David Attenborough 'Profoundly Disturbed' by AI Voice Clones, Calls It Identity Theft

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On Tue, 19 Nov, 12:03 AM UTC

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Renowned broadcaster Sir David Attenborough expresses deep concern over AI-generated clones of his voice, highlighting the ethical implications and potential misuse of this technology in the entertainment industry.

Sir David Attenborough Condemns AI Voice Cloning

Renowned broadcaster Sir David Attenborough has expressed profound disturbance over the unauthorized use of artificial intelligence (AI) to clone his voice. The 98-year-old naturalist and documentarian, known for his distinctive narration style, has found himself at the center of a growing controversy surrounding AI-generated voice replicas 1.

The Uncanny Similarity

In a recent BBC segment, researchers demonstrated the alarming accuracy of AI-generated voice clones by playing two near-identical audio clips – one genuine and one artificially created. The similarity was so striking that even BBC host Kasia Madera suggested the average person would struggle to differentiate between the two 2.

Attenborough's Response

Attenborough issued a strongly worded statement, saying, "Having spent a lifetime trying to speak what I believe to be the truth, I am profoundly disturbed to find that these days, my identity is being stolen by others and greatly object to them using it to say whatever they wish" 3.

Ethical Concerns and Potential Misuse

The incident has raised significant ethical concerns about the potential misuse of AI-generated voice clones. Dr. Jennifer Williams, an AI audio researcher at the University of Southampton, expressed worry about the lack of safeguards and regulatory frameworks to ensure AI-generated voices are distinguishable from real ones 2.

Wider Implications for the Entertainment Industry

This controversy is part of a broader trend of AI-related issues in the entertainment industry. Other high-profile figures, including Tom Hanks and Scarlett Johansson, have faced similar challenges with AI-generated content using their likeness or voice without consent 4.

Industry Response and Calls for Regulation

The incident has sparked calls for better regulation of AI technology in the creative industries. In October, over 10,000 individuals from creative fields, including Julianne Moore and Kevin Bacon, signed an open letter opposing the unlicensed use of creative works for training generative AI 3.

The Future of Voice Technology

While some companies offer licensed versions of celebrity voices for narration purposes, the ease of access to voice cloning technology raises concerns about potential widespread misuse. As Dr. Williams noted, "Anyone could make a clone of David Attenborough's voice" using freely available online tools 4.

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