OpenAI's Groundbreaking Study Reveals Shifting Trends in ChatGPT Usage

Reviewed byNidhi Govil

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OpenAI's first comprehensive study on ChatGPT usage unveils surprising trends in user demographics and application preferences. The research highlights a shift towards personal use and provides insights into the AI's economic impact.

OpenAI's Groundbreaking Study on ChatGPT Usage

OpenAI's Economic Research Team, in collaboration with Harvard economist David Denning, has released a comprehensive study on ChatGPT usage, providing unprecedented insights into how people interact with large language models (LLMs)

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. This first-of-its-kind research, based on internal user data, offers a reliable window into the usage statistics of the world's most popular LLM application.

Source: Digit

Source: Digit

Rapid Growth and Evolving User Base

The study reveals that ChatGPT has experienced explosive growth, with weekly active users on consumer plans surpassing 700 million, representing nearly 10% of the world's adult population

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. Daily message processing has increased from 451 million in June 2024 to over 2.6 billion in June 2025

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Interestingly, the user demographics have shifted significantly. While early adopters were predominantly male, the current user base shows a slight majority of female users (52.4%)

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. The study also highlights that 46% of users are between 18 and 25 years old

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Shift from Work to Personal Use

One of the most striking findings is the shift in ChatGPT's usage patterns. Initially pitched as a productivity tool for work-related tasks, the AI has seen a significant increase in personal use. Non-work related messages have grown from 53% in mid-2024 to 73% by mid-2025

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Source: TechRadar

Source: TechRadar

Popular Use Cases

The study categorizes ChatGPT's usage into several key areas:

Source: NYMag

Source: NYMag

  1. Practical Guidance (28.8%): This includes tutoring, 'how-to' advice, health and fitness tips, and creative ideation

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  2. Seeking Information (24%): Users increasingly turn to ChatGPT as an alternative to traditional search engines

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  3. Writing (25%): While still significant, writing tasks have decreased from over a third of usage last year

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Economic Impact and Future Implications

The researchers suggest that ChatGPT's broad-based impact on the global economy could be substantial. The increasing non-work usage indicates potential welfare gains from generative AI

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OpenAI's Chief Economist, Aaron Chatterji, noted that this trend provides insight into where the value of AI lies and how it's evolving

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As ChatGPT continues to integrate into various aspects of users' lives, it will be crucial to monitor its evolving impact on work, personal productivity, and societal norms. The study marks a significant step in understanding the real-world applications and implications of large language models.

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