14 Sources
[1]
AI is doing 30%-50% of the work at Salesforce, CEO Marc Benioff says
"All of us have to get our head around this idea that AI could do things, that before, we were doing, and we can move on to do higher value work," he said in an interview with Bloomberg's Emily Chang, noting that the technology currently accounts for about 30% to 50% of the company's work. Technology companies are hunting for new ways to trim costs, boost efficiencies and transform their workforce with the help of AI. The aftershocks have already hit the tech industry, with the software giant cutting over 1,000 positions earlier this year as it restructured around AI.
[2]
Salesforce CEO says 50% of company work is now done by AI
Serving tech enthusiasts for over 25 years. TechSpot means tech analysis and advice you can trust. What just happened? Not every company is slowing down its rush to go all-in on AI - Salesforce certainly isn't. According to CEO Marc Benioff, up to 50% of work being done at the software giant is now performed by AI. Benioff had plenty of praise for the technology, but said little about how it will impact those it puts out of work. Speaking in an interview on Bloomberg's The Circuit with Emily Chang, Benioff said "All of us have to get our head around this idea that AI could do things, that before, we were doing, and we can move on to do higher-value work." He revealed that about 30% to 50% of work being done at the company is now performed by AI. Salesforce announced earlier this year that it was laying off 1,000 people as a result of its AI focus, something Benioff seems less keen to highlight. According to reports, the company will be hiring 1,000 extra people whose job will be to sell Salesforce's AI agent tech, Agentforce, to other firms, who will likely use it to replace some of their own workers. Benioff said the agents can perform tasks at around 93% accuracy. Benioff isn't the only CEO to reveal how much company work AI is responsible for. CEO Satya Nadella recently said around 30% of Microsoft's code is now written by an AI, while Sundar Pichai said the figure was 25% at Google. But some executives' stance toward AI has cooled recently, usually due to a public backlash against the technology. Duolingo CEO Luis von Ahn previously said the firm would gradually stop using contractors to do work AI can handle, and that proficiency with the technology would become part of workers' annual reviews. But von Ahn said in May that he could not see AI replacing employees. Klarna is another example of this trend. In 2023, CEO Sebastian Siemiatkowski told OpenAI boss Sam Altman "I want Klarna to be your favorite guinea pig." The buy-now, pay-later firm has slashed it workforce by almost half in recent years and announced a freeze on hiring in December 2023 as it looked to pursue AI alternatives to humans. Siemiatkowski changed his position in May, announcing that Klarna would once again be hiring humans as the AI replacements were producing a "lower-quality" output. Ultimately, though, the mass job losses that many predicted would be caused by AI are happening, with Microsoft the latest to announce thousands of cuts as it invests $80 billion in AI. According to layoffs.fyi, 63,823 people from 150 tech companies have been laid off in 2025 so far.
[3]
Salesforce CEO Claims Half of the Company's Work Is Now Done by AI
So if you've noticed a decline in quality, there's an explanation. While many companies that went all in on AI have since pulled back, Salesforce is going full steam ahead. In an interview with Bloomberg, CEO Marc Benioff claimed that as much as 30% to 50% of the company's work is now completed by AIâ€"though no word on how much of his role personally has been made redunant or how much of his $39.6 million in compensation that he'll be giving up. “All of us have to get our head around this idea that AI could do things that before, we were doing, and we can move on to do higher value work,†Benioff said. In the case of some of Salesforce's employees, the whole "move on to do higher value work" thing will have to happen somewhere else. Earlier this year, the company announced that it was laying off 1,000 people. It also reportedly plans to hire another 1,000 who will be focused on selling the company's own AI agent technology, Agentforce. Put another way, Salesforce is hiring real people to sell other companies on adopting AI to replace some of its human workforce, which certainly seems like it would be one of the ten plagues of late-stage capitalism. Benioff and Salesforce are far from the only firm that is signaling that they will push for the AI revolution, whether it's ready or not. Earlier this month, Amazon CEO Andy Jassy sent a letter to employees talking up the use of generative AI across the company's workflows, while slipping in a little note about how AI will lead to Amazon needing "fewer people doing some of the jobs that are being done today." That seems to be the underlying message of much of tech's embrace of AI: get ready for layoffs. Silicon Valley has gone from bragging about how many jobs it can create to bragging about how small it can shrink its workforce. Microsoft is in the midst of a second round of layoffs, per Fast Company, after already cutting its staff by 6,000 in May and shifting lots of money into AI investments. Other companies like Google and Bumble have been trimming people from departments within their firms, as well. According to Layoffs.fyi, the tech industry has laid off more than 63,000 workers in 2025 so far. Oftentimes, whether it's made explicit or not, corporate adoption of AI is the underlying reason for the cuts. Brian Merchant, author of Blood in the Machine: The Origins of the Rebellion Against Big Tech, recently spoke with tech workers who have been affected by AI and found that the technology is reshaping jobs and workforces as a whole. An employee of CrowdStrike told Merchant that while the company positioned its recent layoff as cutting underperforming employees, many of them were new hires who the company decided were replaceable. "AI has literally killed many jobs at CrowdStrike this week." Another at Dropbox said that their team that focused on improving the service's reliability was let go in favor of promoting a new AI-powered tool.
[4]
Marc Benioff says AI now does up to 50% of Salesforce's work
Artificial intelligence isn't just a feature at Salesforce anymore -- it's apparently part of the workforce. According to CEO Marc Benioff, AI is now handling up to half of the company's total work, from engineering and support to marketing and analytics. "AI is doing 30 to 50 percent of the work at Salesforce now," Benioff said in a candid interview with Bloomberg's Emily Chang. "And I think that will continue." Benioff, long a tech optimist and evangelist, is now positioning Salesforce at the forefront of what he calls a "digital labor revolution" -- a sweeping shift in how work gets done, powered by AI agents, data, and automation. "I just finished writing the business plan for this year, and I always do that with someone else," he said. "For the last three years, I've also found a new partner in AI. So I have an AI partner, I have a human partner, and it's the three of us who are writing the plan together. It's a little less lonely at the top." That plan includes Agent Force, Salesforce's platform of AI-powered "digital employees." These agents are already being deployed to handle everything from customer service and marketing to analytics and sales support. "These agents... are out there doing this work," Benioff said. "Servicing the customer, selling the customer, marketing to the customer... partnering with me to do the analytics, the marketing, the branding." Benioff was frank about the implications. "We're probably looking at three to twelve trillion dollars of digital labor getting deployed," he said. "That digital labor's going to be everything from AI agents to robots." The company isn't alone. Tech giants from Amazon to Klarna have also made significant headcount reductions, attributing much of the change to AI adoption. Still, Benioff maintains that AI isn't just about doing the same work faster. He argues it's about freeing humans up for higher-value tasks. "All of us have to get our head around this idea that AI can do things that, before, we were doing," he said, "and we can move on to do higher value work." A Microsoft and Carnegie Mellon University study published in February found that AI can hamper its users' critical thinking abilities, leading to "the deterioration of cognitive faculties that ought to be preserved." "You'll never see me saying that we're at 100 percent," he said. "But I think for a lot of the other vendors, maybe they're at much lower levels because they don't have as much data and metadata." He warned that businesses need to remain "completely paranoid" about security, noting there's "no finish line" when it comes to safeguarding AI systems. As for hallucinations and false outputs -- still common in many generative AI systems -- Benioff said there's hope that stacking models will improve truthfulness over time, but accuracy remains a moving target. And while he half-jokingly entertained the idea of being replaced by an AI himself -- "I hope so," he said with a laugh -- Benioff emphasized that "values" must remain central to how companies implement this technology. The executive did not specify the values to which he was referring. "CEOs have to make sure their values are in the right place," he said. "And that values bring value." "This is by far the fastest growing, most exciting thing we've ever done," he said. And if Benioff is right, it's just the beginning. As AI reshapes and upends the workplace -- from C-suites to call centers -- Salesforce may be offering a glimpse of what the new normal looks like.
[5]
Salesforce chief Marc Benioff says AI now does up to half of all the work at his company - SiliconANGLE
Salesforce chief Marc Benioff says AI now does up to half of all the work at his company Salesforce Inc. Chief Executive Marc Benioff says his company is doubling down on the use of artificial intelligence, using the technology to automate dozens of workloads that were, until recently, done by humans. In an interview with Bloomberg, Benioff (pictured) said AI agents are now performing as much as 30% to 50% of all the work at his company. "All of us have to get our head around this idea that AI could do things that before, we were doing, and we can move on to do higher value work," Benioff said. The problem for some Salesforce employees is that they'll need to find another employer who's willing to pay them to perform that higher value work. Earlier this year, the company announced it's laying off around 1,000 of its staff, and although it has also announced plans to hire another 1,000, these new employees will be focused on selling its Agentforce technology. What that means is that those new workers will be tasked with urging other companies to adopt AI that can automate work normally done by humans, potentially encouraging them to replace some of their own employees. It's a worrying trend that seems to be catching on. Earlier this month, Amazon CEO Andy Jassy wrote a letter to employees where he discussed the company's increased adoption of generative AI tools and admitted that it will likely need "fewer people" in future than it currently employs. The rise of AI comes at a time when technology companies are looking for new ways to try and cut costs and boost efficiencies, and many have already announced plans to achieve that by sacrificing human workers. For instance, Microsoft Corp. had already cut more than 6,000 jobs in May and is now reportedly undergoing a second round of layoffs while investing more in AI, according to Fast Company. Google LLC has also reportedly trimmed people from various departments. The website Layoffs.fyi says more than 63,000 jobs have disappeared in the tech industry so far this year, and there are growing reasons to think AI is at least partly responsible for this trend. In his latest newsletter, Brian Merchant, author of Blood in the Machine: The Origins of the Rebellion Against Big Tech, writes that he's spoken with dozens of tech industry workers who have been affected by the adoption of AI. He claims that the technology is rapidly reshaping Silicon Valley's workforces. According to Merchant, an employee at Crowdstrike Holdings Inc. told him that his company's recent round of layoffs saw many new hires booted out and replaced with AI, despite saying publicly it was about cutting underperforming staff. "AI has literally killed many jobs at CrowdStrike this week," the employee said. An employee at Dropbox Inc. made similar claims about his employer, saying that during its recent round of layoffs, the entire team focused on improving the reliability of its products was let go in favor of AI tools that can automate this work. Benioff told Bloomberg that the workforce is now undergoing a "digital labor revolution" and said his company's AI agents can perform work with an accuracy of around 93%. "It's pretty good, but it's not realistic to hit 100%," Benioff said, pointing out that other companies are at "much lower levels because they don't have as much data and metadata."
[6]
Salesforce is using AI for up to 50% of its workload and its AI product is 93% accurate, says CEO Marc Benioff
Salesforce CEO and founder Marc Benioff said the company now relies on artificial intelligence for 30% to 50% of its entire workload. The software giant, like many other tech companies in Silicon Valley, including Microsoft and Google, is going all in on the AI boom. "All of us have to get our head around this idea that AI could do things, that before, we were doing, and we can move on to do higher value work," Benioff told Bloomberg, including positions like software engineering and customer service. "It's these agents, these digital laborers, digital employees who are out there doing this work servicing the customers, selling to the customer, marketing to the customer, partnering with me to do the analytics, do the marketing, the branding." Benioff said he even writes his yearly business plan with an AI partner, along with a "human" Salesforce executive, adding the company was on track to have one billion of these "agents" before the end of the year. (65% of companies are now experimenting with AI agents, according to an April KPMG survey.)
[7]
Salesforce's CEO Just Said AI Now Does Half of All Company Tasks
Speaking to Bloomberg, Benioff suggested that there's a lot of misunderstanding about how capable AI is. "All of us have to get our head around this idea that AI could do things, that before, we were doing," he said, suggesting that AI critics have got some incorrect ideas about the rapidly evolving tech's utility in the workplace. Once company leaders and workers get used to this idea, he said, "we can move on to do higher-value work." This is an argument often presented by AI hawks, who suggest that AI isn't going to steal jobs away from people, and instead will act as a powerful augmenting tool. AI will essentially tackle mundane or easily-automated work, freeing up human staff to think more creatively about bigger or more important issues that may actually boost a company's productivity. AI critics, on the other hand, point out that the tech is not infallible, and that it is known to make mistakes -- necessitating a human expert in the loop to verify AI tools' output so that users can be sure they're making business decisions based on correct information instead of an AI hallucination. But Benioff thinks his company's polished their AI systems so much that they are about 93 percent accurate. That's an astonishing figure, though when talking to Bloomberg the CEO said it was merely "pretty good," and he admitted a 100 percent accuracy target wasn't "realistic." Salesforce was able to improve its AI tools to this level of reliability, he explained, because the company simply has more data and metadata to train its tools than rival vendors.
[8]
Salesforce CEO Says AI Is Doing Over 30% of Tasks at the Company: 'Higher-Value Work'
Salesforce CEO Marc Benioff said AI is handling a lot of work at his company previously done by humans -- up to half of all work. In an interview on Bloomberg's The Circuit with Emily Chang on Thursday, Benioff said that AI is doing "30% to 50% of the work at Salesforce now." Related: AI Is Going to 'Replace Everybody' in Several Fields, According to the 'Godfather of AI.' Here's Who He Says Should Be 'Terrified.' Salesforce sells AI products that tout the ability to handle tasks without human supervision, which Benioff told Bloomberg has about 93% accuracy. Customers include entertainment behemoth Walt Disney Co., among others. "All of us have to get our head around this idea that AI can do things that before we were doing," Benioff added. "We can move on to do higher-value work." Tech companies are incorporating AI into daily tasks across Silicon Valley. At Microsoft, engineers are using AI to write 20% to 30% of the code for company projects, CEO Satya Nadella said at Meta's LlamaCon conference in April. Related: Google CEO Sundar Pichai Says AI Will Advance Humanity in These 4 Key Ways Meta CEO Mark Zuckerberg indicated at the same conference that AI will take over half of the company's software development within the next year. Meanwhile, CEO Sundar Pichai said on an earnings call in April that the company was using AI to write "well over 30%" of new code, up from 25% in October. Google employees are increasingly accepting AI-suggested code, he said.
[9]
AI doing up to 50% of work at Salesforce: CEO Marc Benioff - The Economic Times
Last month, Salesforce acknowledged that its adoption of AI tools has enabled the company to scale back on recruitment. During an analyst call, chief financial and operations officer Robin Washington said the company is reducing hiring, with 500 customer service staff to be moved into other roles, an adjustment expected to save $50 million.Salesforce CEO Marc Benioff, in an interview with Bloomberg, said that the company is using artificial intelligence (AI) to do 30% to 50% of the work. Similar statements have been made by other tech leaders, including Microsoft CEO Satya Nadella and Google chief Sundar Pichai, who have said that AI does a significant portion of work like coding in their companies. Benioff continued, "All of us have to get our heads around this idea that AI can do things that before, you know, we were doing, and we can move on to do higher-value work." When the interviewer Emily Chang asked if AI could replace him one day, Benioff joked, "I hope so. I mean, of course, I'm partially kidding. You know that, but we're becoming more automated." According to Bloomberg, Salesforce has already let go of over 1,000 employees this year. While some may be moved into new roles, large-scale job cuts like these are becoming more common with the growing adoption of AI. Last month, Salesforce acknowledged that its adoption of AI tools has enabled the company to scale back on recruitment. During an analyst call, chief financial and operations officer Robin Washington said the company is reducing hiring, with 500 customer service staff to be moved into other roles, an adjustment expected to save $50 million. A few months ago, Benioff went so far as to say that the company wouldn't be hiring any more engineers this year due to significant productivity gains from AI. However, it is worth noting that despite the slowdown in technical hiring, the company is expanding its sales team. As of January 31, Salesforce had a workforce of around 76,500.
[10]
AI Now Does 50 Percent Of The Work At Salesforce, Claims Benioff - Company Cuts 1,000 Jobs While Ramping Up Hiring For Its AI Product Push
AI seems to have taken over the world with the technology being integrated across various domains and sectors. While many companies were quick to adapt and jump on the growing trend, quite a few are now re-considering their direction and stepping back due to how expensive it is to deploy advanced AI tools and how the regulatory authorities are also actively being involved. Salesforce, however, is taking the opposite route and seems to be doubling its focus on AI as in a recent interview, the company's CEO revealed how mainly its operations are now driven by artificial intelligence. The tech world is being re-shaped as there seems to be a growing focus on automation to drive efficiency and for cutting down on costs. AI seems to have truly transformed internal operations for many tech giants but given how rapidly the technology is expanding, many companies seem to be slowing down its efforts amid the growing push back from workforce and many other concerns regarding AI adoption. Salesforce, on the other hand, is clearly not on board on the quiet retreating as it seems to be believe that the results are rather overwhelming than a let down. In a recent interview with Bloomberg, the company's CEO Marc Benioff revealed that the company has now 50 percent of its operations handled by AI and is moving toward automation and relying on generative tools for handling its daily operations. To explain why they are going in this direction, Benioff stated: All of us have to get our head around this idea that AI could do things that before, we were doing, and we can move on to do higher value work. It has not been long since Salesforce announced about laying off about 1,000 employees in an attempt to push for AI more aggressively. While it cut off some of the staff to refocus, it intends to hire more people that will help with accelerating its AI efforts. This is not the first time a company laid off employees for putting greater emphasis on the technology, as many other tech giants have displaced staff in the name of innovation and moving towards automation. Salesforce's ongoing direction is a stark reminder of how AI revolution, which is glorified to help achieve progress and productivity, has human workforce as the opportunity cost. The technology rather than helping augment the workforce is replacing them, creating an atmosphere of job insecurity and uncertainty.
[11]
AI Runs Up To Half The Show At Salesforce, CEO Says - Salesforce (NYSE:CRM)
Get ahead of Wall Street reactions -- Benzinga Pro delivers signals, squawk, and news fast. Now 60% off this 4th of July. Salesforce, Inc. CRM CEO Marc Benioff said on Thursday that artificial intelligence is now responsible for handling between 30% and 50% of the company's workload. The Details: Salesforce is rapidly increasing its use of AI to automate tasks and streamline operations, Benioff told CNBC in an interview. The CEO emphasized that everyone must recognize how AI is taking over jobs previously done by humans, enabling teams to concentrate on higher-value activities. Read Next: AST SpaceMobile Stock Downgraded, Rocket Lab Prepares Electron Launch: Space Stock Countdown Benioff described this shift as a "digital labor revolution," noting that Salesforce's AI implementations have achieved about 93% accuracy -- a level he considers strong, though he admits that perfect accuracy is unrealistic. He also pointed out that other providers struggle to match this level of precision, largely due to insufficient data and metadata. The impact of AI adoption is being felt across the tech industry, with Salesforce itself eliminating over 1,000 jobs earlier this year as part of its AI-driven restructuring. Other major companies, such as CrowdStrike and Klarna, are also reducing their workforces as they invest in AI. Meanwhile, Amazon CEO Andy Jassy has mentioned plans to utilize AI to make the company's workforce more efficient. What Else: On Tuesday, PepsiCo, Inc. PEP announced a major collaboration with Salesforce to deploy Salesforce's Agentforce platform -- an AI-driven tool designed to embed digital agents into operational workflows to streamline customer and sales processes. Salesforce will also leverage its Data Cloud, Consumer Goods Cloud, Service Cloud and Marketing Cloud platforms to help unify PepsiCo's data streams and automate marketing and retail execution. Beyond consumer goods, Salesforce is expanding Agentforce into other industries such as healthcare, showcasing the broad applicability of its AI-powered solutions. Read Next: UnitedHealth, CVS Among Major Insurers To Fast-Track Prior Authorizations: Will It Cut Profits Even More? Image: Shutterstock CRMSalesforce Inc $268.160.15% Stock Score Locked: Want to See it? Benzinga Rankings give you vital metrics on any stock - anytime. Reveal Full Score Edge Rankings Momentum 32.71 Growth 90.09 Quality 60.34 Value 8.76 Price Trend Short Medium Long Overview PEPPepsiCo Inc $128.040.01% This content was partially produced with the help of AI tools and was reviewed and published by Benzinga editors. Market News and Data brought to you by Benzinga APIs
[12]
Marc Benioff Says AI Now Handles Up To 50% Of Work At Salesforce -- Could An AI Agent Eventually Take Over His Job? - Amazon.com (NASDAQ:AMZN), Salesforce (NYSE:CRM)
On Thursday, Salesforce, Inc. CRM CEO Marc Benioff reiterated that artificial intelligence is already handling up to half of the company's tasks and revealed whether an AI agent could replace him in the future. What Happened: During an interview with Bloomberg, Benioff said that AI has been integrated into critical functions at Salesforce. "We're looking at productivity levels of 30 to 50% this year in key functions like engineering, coding and support." When asked if an AI agent could eventually replace him, Benioff quipped, "I hope so," acknowledging his response was partly in jest. See Also: Amazon, Google Not Far Behind, But Dan Ives Says Microsoft 'Clearly Leading' In These Segments -- $600 Price Target Is 'Probably' Conservative Why It's Important: Benioff previously also spoke about AI handling 30% to 50% of the company's workload, calling it a "digital labor revolution." He has also stated that AI is replacing human tasks with approximately 93% accuracy, enabling employees to focus on more valuable work. Meanwhile, Senator Bernie Sanders (I-VT) has been pushing for a 32-hour workweek, arguing that advancements in AI and automation should boost productivity and give workers more free time. His latest statement came after Microsoft Corporation MSFT announced its third round of 2025 layoffs, mainly affecting sales and customer-facing roles due to AI-related changes. Amazon.com, Inc. AMZN CEO Andy Jassy also warned of corporate job cuts driven by AI efficiency, prompting employee backlash. Benzinga's Edge Stock Rankings reflect a bearish outlook for CRM over the short, medium and long term. Additional performance details can be found here. Read Next: Cathie Wood Dumps Palantir As Stock Touches Peak Prices, Bails On Soaring Flying-Taxi Maker Archer Aviation Photo courtesy: NYCStock / Shutterstock. AMZNAmazon.com Inc$219.120.92%Stock Score Locked: Want to See it? Benzinga Rankings give you vital metrics on any stock - anytime. Reveal Full ScoreEdge RankingsMomentum50.52Growth97.05Quality66.72Value50.01Price TrendShortMediumLongOverviewCRMSalesforce Inc$272.460.64%MSFTMicrosoft Corp$497.30-0.03%Market News and Data brought to you by Benzinga APIs
[13]
This Tech Giant Now Claims Artificial Intelligence Is Doing Up to 50% of Its Work | The Motley Fool
Artificial intelligence (AI) has the potential to revolutionize companies and industries across the board. And one marketing company that has been investing heavily into AI agents is Salesforce (CRM 1.28%). CEO Marc Benioff is extremely excited about the potential for its Agentforce platform to automate tasks and help add efficiency for businesses, making it easier for them to connect with their customers through AI. Recently, Benioff made a startling claim: Between 30% and 50% of the work at Salesforce is now down via AI. While that's an impressive statement to make, here's why I'd hold off on investing in the stock. If a company says that close to 50% of its work is now done by AI, my first expectation would be to see its financials improve -- significantly. And that's what investors should be looking for when Salesforce reports its latest earnings numbers, which should be around late August or early September. While Benioff says this added efficiency now allows workers to focus on "higher-value work," then at the very least, the company's growth rate should accelerate if that's the case. By doing more meaningful work, that should presumably mean that it may be winning over more customers in the process; otherwise, what would it be all for? Investors should exercise some skepticism with these types of claims because they can be convenient to make and sound impressive, but if they aren't backed up by stronger financials, then it can be hard to really substantiate them. And the problem is Benioff in the past has often been dismissive of other companies' AI capabilities while boasting about his own company's Agentforce platform. In the past, for example, he has referred to Microsoft's Copilot as the latest iteration of its Clippy assistant, which drew the ire of many users decades ago. Benioff has been a great promoter and marketer of Salesforce, but CEOs can sometimes hype up their businesses a bit too much. Despite its investments into AI, Salesforce has delivered just single digit revenue growth in its most recent quarter (which ended on April 30), with sales rising by 8% to $9.8 billion -- that's slower than the 11% growth rate it achieved a year earlier. For all the excitement Benioff has about his company and Agentforce, investors don't appear to be sharing that same enthusiasm. As of Tuesday's close, the tech stock has fallen by more than 18% since the start of the year. While it's not near its 52-week low of $230 just yet, investor sentiment has been souring on the stock, which may be attributable to its low growth rate and concerns of a slowing economy due to trade wars. If the economy slows down, companies may scale back on marketing expenditures and investments into AI. Benioff's latest claim also may set high expectations for the business when it goes to report earnings. The stock already trades at more than 40 times its trailing earnings, and a growth rate in the single digits likely isn't going to impress investors. For Salesforce to prove that AI is really transforming its business, investors should expect to see a drastically improved top or bottom line, or at least a very strong guidance. Salesforce's CEO talks a good game but until the company backs it up with some stronger financials to help make its valuation look more justifiable, I'd hold off on investing in the stock today. The danger is that when expectations are set so high, it can make it difficult for the business to meet them. I'm always wary of CEOs who pump up their businesses so much, as that can set their stocks up for declines later on, especially if reality doesn't line up with those rosy claims and projections.
[14]
Salesforce Says AI Is Doing 30% of Its Coding and Customer Service | PYMNTS.com
That share will continue to grow, Benioff said on the Thursday (June 26) episode of Bloomberg's "The Circuit with Emily Chang." "All of us have to get our head around this idea that AI can do things that before, we were doing, and we can move on to do higher-value work," Benioff said. Across industries, the "digital labor revolution" enabled by AI tools will add up to $3 trillion to $12 trillion of digital labor being deployed, including AI agents and robots, Benioff said. "We're becoming more automated," Benioff said. Asked about the risks of implementing AI tools, Benioff said that security will always be a challenge, but that hallucinations are being reduced as Salesforce adds more information to make AI more accurate. "In our own work, we're doing hundreds of thousands of conversations, just ourselves and our company with our customers, and we have about 93% accuracy," Benioff said. "Even for a large brand or a large company that we work with, like Disney, it's about 93%." Speaking of AI agents in general, Benioff said they represent "what AI was meant to be." "These are agents who are making you more productive or reducing your cost, making things easier," he said. Asked about an earlier statement that Salesforce will have 1 billion AI agents on its platform by the end of the year, Benioff said the company is "remarkably on track." "We now have about 5,000 customers deploying this, and it's amazing how many agents we see getting spawned," Benioff said. "By far, it's the fastest growing, most exciting thing we've ever done." Salesforce is seeing demand for its data cloud services as enterprises realize they have to better organize their data to fully tap the power of AI, Gabrielle Tao, senior vice president of product management at Salesforce, told PYMNTS in an interview posted in April. "We make enterprise data ready for the agentic era," Tao said, adding that the platform has seen strong growth in recent years. "We're very excited to keep going and make agentic experiences world class."
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Salesforce CEO Marc Benioff reveals that AI is now responsible for 30-50% of the company's work, signaling a significant shift in the tech industry's approach to AI integration and workforce management.
In a recent interview with Bloomberg, Salesforce CEO Marc Benioff made a striking claim that artificial intelligence (AI) is now responsible for 30% to 50% of the work at the company 1. This revelation highlights the rapid integration of AI technologies in major tech companies and its potential impact on the workforce.
Source: Quartz
Benioff emphasized the need for employees to adapt to this new reality, stating, "All of us have to get our head around this idea that AI could do things that before, we were doing, and we can move on to do higher value work" 2. This shift is not unique to Salesforce; other tech giants like Microsoft and Google have reported similar trends, with AI contributing to 30% and 25% of their code writing, respectively 2.
The company's AI strategy involves the development and deployment of AI-powered "digital employees" through its platform, Agent Force. These AI agents are being used across various departments, including customer service, marketing, analytics, and sales support 4.
However, this AI integration has not been without consequences. Earlier this year, Salesforce announced layoffs of 1,000 employees as part of its AI-focused restructuring 1. Interestingly, the company plans to hire an equal number of people to sell its AI agent technology, Agentforce, to other firms 2.
Source: The Motley Fool
Salesforce's approach reflects a growing trend in the tech industry. Companies are increasingly turning to AI to boost efficiency and cut costs, often resulting in workforce reductions. According to layoffs.fyi, over 63,000 people from 150 tech companies have been laid off in 2025 so far 2.
Other major players like Amazon, Microsoft, and Google have also been trimming their workforce while investing heavily in AI 3. This shift has led to concerns about job displacement and the changing nature of work in the tech sector.
While Benioff is optimistic about AI's potential, he acknowledges that there are challenges to overcome. The accuracy of AI systems remains a concern, with Benioff noting that Salesforce's AI agents operate at around 93% accuracy 5. He also emphasized the importance of maintaining strong security measures and adhering to company values in AI implementation 4.
Source: PYMNTS
As AI continues to reshape the workplace, questions arise about the long-term implications for employment and the nature of work itself. While proponents argue that AI will free up humans for higher-value tasks, critics worry about widespread job displacement and the potential deterioration of critical thinking skills 4.
Benioff's vision of a "digital labor revolution" suggests that the integration of AI into the workforce is just beginning. As companies like Salesforce lead the charge, the tech industry – and perhaps the broader economy – may be on the cusp of a significant transformation in how work is conceived and executed.
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A pro-Russian propaganda group, Storm-1679, is using AI-generated content and impersonating legitimate news outlets to spread disinformation, raising concerns about the growing threat of AI-powered fake news.
2 Sources
Technology
22 hrs ago
2 Sources
Technology
22 hrs ago
A study reveals patients' increasing reliance on AI for medical advice, often trusting it over doctors. This trend is reshaping doctor-patient dynamics and raising concerns about AI's limitations in healthcare.
3 Sources
Health
14 hrs ago
3 Sources
Health
14 hrs ago