OpenAI Offers Free ChatGPT Go for One Year to All Indian Users in Strategic Market Expansion

Reviewed byNidhi Govil

9 Sources

Share

OpenAI announces a one-year free ChatGPT Go subscription for all users in India starting November 4, coinciding with its first DevDay Exchange event in Bengaluru. The move aims to boost adoption in its second-largest market after the US.

OpenAI Launches Major Free Subscription Initiative in India

OpenAI announced a significant promotional offer for its Indian user base, providing free access to its ChatGPT Go subscription plan for one full year starting November 4. The initiative represents a strategic move to expand the company's presence in India, which has emerged as its second-largest market after the United States

1

.

Source: Gadgets 360

Source: Gadgets 360

The promotion extends to all users in India who sign up during the limited promotional period, including existing ChatGPT Go subscribers who will receive the complimentary 12-month access on top of their current arrangements

2

. However, OpenAI has not specified an end date for the promotional offer.

ChatGPT Go Features and Market Positioning

Launched in India in August at ₹399 per month (less than $5), ChatGPT Go serves as OpenAI's most affordable paid subscription plan, positioned between the free tier and the premium Plus subscription

3

. The service provides users with 10 times more usage than the free version for generating responses, creating images, and uploading files, along with improved memory for more personalized responses

1

.

Source: Digit

Source: Digit

The plan includes access to OpenAI's latest GPT-5 model, higher message limits, increased daily image generation capabilities, additional file and image uploads, and extended memory functions

2

. Users also gain access to projects, tasks, and custom GPTs, enabling them to organize work, track progress, and create tailored AI tools

4

.

Strategic Market Expansion and Challenges

India represents a crucial market for OpenAI, with over 700 million smartphone users and more than a billion internet subscribers

1

. The company established its New Delhi office in August and is actively building a local team to strengthen its regional presence

3

.

Despite high user engagement, monetization has proven challenging in India's price-sensitive market. ChatGPT recorded over 29 million downloads in the 90 days leading up to August but generated only $3.6 million in in-app purchases during that period

1

. The free subscription offer appears designed to address these conversion challenges while building user loyalty.

Competitive Landscape and DevDay Exchange Event

The announcement comes amid intensifying competition in India's AI market. Perplexity recently partnered with telecom operator Airtel to offer free Perplexity Pro subscriptions to 360 million subscribers, while Google introduced a free one-year AI Pro plan specifically for Indian students

1

.

Source: Digit

Source: Digit

The timing of OpenAI's announcement coincides with its first DevDay Exchange developer conference in Bengaluru on November 4, where the company is expected to make additional India-specific announcements targeting local developers and enterprises

5

. This initiative aligns with the Government of India's IndiaAI Mission and supports OpenAI's partnerships with civil society organizations, educational platforms, and government-led programs

2

.

TheOutpost.ai

Your Daily Dose of Curated AI News

Don’t drown in AI news. We cut through the noise - filtering, ranking and summarizing the most important AI news, breakthroughs and research daily. Spend less time searching for the latest in AI and get straight to action.

© 2025 Triveous Technologies Private Limited
Instagram logo
LinkedIn logo