Marvel's Thunderbolts Poster Sparks AI Controversy with Six-Fingered Hand

Official Thunderbolts poster adds an unwelcome sixth finger to one of the Thunderbolts

The AI alarms are sounding, but this one seems relatively benign. The internet's collective head is on a swivel these days for even the slightest whiff of AI intervention in art, and for good reason: Apparently not even big-budget productions from Marvel are immune to dodgy-looking art seeing official use, as evidenced by a new poster for the Thunderbolts featuring a character with six fingers on one hand. Yep, look there on the bottom left: that's a dude with six fingers, and as Gamespot points out, that character (Bob) has five fingers in a teaser for the film: Assuming Marvel isn't teasing a third act twist where this one particular Thunderbolt sprouts a new digit, the six-finger poster shared by the official Marvel Twitter and Instagram accounts today appears altered from its intended appearance. Interestingly, that version is the only version with the error. A more narrow version of the poster that cuts off before the sixth finger appeared in Marvel's official blog post alongside the new teaser. As weird as the rogue finger is, the most reasonable explanation is that someone on the marketing or social side needed to resize the standard poster to play nicely with Twitter or Instagram's preferred image formats, so they opted to extend the edges out and "autofill" the empty space. Whether or not that means Marvel employed generative AI to do the job is unclear -- an actual graphic artist would know better, but this could've been a simple goof up with Photoshop's Content-Aware Fill feature, which is a machine-learning AI tool, but not exactly the same as generative AI like Midjourney. The posters with bonus fingers remain online at the time of writing with no comment from Marvel as of yet. You can watch the teaser trailer for Thunderbolts* below (wow, that asterisk is actually part of the title).

Marvel Studios' Thunderbolts poster goes viral due to AI controversy. Here's what has happened

Marvel fans pointed out a mistake from the new poster of Thunderbolts. They are criticizing Marvel for using AI, but the confusion happened due to tight editing.Recently, a promotional poster of the new Thunderbolts has been disclosed, and it has sparked discussions among the fans about whether the poster is made by using artificial technology (AI) or not. The film industry has witnessed the trend of using artificial intelligence technology by movie studios for their production process, and it has drawn controversies from fans. Lionsgate has applied AI to the trailer for Megalopolis, and Late Night With the Devil used the technology in its final cut. Fans have pointed out a mistake from the new poster of Thunderbolts, which is an extra finger on the hand of Sentry. Sentry is positioned on the bottom left in the poster. His hands are up, and the six fingers can be noticed if anyone gives a close look to the poster, as per Dexerto. Also Read : Sinners movie release: Watch teaser-trailer of Ryan Coogler-Michael B. Jordan's film Marvel fans quickly circulated the mistake. One person posted on Twitter turned X that the movie poster of Thunderbolts is having an AI fake hand. The person also criticised Marvel through his post by saying that they know the GG Marvel is a low effort, but this is a serious glitch. A person commented that it is unexpected that Bob is having six fingers. Another person gave a rhythmic comment, which is Marvel using AI for their posters, because why the hell does Bob have six fingers? Several fans were utterly disappointed due to the use of AI in Thunderbolts' poster. Some of them believe that AI technology is snatching jobs from artists and photographers. Marvel did not use the AI technology; the six fingers happened due to tight editing. The confusion arose due to the positioning of the cast in the poster as the characters squished closely together. The sixth finger of Sentry is actually a part of his pinky. One marvel posted on X that the process of drawing Sentry's hand if it was not edited out of the frame. resolves the debate based on the extra finger. Marvel has accepted that they use AI in their movie posters, as specified in Dexerto. Also Read : US election 2024 survey predicts Senate polls results: Republicans or Democrats - Who is winning? Marvel Studios has used AI technology in the opening credits for the miniseries Secret Invasion. They used few AI-driven images, such as city skylines, alien ships, outer space, and more, instead of using traditional photos or clips of the cast members like Samuel L. Jackson, Olivia Coleman, or Emilia Clarke. Q1. Why is Marvel talking about AI? A1. Recently, a promotional poster of the new Thunderbolts has been disclosed, and it has sparked discussions among the fans about whether the poster is made by using AI technology or not. Q2. What is the mistake, according to the Marvel fans? A2. Marvel fans have pointed out a mistake from the new poster of Thunderbolts, which is an extra finger on the hand of Sentry. Sentry is positioned on the bottom left in the poster. His hands are up, and the six fingers can be noticed if anyone gives a close look to the poster.