Nvidia CEO Addresses Samsung's HBM Chip Challenges and SK hynix's Progress

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Nvidia CEO Jensen Huang discusses Samsung's efforts to qualify its HBM chips for AI processors, while SK Group Chairman Chey Tae-won reveals SK hynix's accelerated development pace in HBM technology.

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Nvidia CEO Addresses Samsung's HBM Challenges

Nvidia CEO Jensen Huang has expressed optimism about Samsung Electronics' efforts to supply its advanced high-bandwidth memory (HBM) chips to the company, despite ongoing challenges. During a press Q&A session at CES 2025, Huang stated, "I have confidence that Samsung will succeed with HBM. I have confidence like tomorrow is Wednesday" 1. However, he emphasized that Samsung needs to "engineer a new design" to meet Nvidia's requirements 2.

Samsung has been struggling to get its HBM3e chips to pass qualification tests for Nvidia's AI processors, while rival SK hynix has become the dominant supplier with its 12-layer HBM3e chips 1. Huang acknowledged Samsung's historical significance in HBM development, noting, "Remember, Samsung created HBM. Originally, the very first HBM memory that Nvidia has ever used was from Samsung" 4.

SK hynix's Accelerated HBM Development

In contrast to Samsung's challenges, SK Group Chairman Chey Tae-won revealed that SK hynix's development of HBM chips has outpaced Nvidia's requested supply speed. During a press conference at CES 2025, Chey stated, "Although Nvidia previously asked us to speed up the development of HBM, the recent speed of our development has been surpassing the client's requested pace" 2.

SK hynix has established itself as a major HBM supplier to Nvidia, with its industry-leading fifth-generation HBM3E chips. The company has announced that its planned 2025 production of HBM has been sold out, with Nvidia as the biggest customer 3.

Implications for the AI Chip Market

The developments in HBM technology have significant implications for the AI chip market. HBM is a crucial component for graphics processing units (GPUs) that power generative artificial intelligence systems 2. Nvidia relies heavily on both Samsung and SK hynix as HBM suppliers, with Huang stating, "As you know, SK and Samsung are two of the largest suppliers to Nvidia" 4.

The challenges faced by Samsung in HBM production have raised concerns about its competitiveness as the world's largest memory chipmaker. The company's struggles have coincided with a decline in the traditional DRAM market, affecting its overall earnings 1.

Future Outlook and Industry Dynamics

Despite the current challenges, industry leaders remain optimistic about the future of HBM technology and its suppliers. Huang expressed confidence that both SK hynix and Samsung will continue to succeed, given the high demand for memory chips in Nvidia's Blackwell architecture 1.

SK Group is also focusing on AI data centers as a key future growth driver, with Chairman Chey emphasizing the importance of energy solutions for AI data centers 3. This aligns with the group's broader strategy to transform into a high-tech AI technology firm.

As the AI industry continues to evolve, the competition and collaboration between chip manufacturers and AI companies will likely intensify, shaping the future of computing and artificial intelligence technologies.

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