Zscaler Unveils Advanced AI and Zero Trust Capabilities to Enhance Enterprise Security

4 Sources

Zscaler announces new AI-powered security features and zero trust solutions at Zenith Live 2025, addressing challenges in AI adoption and distributed environments.

Zscaler's AI and Zero Trust Innovations

Zscaler, a leading cloud security company, has unveiled a series of advanced artificial intelligence (AI) and zero trust security capabilities at its Zenith Live 2025 event. These new offerings aim to address the growing challenges faced by enterprises in securing distributed environments and adopting AI technologies 12.

Source: SiliconANGLE

Source: SiliconANGLE

Enhanced Zero Trust Solutions

Zscaler has introduced several key zero trust solutions to strengthen enterprise security:

  1. Zero Trust Branch: A unified hardware appliance that eliminates the need for traditional firewalls and network access control. It provides segmentation between sites, IoT and OT devices, and users, while also offering disposable "jumpboxes" for secure contractor access 1.

  2. Zero Trust Gateway for Cloud Workloads: A cloud-native service on AWS that secures workload-to-internet and East-West traffic across workloads and virtual private clouds in under 10 minutes, without requiring agents or virtual machines 1.

  3. B2B Exchange: A new capability for secure app sharing across partner organizations, eliminating the need for VPNs and MPLS circuits 12.

AI-Powered Security Capabilities

Source: Analytics Insight

Source: Analytics Insight

Zscaler has leveraged its vast security cloud, processing over 500 trillion security signals daily, to power its AI engines and deliver advanced security features 34:

  1. AI-Driven Data Classification: An updated engine that expands support to more than 200 categories, identifying sensitive data beyond traditional pattern-matching techniques 12.

  2. Generative AI Protections: Extended visibility into user prompts and enhanced data loss prevention policies for platforms like Microsoft Copilot 12.

  3. AI-Powered Segmentation: An automation engine for user-to-application segmentation, simplifying application management and grouping workflows 2.

  4. AI-Enhanced Network Intelligence: New capabilities in Zscaler Digital Experience for visualizing ISP performance and proactively detecting and analyzing disruptive network issues 2.

Addressing AI Adoption Challenges

These innovations are designed to help organizations securely adopt and scale AI technologies while addressing critical challenges such as:

  1. Safeguarding proprietary information
  2. Maintaining regulatory compliance
  3. Enabling secure collaboration in distributed environments 34

Adam Geller, Chief Product Officer at Zscaler, emphasized the company's goal to "empower organizations to adopt and scale AI responsibly and securely" in the face of surging interest in AI across industries 2.

Industry Impact and Future Outlook

Source: CRN

Source: CRN

Zscaler's latest offerings come at a time when enterprises are rapidly adapting to AI technologies and distributed work environments. The company's approach combines zero trust principles with AI-powered security, positioning it as a leader in addressing emerging cybersecurity challenges 1234.

As organizations continue to navigate the complexities of AI adoption and distributed computing, Zscaler's innovations are expected to play a crucial role in shaping the future of enterprise security. The company's focus on AI-driven security and zero trust architecture aligns with the growing need for more intelligent, adaptive, and comprehensive security solutions in an increasingly digital and AI-driven business landscape.

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