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On Wed, 23 Apr, 4:09 PM UTC
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GoDaddy Launches 'Show in Bio' Tool to Empower Small Businesses on Social Media
GoDaddy has launched to help small businesses increase sales and stand out on social media. This affordable tool offers flexibility for small business owners not yet ready to build a website, enabling them to showcase their products or services on social media profiles and interact with customers through channels like WhatsApp to close sales. Using artificial intelligence (AI) to quickly draft product information, such as name, description, and price, to create a personalized one-page sales catalogue in minutes, no technical skills are required to utilize the tool.
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Transform Your Social Media Profile into a Sales Catalog with GoDaddy's Show in Bio Tool
1 in 5 small businesses are run on social media, GoDaddy research finds How a small business presents and sells its offerings can be the difference between success and failure. GoDaddy has launched Show in Bio to help small businesses increase sales and stand out on social media. This affordable tool offers flexibility for small business owners not yet ready to build a website, enabling them to showcase their products or services on social media profiles and interact with customers through channels like WhatsApp to close sales. Using artificial intelligence (AI) to quickly draft product information, such as name, description, and price, to create a personalized one-page sales catalogue in minutes, no technical skills are required to utilize the tool. Entrepreneurs who run their business on social media are more confident using AI Research from GoDaddy's 2025 Global Entrepreneurship Survey found over one in five (21%) of small business owners in India primarily run their business on social media. This shift in small business ownership to social-first entrepreneurs heightens the importance of how a small business sells online. GoDaddy's research has found these social-first entrepreneurs are younger, more optimistic about business performance and more confident in their ability to leverage AI for their business. This trend reveals not only the growth potential of social-first businesses, but also how technology - specifically AI - is a key enabler to innovate, scale and thrive. Start a business on social media with low spend and without the need to build a website Show in Bio allows entrepreneurs to start a business quickly with low spend, even validating a business idea before launching it. While perfect for small business owners who may not have yet built a website, the tool also supports domain integration, allowing those with an established online presence to use their own domain for a seamless branded experience. Key features and benefits include: Centralize Your Links - Put all your important content in one shareable link. Drive Engagement - Drive traffic to key offers and updates instantly by sharing your link in bio on social channels. Showcase Products - Create a captivating catalogue with images and videos directly on your page. Domain Integration - Use your own domain for a seamless and branded experience. Save Time with AI - Generate quality product information and profile bios fast, no tech skills required. "We're supporting entrepreneurs to start their online business wherever it makes the most sense for them - including on social media," said Apurva Palnitkar, Senior Director of Marketing at GoDaddy India. "The rise of social media in the last 20-plus years has captured a significant share of internet activity, but it hasn't diminished the need for businesses to have their own brand and their own identity. Show in Bio is an enhanced link in bio solution built to support small businesses run on social media, directly addressing challenges such as driving traffic, lack of technical skills and setting up a website while simplifying social selling. About GoDaddy GoDaddy helps millions of entrepreneurs globally start and scale their businesses. People come to GoDaddy to name their idea, build a website and logo, sell their products and services, and accept payments. GoDaddy Airo®, the company's AI-powered experience, makes growing a small business faster and easier by helping them to get their idea online in minutes, drive traffic and boost sales. GoDaddy's expert guides are available 24/7 to provide assistance. To learn more about the company, visit www.GoDaddy.com.
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GoDaddy's Show in Bio Tool Will Transform Your Social Media Profile into a Sales Catalogue
GoDaddy research finds: 1 in 5 small businesses are run on social media How a small business presents and sells its offerings can be the difference between success and failure. GoDaddy has launched to help small businesses increase sales and stand out on social media. This offers flexibility for small business owners not yet ready to build a website, enabling them to showcase their products or services on social media profiles and interact with customers through channels like WhatsApp to close sales. Using artificial intelligence (AI) to quickly draft product information, such as name, description, and price, to create a personalized one-page sales catalogue in minutes, no technical skills are required to utilize the tool.
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GoDaddy introduces 'Show in Bio', an AI-driven tool designed to help small businesses create sales catalogs for social media profiles, catering to the growing trend of social media-based entrepreneurship.
GoDaddy, a leading domain registrar and web hosting company, has launched a new tool called 'Show in Bio' aimed at empowering small businesses to enhance their social media presence and boost sales. This innovative solution comes as a response to the growing trend of social media-based entrepreneurship, with GoDaddy's research revealing that one in five small businesses primarily operate on social platforms 1.
The 'Show in Bio' tool leverages artificial intelligence to streamline the process of creating a personalized one-page sales catalog. Small business owners can quickly generate product information, including names, descriptions, and prices, without requiring any technical skills. This AI-driven approach allows entrepreneurs to set up their digital storefronts in minutes, making it easier than ever to showcase products and services on social media profiles 2.
The tool offers several features designed to enhance the online presence of small businesses:
These features enable entrepreneurs to start their businesses quickly and with minimal investment, even allowing them to validate business ideas before full-scale launches 3.
GoDaddy's 2025 Global Entrepreneurship Survey highlights a significant shift towards social media-based businesses. The research indicates that these social-first entrepreneurs tend to be younger, more optimistic about business performance, and more confident in leveraging AI for their ventures. This trend underscores the importance of tools like 'Show in Bio' in supporting the growth and innovation of small businesses in the digital age 1.
While 'Show in Bio' is particularly beneficial for businesses not yet ready to build a complete website, it also supports domain integration. This feature allows established businesses to maintain a seamless branded experience across their online presence. Apurva Palnitkar, Senior Director of Marketing at GoDaddy India, emphasizes that the tool addresses key challenges faced by social media-based businesses, such as driving traffic and setting up an online presence, while simplifying social selling 1.
As the digital landscape continues to evolve, tools like 'Show in Bio' represent a growing trend of AI-powered solutions designed to democratize online business opportunities and support the next generation of entrepreneurs in their digital journey.
Reference
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A recent GoDaddy study reveals that 37% of Indian female small business owners are their household's primary income earners, with many leveraging AI tools to compete with larger companies and save time.
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Meta introduces a suite of AI-driven marketing solutions to enhance brand-creator partnerships, improve ad performance, and drive sales growth for e-commerce and retail businesses.
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WordPress.com introduces a new AI-powered website builder that allows users to create functional websites in minutes using a chat-style interface. The tool is designed to help entrepreneurs, freelancers, and small businesses establish an online presence quickly and easily.
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Flippa's AI-driven marketplace is transforming how online businesses are valued and sold, as demonstrated by Ben Zogby's successful $1.1 million exit for his trading platform Highstrike.
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WhatsApp is rolling out AI-powered assistants and new features to support small businesses in India. These tools aim to enhance customer engagement and streamline operations for millions of enterprises using the platform.
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