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Apple plans to launch AI features in China from May, Bloomberg News reports
Feb 13 (Reuters) - Apple (AAPL.O), opens new tab aims to launch its artificial intelligence features in China as early as May, Bloomberg News reported on Thursday, citing people with knowledge of the matter. Reporting by Rajveer Singh Pardesi in Bengaluru; Editing by Rashmi Aich Our Standards: The Thomson Reuters Trust Principles., opens new tab Suggested Topics:Artificial Intelligence
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Apple Plans to Overhaul China iPhones With AI by Middle of Year
Apple Inc. is working to bring its AI features to China by the middle of this year, accelerating a complex undertaking that has required software changes and deep reliance on local partners. The iPhone maker has several teams in China and the US working to adapt its Apple Intelligence platform for the region, aiming for a launch as early as May, according to people with knowledge of the matter. In addition to the engineering work, Apple still faces regulatory hurdles in China, said the people, who asked not to be identified because the deliberations are private.
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Apple is working to introduce its artificial intelligence features to the Chinese market as early as May 2025, adapting its Apple Intelligence platform for the region while navigating regulatory challenges.
Apple Inc. is gearing up for a significant expansion of its artificial intelligence capabilities in China, with plans to launch its AI features as early as May 2025. This move represents a major step in the tech giant's strategy to adapt its products for one of its largest markets 1.
At the heart of this initiative is the adaptation of Apple's "Apple Intelligence" platform for the Chinese market. This undertaking involves complex software modifications and collaboration with local partners to ensure compliance with Chinese regulations and user preferences 2.
Apple has mobilized multiple teams both in China and the United States to work on this project. These teams are tasked with the intricate process of tailoring the AI features to meet the specific requirements of the Chinese market while maintaining Apple's global standards for user experience and privacy 2.
Despite the technical progress, Apple still faces significant regulatory hurdles in China. The company must navigate the country's strict data and technology regulations, which have posed challenges for many international tech firms operating in the region. Apple's ability to successfully launch its AI features will depend on obtaining necessary approvals from Chinese authorities 2.
This move by Apple underscores the growing importance of AI in the tech industry and highlights the complexities of deploying such technologies in different global markets. It also reflects the competitive pressure in the AI space, as other major tech companies have been rapidly advancing their own AI capabilities 12.
The introduction of Apple's AI features in China could potentially reshape the user experience for millions of iPhone users in the country. It may also influence the broader smartphone and AI market in China, where local companies have been making significant strides in AI technology 2.
While Apple is aiming for a launch as early as May 2025, the exact timeline remains subject to both technical readiness and regulatory approval. The company's ability to meet this ambitious deadline will be closely watched by industry observers and competitors alike 12.
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