Brave Unveils 'Ask Brave': A New AI-Powered Search Feature Blending Traditional Search with AI Chat

Reviewed byNidhi Govil

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Brave Software has launched 'Ask Brave', a new AI-powered search feature that combines traditional search results with AI-generated responses. This privacy-focused tool aims to provide detailed answers and a chat-like interface for users.

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Brave Introduces 'Ask Brave': A New Era of AI-Powered Search

Brave Software, the company behind the privacy-focused web browser and search engine, has unveiled a groundbreaking feature called 'Ask Brave'. This new tool represents a significant leap in search technology, seamlessly blending traditional search results with AI-generated responses

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How 'Ask Brave' Works

The new feature is designed to provide users with detailed answers based on their queries. It coexists alongside Brave's existing AI Answers feature, which offers summarized responses to search queries. Users can access Ask Brave in several ways:

  1. Appending '??' to a search query
  2. Clicking the 'Ask' button next to the Brave search box
  3. Tapping the 'Ask' tab on the search results page

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Ask Brave operates in two modes: standard and deep research. The deep research mode conducts multiple search rounds across Brave's index to provide more comprehensive and detailed answers

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Enhanced User Experience

The new feature aims to eliminate the need for users to switch between different tools or platforms. Josep M. Pujol, Chief of Search at Brave, explained, 'While AI Answers give our users quick summaries, Ask Brave provides longer answers, follow-ups, and a chat mode enhanced with Deep Research, and most importantly, contextually relevant enrichments such as videos, news articles, products, businesses, shopping, and more'

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Privacy at the Core

True to Brave's commitment to user privacy, Ask Brave incorporates robust privacy measures:

  1. All chats are encrypted
  2. Conversations are not used for AI training
  3. Chats are deleted after 24 hours of inactivity
  4. IP addresses are not logged, ensuring user anonymity

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Impact and Future Prospects

Brave's AI Answers feature already generates over 15 million answers daily. With the introduction of Ask Brave, the company anticipates a significant increase in AI-powered interactions. This development positions Brave as a strong competitor in the evolving landscape of AI-enhanced search engines, challenging giants like Google, which has been expanding its own AI search capabilities

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As AI continues to reshape the search experience, Brave's innovative approach of combining traditional search with AI-powered responses and maintaining a strong focus on privacy could set a new standard in the industry.

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