Elon Musk Slams Apple Google Partnership as Gemini AI Powers Siri in $1 Billion Deal

Reviewed byNidhi Govil

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Elon Musk criticized the Apple Google partnership that brings Gemini AI to power a revamped Siri, calling it an unreasonable concentration of power for Google. The xAI CEO argues the deal gives Google control over Android, Chrome, and now iOS, while his own AI chatbot Grok remains excluded from Apple's ecosystem.

Elon Musk Voices Concern Over Apple Google Partnership

Elon Musk has publicly criticized the newly announced Apple Google partnership, expressing alarm over what he termed an "unreasonable concentration of power" for Google

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. The xAI CEO's comments came hours after Apple and Google jointly revealed their multi-year deal to integrate Gemini AI into Siri and other Apple Intelligence features. Musk's objection centers on Google's existing control over Android and Chrome, arguing that allowing the tech giant to also infiltrate iOS through Gemini creates a level of market dominance that competitors cannot overcome

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Source: Digit

Source: Digit

The Elon Musk criticism carries particular weight given his position as CEO of xAI, the company behind Grok, a direct competitor to Gemini AI. This AI partnership effectively leaves Grok on the outside of the world's most lucrative hardware ecosystem, as Apple has now aligned with both OpenAI and Google while excluding xAI

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. Last August, xAI filed an antitrust lawsuit against Apple and OpenAI, alleging that the companies were conspiring to manipulate competition in the AI chatbot market and systematically disadvantage Grok through App Store rankings

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Source: Benzinga

Source: Benzinga

Gemini-Powered Siri Set to Launch with iOS 26.4

Under the new arrangement, Apple has chosen Google's Gemini models and cloud infrastructure to power its future foundation models. The revamped Siri is expected to launch as part of iOS 26.4, likely arriving in March or April this year

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. The updated voice assistant will bring much-delayed features including in-app actions, personal context awareness, and on-screen awareness

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Apple is reportedly deploying a gigantic 1.2-trillion-parameter custom Gemini AI model on its cloud servers to power AI features under Private Apple Intelligence. This architecture handles relatively simple AI tasks using on-device models and device computational resources, while offloading more complex tasks to Apple's private cloud servers using encrypted and stateless data for inference

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. Bloomberg had earlier reported that Apple was planning to pay approximately $1 billion per year to utilize Google's generative AI technology, though the exact licensing fee terms were not officially disclosed.

Source: Wccftech

Source: Wccftech

Market Dominance Concerns and Antitrust Implications

Musk's warnings about market control may resonate with regulators already scrutinizing big tech dominance. A federal judge ruled in August 2024 that Google violated the Sherman Act by maintaining a monopoly in general search, specifically targeting the multi-billion dollar deals that made Google the default search engine on Safari

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. The subsequent remedy ruling in September 2025 prohibited Google from paying for exclusive default status on any device and required data sharing with qualified competitors

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Musk appears to be leveraging these legal findings to frame the deal as a backdoor method for Google to maintain the very dominance courts attempted to curb

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. His argument is structural: by embedding Gemini directly into iPhone consciousness via Siri, Google secures the last major independent fortress of consumer data in the iOS ecosystem

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. If the world's two largest mobile platforms are fed by the same AI brain, third competitors face significant barriers to entry.

Strategic Implications for Apple's Network Effect

Despite Musk's objections, Apple gains substantially from this arrangement. The deal allows Apple to leverage Google's Gemini-related prowess to bolster its own network effect via Siri while avoiding massive R&D expenditures

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. When users ask the revamped Siri to perform tasks like booking restaurant reservations, they will credit Apple's voice assistant rather than the underlying technology powering it

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This represents Apple's strategic move to substantially boost the value of its Siri-based AI interface while allowing Gemini to act as a critical buffer until Apple's own AI capabilities reach satisfactory levels

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. For Google, the deal provides access to approximately 2 billion active Apple devices, though it gains relatively little beyond the reported $1 billion annual licensing fee compared to Apple's network effect benefits

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The partnership marks a setback for OpenAI, which partnered with Apple in 2024 to integrate ChatGPT into Siri

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. Neither Apple nor Google have publicly responded to Musk's comments, and it remains unlikely they will address his concerns directly. As the alliance moves forward, observers will watch whether regulators view this as innovation or whether Musk's warning about the internet's two gatekeepers locking gates from the inside proves prescient

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