Samsung Faces Challenges in AI Chip Race as Profits Decline

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On Fri, 31 Jan, 8:07 AM UTC

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Samsung Electronics reports weak chip earnings in 2024 despite record sales, struggling to keep up in the AI chip market. The company vows to double its high-bandwidth memory (HBM) sales in 2025 amid increasing competition and US export restrictions.

Samsung's Chip Division Struggles Amid AI Boom

Samsung Electronics, the world's largest memory chipmaker, has reported weaker-than-expected chip earnings in 2024, despite achieving record semiconductor sales of KRW111.1 trillion (USD76.4 billion) 1. The company's operating profit for its semiconductor division stood at KRW15.1 trillion, falling short of market expectations and trailing behind its smaller rival SK Hynix 1.

Challenges in the AI Chip Market

Samsung's struggles are primarily attributed to its difficulty in keeping up with the artificial intelligence (AI) chip race. The company has been slow to transition to high-bandwidth memory (HBM) chips specialized for AI processors, which has allowed competitors like SK Hynix to gain a significant advantage 4.

Samsung has faced setbacks in supplying HBM chips to major clients, particularly Nvidia, the world's top GPU maker 2. The company only recently passed Nvidia's qualification test for less-advanced eight-layer HBM3E chips in December 2024 4.

Plans for Recovery and Growth

Despite these challenges, Samsung is taking steps to improve its position in the AI chip market:

  1. The company aims to double its total HBM bit supply in 2025 compared to the previous year 1.
  2. Samsung plans to start mass production of the next-generation HBM4 using a leading-edge 1c-nanometer process node in the second half of 2025 1.
  3. The company is shifting its business portfolio to focus on high-value-added products and optimizing production lines for legacy nodes 1.

Impact of US Export Restrictions

Samsung expects a temporary constraint on HBM sales in the first quarter of 2025, partly due to US export restrictions on AI chips 2. These restrictions, along with customers opting to wait for enhanced HBM3E products, may result in a temporary gap in HBM demand 2.

Financial Performance and Market Reaction

Samsung's overall financial performance for 2024 showed mixed results:

  • Total sales: KRW300.9 trillion (second-highest annual revenue) 1
  • Operating profit: KRW32.7 trillion 1
  • Net income: KRW7.58 trillion (higher than expected) 2

The company's stock price fell 2.4% following the earnings announcement, reflecting investor concerns about its position in the AI chip market 2.

Industry-wide Implications

The AI chip market is facing potential disruption from innovations like DeepSeek's low-cost AI model, which has raised questions about the economics of large-scale AI infrastructure investments 5. This development could potentially slow down or stretch the hundreds of billions of dollars in AI infrastructure investments over the coming years 5.

As Samsung works to overcome its current challenges, the company remains confident in its ability to recover and enter a new phase of growth 2. However, it faces increasing competition from rivals like SK Hynix and emerging Chinese competitors in the memory chip market 3.

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