact Reality Labs, the division responsible for Quest VR headsets and Horizon Worlds, Meta's virtual platform where users interact as avatars

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. Since Meta started reporting Reality Labs revenue in Q4 2020, the division has accumulated approximately $70-75 billion in operating losses, with some estimates reaching $77 billion

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Source: Quartz

Source: Quartz

Strategic Shift to AI-Powered Smart Glasses Gains Momentum

Meta confirmed it is redirecting investments from metaverse projects toward AI-powered smart glasses and wearables, capitalizing on unexpected success in this segment

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. A Meta spokesperson stated the company is "shifting some of our investment" from the metaverse group toward AI glasses and wearables given the "momentum" in the segment

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. The Ray-Ban Meta smart glasses, introduced in partnership with Ray-Ban in 2021 and updated in September with augmented reality glasses featuring built-in displays, have surpassed internal sales targets in recent years

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. The latest models feature a small display within the lens that can describe what it sees and translate text, representing a breakthrough that enhances functionality while maintaining compact design

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. Meta recently unveiled the second-generation Ray-Ban Meta, the Oakley Meta Vanguard, and the Meta Ray-Ban Display in September

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Source: Fortune

Source: Fortune

Investor Skepticism Lifts as Meta Refocuses on Artificial Intelligence

Meta's stock jumped 3.4 percent following news of the budget cuts, reflecting investor skepticism about the metaverse that has persisted for years

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. Mark Zuckerberg rebranded Facebook to Meta in 2021, aligning the company with his vision for immersive Virtual Reality (VR) worlds, but the generative AI revolution shifted industry priorities

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. For 2025, Meta raised its capital expenditure forecast to approximately $70-72 billion, heavily linked to AI infrastructure including data centers, compute hardware, and cloud investments

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. The company now focuses on building AI superintelligence with high-profile hires, most recently adding former Apple UI designer Alan Dye to oversee design of "hardware, software and AI integration for its interfaces"

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Source: Japan Times

Source: Japan Times

Competitive Landscape Shifts as VR Adoption Stalls

Meta executives believe they can decelerate Virtual Reality (VR) efforts as competitive pressure has lessened, with Apple and Google slowing their VR device development that was furious in 2021

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. Despite significant technical advances in virtual reality devices, consumers have not widely embraced the technology, with users of the Meta Quest and Apple Vision Pro reporting that headsets feel heavy and uncomfortable after prolonged use

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. Augmented Reality (AR) and wearables now represent the growth area, with many players including firms in China joining the race to build smart glasses and wearable technology

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. Meta has developed Llama and Meta AI as part of its artificial intelligence strategy, alongside next-generation AI-powered versions of Meta Ray-Bans with built-in augmented reality displays

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. One analyst from Forrester called Reality Labs a "leaky bucket" and predicted earlier this year it would close metaverse projects, though Meta maintains it won't abandon building the metaverse entirely

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