InterDigital Engineers Awarded SMPTE 2024 Merit for Energy-Efficient Display Technology

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InterDigital's Video Lab researchers receive recognition for their innovative pixel value reduction technique, which aims to reduce energy consumption in display devices without compromising visual quality.

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InterDigital's Innovative Display Technology Recognized by SMPTE

InterDigital, Inc. (Nasdaq: IDCC), a company specializing in mobile, video, and AI technology research and development, has received prestigious recognition for its groundbreaking work in energy-efficient display technology. The Society of Motion Picture and Television Engineers (SMPTE) has awarded InterDigital's Video Lab researchers with the 2024 Journal Certificate of Merit for their paper titled "Pixel Value Adjustment to Reduce the Energy Requirements of Display Devices"

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The Innovative Pixel Value Reduction Technique

The award-winning research introduces an innovative technique called pixel value reduction (PVR). This method optimizes pixel brightness on device displays to reduce energy consumption without compromising visual quality. The PVR approach specifically targets the energy consumed by television displays during the streaming of live video content

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InterDigital engineers Erik Reinhard, Claire-Hélène Demarty, and Laurent Blondé authored the paper, which outlines how PVR preserves the creative intent of the content while altering pixel brightness to achieve energy savings. This technique maintains the highest picture quality while significantly reducing power consumption

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Impact on Sustainability in Media and Entertainment

Lionel Oisel, VP and Head of Video Labs at InterDigital, emphasized the significance of this research:

"This represents a major breakthrough in reducing the energy consumption of display devices and can have a profound impact on the sustainability of the media and entertainment industry, and our video-driven future at large"

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The recognition from SMPTE, a global society of over 5,000 creative professionals and media technologists, underscores the potential impact of this technology on the industry's sustainability efforts

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Advancements in Deep-PVR and Machine Learning

Building upon their PVR research, InterDigital's team is also exploring Deep-PVR solutions. These advanced techniques leverage machine learning (ML) to find the optimal balance between image quality and energy efficiency. The Deep-PVR approach takes into account various factors such as device capabilities and other considerations to further enhance energy savings

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Recognition and Availability of Research

The SMPTE Journal Certificate of Merit, one of the industry's most prestigious technology awards, was presented to the InterDigital team at the annual SMPTE Awards Gala on October 24, 2024. This accolade recognizes the significance and potential influence of their research in energy-aware media solutions

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For those interested in delving deeper into the technical aspects of this innovative technology, the full research paper is available in the SMPTE Motion Imaging Journal

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InterDigital's Broader Impact on Technology

InterDigital's contribution to energy-efficient display technology is part of its wider portfolio of innovations. The company is a leader in wireless technology, with its engineers having developed a range of innovations used in wireless products and networks, from early digital cellular systems to 5G and advanced Wi-Fi technologies

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Additionally, InterDigital is at the forefront of video processing and encoding/decoding technology, with a significant AI research effort that intersects with both wireless and video technologies. This latest recognition further cements the company's position as a key player in developing sustainable and efficient technologies for the future of media and communications

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