Microsoft Launches Free Sora-Powered AI Video Generator on Bing Mobile App

Reviewed byNidhi Govil

19 Sources

Microsoft introduces Bing Video Creator, a free AI video generation tool powered by OpenAI's Sora model, available on the Bing mobile app. This marks the first time Sora's technology is accessible for free to the general public.

Microsoft Introduces Bing Video Creator

Microsoft has launched a groundbreaking AI-powered video generation tool called Bing Video Creator, integrated into its Bing mobile app. This new feature utilizes OpenAI's Sora model, marking the first time this advanced technology has been made freely available to the general public 1.

Source: TechCrunch

Source: TechCrunch

How It Works

Bing Video Creator allows users to generate short video clips from text prompts. The tool is currently accessible through the Bing Search mobile app for Android and iPhone, with desktop and Copilot Search support coming soon 3. Users can create videos by either accessing the Video Creator feature in the app's menu or by typing "Create a video of..." directly into the main search bar 2.

Features and Limitations

The tool generates 5-second videos in a 9:16 vertical format, ideal for social media platforms like TikTok and Instagram. Microsoft plans to add support for 16:9 horizontal videos in the future 1. Users can queue up to three video generations simultaneously 3.

Two generation speeds are available: Standard and Fast. The Standard speed is free but can take hours to generate a video. The Fast option works "in seconds" but is limited to 10 free generations per user 3.

Accessibility and Costs

All users with a Microsoft account can access Bing Video Creator for free. After the initial 10 fast generations, users can continue using the Standard speed or redeem 100 Microsoft Rewards points for each additional Fast generation 4. These points can be earned through Bing searches or Microsoft Store purchases 1.

Quality and Comparisons

Early examples of videos generated by Bing Video Creator show some limitations in quality compared to other AI models like Google's Veo 3. The movements in demo videos exhibit unnatural clipping, and characters may appear cartoonish 3. However, these results are considered a fair representation of Sora's capabilities at this stage.

Source: PetaPixel

Source: PetaPixel

Implications and Concerns

The introduction of free AI video generation tools raises concerns about potential misuse. Matt Psencik, director of security and product design research at Tanium, warns that realistic AI-generated videos could be exploited for creating deepfakes or identity theft 2. To address these issues, Microsoft implements safeguards and watermarking based on the C2PA standard to help identify AI-generated content 5.

Microsoft's Vision

Source: PC Magazine

Source: PC Magazine

Microsoft views Bing Video Creator as an effort to democratize AI video generation technology. The company aims to make creativity more accessible and effortless for users seeking to enhance their search and content creation experiences 3. This move aligns with the growing trend of AI-driven content creation tools in the tech industry.

Explore today's top stories

Google Launches Gemini CLI: Bringing AI-Powered Coding to the Terminal

Google introduces Gemini CLI, an open-source AI tool that brings the power of Gemini 2.5 Pro to developers' terminals, offering advanced coding assistance and versatile AI capabilities directly in the command line interface.

Ars Technica logoTechCrunch logoGitHub logo

17 Sources

Technology

19 hrs ago

Google Launches Gemini CLI: Bringing AI-Powered Coding to

Nvidia's Stock Soars to Record High Amid AI Boom and Market Optimism

Nvidia's shares hit a record high, reclaiming its position as the world's most valuable company, driven by renewed optimism in AI technology and strong market performance despite geopolitical challenges.

Financial Times News logoReuters logoCNBC logo

14 Sources

Business and Economy

11 hrs ago

Nvidia's Stock Soars to Record High Amid AI Boom and Market

DeepMind's AlphaGenome: Decoding the 'Dark Matter' of DNA with AI

Google DeepMind unveils AlphaGenome, an AI model that predicts how DNA sequences affect gene expression and regulation, potentially revolutionizing genomic research and disease understanding.

Nature logoScience logoMIT Technology Review logo

7 Sources

Science and Research

11 hrs ago

DeepMind's AlphaGenome: Decoding the 'Dark Matter' of DNA

Micron's Strong Forecast Driven by AI-Fueled Demand for High-Bandwidth Memory Chips

Micron Technology reports impressive earnings and revenue, surpassing analyst expectations, driven by soaring demand for high-bandwidth memory chips used in AI computing.

Bloomberg Business logoReuters logoCNBC logo

9 Sources

Business and Economy

11 hrs ago

Micron's Strong Forecast Driven by AI-Fueled Demand for

OpenAI CEO Sam Altman Discusses Future Partnership with Microsoft and AI Developments

OpenAI CEO Sam Altman confirms ongoing partnership with Microsoft, discusses AI's impact on jobs, and reveals productive talks with President Trump about AI infrastructure investments.

Reuters logoEconomic Times logoBenzinga logo

5 Sources

Business and Economy

19 hrs ago

OpenAI CEO Sam Altman Discusses Future Partnership with
TheOutpost.ai

Your Daily Dose of Curated AI News

Don’t drown in AI news. We cut through the noise - filtering, ranking and summarizing the most important AI news, breakthroughs and research daily. Spend less time searching for the latest in AI and get straight to action.

© 2025 Triveous Technologies Private Limited
Twitter logo
Instagram logo
LinkedIn logo