PROS Announces 2025 Customer Outperformer Awards, Highlighting AI-Driven Innovation

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PROS Holdings, Inc. has announced the winners of its second annual 2025 Customer Outperformer Awards, recognizing companies that have leveraged AI-powered solutions for innovation, growth, and exceptional customer experiences.

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PROS Announces 2025 Customer Outperformer Awards

PROS Holdings, Inc. (NYSE: PRO), a leading provider of AI-powered SaaS pricing and selling solutions, has unveiled the winners of its second annual 2025 Customer Outperformer Awards. The awards recognize customers who have demonstrated innovation, transformative growth, and exceptional customer experiences through the strategic use of the PROS Platform and AI capabilities 12.

Increased Participation and Industry Impact

The 2025 awards saw a significant increase in submissions, with applications doubling from the previous year. This surge in participation underscores the growing recognition of PROS technology as a catalyst for innovation and business success. The winners represent diverse industries, including airline, distribution, manufacturing, and services, highlighting the versatility and wide-reaching impact of the PROS Platform 12.

Award Categories and Winners

The awards were presented across four key categories:

  1. Innovator: Recognizing bold innovation in the use of PROS software, responsible AI, and science to drive efficiency and positive change.

  2. Profit Booster: Honoring companies that achieved measurable impact on profitability and margin expansion through strategic use of PROS technology.

  3. Growth Catalyst: Celebrating organizations that demonstrated rapid adoption of PROS solutions, exceptional change management, and accelerated business value.

  4. Digital Pioneer: Acknowledging excellence in digital transformation and AI-powered selling, setting new standards in customer engagement and business agility 12.

Executive Insights

Todd McNabb, Chief Revenue Officer at PROS, emphasized the power of combining technology, vision, and partnership to fuel industry-leading progress. He noted that in a rapidly changing business environment, these award-winning companies are setting new standards through bold, data-driven strategies and meaningful collaboration 12.

Andres Reiner, President and CEO of PROS, highlighted the significance of the awards, stating, "The 2025 Outperformer Award winners exemplify the power of strategic innovation, setting new standards of excellence that reflect what's possible when technology, strategy and execution align" 12.

PROS Platform and AI Capabilities

The PROS Platform combines predictive AI, real-time analytics, and powerful automation to dynamically match offers to buyers and prices to products. This AI-driven approach aims to accelerate revenue growth and maximize profit for businesses. PROS offers solutions spanning pricing, revenue management, offer marketing, and CPQ (Configure, Price, Quote), helping businesses optimize transactions across various channels 12.

Future Outlook

As businesses continue to adapt to rapidly changing market conditions, the success stories highlighted by the PROS Customer Outperformer Awards demonstrate the potential of AI-powered solutions in driving innovation, efficiency, and growth. The increased participation in the awards program suggests a growing trend towards the adoption of advanced AI technologies in business operations and decision-making processes 12.

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