Opera Launches Neon: A Subscription-Based AI-Centric Browser

Reviewed byNidhi Govil

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Opera introduces Neon, a new AI-powered browser with advanced features like task automation and context-aware browsing. Priced at $19.90 per month, it joins the growing market of agentic browsers.

Opera Unveils Neon: A New Era of AI-Powered Browsing

Opera, the renowned browser maker, has officially launched its highly anticipated AI-centric browser, Neon. Announced in May and previously in closed preview, Neon is now rolling out to select users, marking a significant step in the evolution of web browsers [1](https://techcrunch.com/2025/09/30/opera-l aunches-its-ai-centric-neon-browser/).

Source: XDA-Developers

Source: XDA-Developers

Key Features and Functionality

Neon introduces several innovative features designed to enhance user productivity and streamline web interactions:

  1. Tasks: A new organizational tool that creates contained workspaces for AI chats, tabs, and searches. These self-contained environments can understand context, enabling users to analyze, compare, and act on multiple sources efficiently

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  2. Neon Do: An agentic feature that performs tasks on behalf of the user. It can open and close tabs, fill out forms, gather data from pages in Tasks, and even complete actions like shopping or job applications

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  3. Cards: Reusable prompt instructions that allow users to create customized AI behaviors. Users can build their own Cards or utilize those created by the community, similar to an IFTTT for AI prompting [1](https://techcrunch.com/2025/09/30/opera-l aunches-its-ai-centric-neon-browser/).

  4. Neon Make: A feature designed to automatically build and employ AI agents for more complex actions

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Source: Bleeping Computer

Source: Bleeping Computer

Pricing and Availability

Unlike Opera's flagship browser, Neon is not free. The browser is offered as a subscription service priced at $19.90 per month

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. Opera is currently sending invites to select individuals, with plans to expand access through a waitlist system

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Market Context and Competition

Neon enters a rapidly evolving market of AI-powered browsers. Competitors include:

  • Perplexity's Comet
  • The Browser Company's Dia (recently acquired by Atlassian)
  • OpenAI's ChatGPT Agent
  • Google's Gemini-enabled features for Chrome

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This launch positions Opera in direct competition with these players, as well as established tech giants like Google and Microsoft, who are incorporating more AI-powered features into their existing browsers.

Industry Implications

The introduction of Neon signifies a broader shift in the browser industry towards AI-centric, agentic experiences. As Krystian Kolondra, EVP Browsers at Opera, stated, "We built Opera Neon for ourselves - and for everyone who uses AI extensively in their day-to-day" [1](https://techcrunch.com/2025/09/30/opera-l aunches-its-ai-centric-neon-browser/).

This trend suggests that future web browsing experiences may increasingly rely on AI to automate tasks, organize information, and provide context-aware assistance. However, the success of these new browsers will depend on their ability to deliver on their promises and provide tangible benefits to users in real-world scenarios.

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