Reddit Enhances AI Search with Google Gemini Integration

Reddit's conversational AI search tool leverages Google Gemini | TechCrunch

Reddit Answers, the platform's conversational AI search tool, gets an upgrade through an integration with Google Gemini. This comes over a year after Reddit expanded its partnership with Google Cloud to access its Vertex AI platform to build AI agents. Google and Reddit announced the update on Wednesday, explaining that by incorporating Gemini on Vertex AI, it will help improve search relevance and provide quick answers for users. Reddit Answers has been in beta since December 2024 and allows users to ask questions and receive curated summaries of relevant comments and existing posts. The feature is designed to keep users on the platform rather than search for threads on Google. By integrating Gemini, Reddit may better compete with OpenAI and other generative AI companies that utilize its data to train their chatbots. Users have had mixed opinions about the feature, with some likening it to a "knock-off version of Grok AI," X's tool that has been known to generate misinformation in the past. Others believe it's useful for providing a concise overview of generalized advice and insights from fellow users. For example, "how to clean a rusty cast iron." Reddit Answers is currently available in the U.S. in English on the web and iOS devices.

Reddit's AI Answers Are About to Get Faster and More Accurate

The AI-powered Reddit Answers service will be using Google Cloud, including Gemini for search. Reddit has expanded a partnership with Google to use the tech giant's Gemini tool and tap artificial intelligence for Reddit Answers. Google is helping Reddit manage information from 100,000 online communities and more than 400 million weekly active users, making their online conversations more searchable for Reddit Answers, Google said on Wednesday. It could mean faster and more accurate search in addition to summaries, follow-up questions and the ability to have an AI conversation about the content, not unlike what users of AI chatbot services such as ChatGPT would expect. Reddit unveiled Answers in late 2024, telling its users that it would be easier to search for content from Reddit -- more often than not, answers to questions -- without the need to go to Google and use its search function. Reddit already had a $60 million deal with Google to help train generative AI models on its content. The company has also been expanding its translation services across its communities with the help of AI. Although Reddit's AI efforts may be much more visible to people lately, the company has been positioning itself with the technology for a while, said Rowan Curran, a senior analyst at Forrester Research. "Reddit's AI efforts have been ongoing for a number of years across a number of fronts," Curran said. "For example, they were one of the early companies to develop their own model for code generation and assistance to support Reddit's developers." While the company is getting some outside assistance with AI, it's also attractive to companies such as Google and OpenAI because of how much content it owns and generates. "Reddit's position as both a provider as well as a well of information puts them in a somewhat unique position to attempt to capitalize heavily both on the ingestion and preparation of data for AI use cases, as well as the serving of answers and information created from that data," he said. Reddit's position as an ongoing generator of deeply human discussion is something that shouldn't be lost in the rush to implement AI, says author Christine Lagorio, who wrote about the company in her book We Are the Nerds: The Birth and Tumultuous Life of Reddit, the Internet's Culture Laboratory. "I certainly hope it doesn't diminish Reddit's strength, which is increasingly its ecosystem of real human answers to real human questions, a welcome contrast from the rest of the increasingly artificial (and artificial-sounding, and artificial-looking) web," Lagorio said.

Reddit's AI Tool Will Give Speedier, More Accurate Answers With Google Gemini Boost

The popular message forum service will use Google's Cloud services, including Gemini for search, as part of its AI-powered Reddit Answers service. Reddit is expanding a cloud computer partnership with Google to use its Gemini AI tools for Reddit Answers. In an announcement, Google said it's helping Reddit manage information from 100,000 online communities and more than 400 million weekly active users, making their online conversations more searchable for Reddit Answers. For users, it could mean more accurate search in addition to summaries, follow-up questions and the ability to have an AI conversation about the content, not unlike what users of chatbot service such as ChatGPT would expect. Reddit unveiled Answers in late 2024, telling its users that it would be easier to search for content from Reddit, more often than not answers to questions, without the need to go to Google and using its search function. Reddit was already in a $60 million deal with Google to help train generative AI models on its content.

Reddit's new Google-powered AI search tool makes finding answers faster than ever

Finding answers on Reddit is about to get a lot easier, thanks to Google Cloud. Also: Everyone can now try Gemini 2.5 Pro - for free Since so many people are turning to Reddit as a search engine, the site is bringing the power of Google to Reddit. It debuted "Reddit Answers" a few months ago -- an AI chatbot that lets you ask questions and receive curated responses with links to the relevant information from more than 100,000 communities. To help make its responses more accurate and useful, Reddit has partnered with Google Cloud to help power the service. With more than 400 million active weekly users, Reddit is one of the biggest sources of information on the internet. Instead of having to dig through dozens of posts to find what you're looking for, you can simply ask Reddit Answers. The tool will use Gemini on Vertex AI to pull information from existing posts on the platform, the company says, ensuring answers are authentic and reflective of Reddit's unique real-world insight. Also: The top 20 AI tools of 2025 - and the #1 thing to remember when you use them Reddit Answers shows not just comments related to the topic and the post where the comment came from, but entire communities as well, hopefully leading the user to more context and more useful information beyond their query. You can ask follow-up questions or even have a conversation with the chatbot about the topic. Also: Can Digg's return fix what ails social media today? Reddit's cofounder is betting on it Reddit first announced AI-powered search results in August of last year, saying that it would be using a combination of first- and third-party products. One of the biggest questions with this is making sure the AI gets real information. It was about a year ago that Google's AI search results went viral for suggesting recipes for glue pizza or gasoline spaghetti, and it was misinformation from Reddit that led Google's AI astray. Also: 10 key reasons AI went mainstream overnight - and what happens next Matt Snelham, SVP of Infrastructure at Reddit, said that initial results are looking good. "Users are seeing improved search relevance," he explained, "and as a result (of this partnership) we've seen a growth in users directly navigating to the Reddit homepage through Reddit Answers." Get the morning's top stories in your inbox each day with our Tech Today newsletter.

Google Gemini will now dive down into Reddit's rabbit holes for you

The deal strengthens Google's AI reach while helping Reddit keep users engaged on-site, competing with external chatbots. Google's Gemini AI is quickly becoming unavoidable. After quietly replacing Google Assistant on Android phones and popping up in Search, Gmail, and Docs, it's now moved into one of the internet's most beloved (and chaotic) corners: Reddit. Google Cloud and Reddit today announced that Gemini, via Google's Vertex AI platform, is now powering part of Reddit Answers -- the platform's AI-powered conversational search tool. (h/t: PR Newswire) This move builds on Reddit's existing partnership with Google Cloud and aims to give users better search results based on the massive trove of community-driven content Reddit is known for. For those unfamiliar, Reddit Answers has been in beta since December 2024 and is currently live in English on the web and iOS in the US. The tool lets users ask questions and receive AI-generated summaries based on Reddit posts and comments, including direct links to the original threads and communities. Think of it as a TL;DR for Reddit, curated by AI. Now, with Gemini on board, the idea is that Reddit Answers can generate more accurate, relevant, and conversational responses by grounding them in real Reddit posts. Google claims that Gemini's integration helps Reddit Answers better reflect authentic, real-world insights, thanks to its ability to sift through Reddit's 100,000-plus active communities and summarize millions of weekly discussions from roughly 400 million users. Reddit, for its part, says this has improved the relevance of its search results and increased user engagement. According to Matt Snelham, Reddit's SVP of Infrastructure, the feature has led to more users heading directly to the Reddit homepage through Reddit Answers. "We are bringing the same innovation that powers Google to our users," he said. Michael Clark, Google Cloud's North America President, said the integration "underscores the potential of combining vast datasets with advanced technology," framing the move as a win for users looking to find answers faster and navigate directly to the conversations that matter. But not everyone seems thrilled. Redditors have taken to threads like this one to share mixed reactions (h/t: TechCrunch). Some users are frustrated by the rollout of the Answers tab in their feeds, calling it "annoying," "cluttered," and "unnecessary," especially when traditional search or subreddit browsing worked just fine. Others are asking how to remove it altogether, or at least get the option to turn it off. So while Reddit's AI push might make the platform more accessible to newcomers, it seems the core community still values the raw, unfiltered experience that made Reddit what it is. The bigger picture here is that Reddit seems determined to stake a claim in the AI space and maybe keep users from leaving for external chatbots. After signing a deal with OpenAI in May 2024, which gave ChatGPT access to Reddit's real-time Data API, this Gemini integration marks another strategic use of its vast content archive.

Gemini integration for Reddit Answers brings everyone's favorite Google Search trick full circle

Summary Reddit, after initially promoting its own AI search tool and seeing Google distance its AI from the platform, is now integrating Google's Gemini into its Reddit Answers feature. The integration of Gemini via Google's Vertex AI aims to improve the relevance and quality of search results within Reddit, providing users with curated summaries and links to community discussions to encourage them to stay on the platform. Reddit Answers intends to prioritize answers based on genuine human experiences and community insights, potentially offering a different perspective compared to SEO-driven results from traditional search engines. is having a full-circle moment. The platform, which, up until very recently, wanted you to use its own conversational AI tool in favor of Googling things with the word 'Reddit' after them, is now leveraging Gemini to power a "part of its search capabilities." Oh, and Reddit isn't the only one coming full circle. In July last year, Google began distancing Gemini and AI Overviews from Reddit by significantly reducing their reliance on the platform for sourcing information and answers for user queries. Now, the very same AI tool is being integrated into Reddit, bringing the two platforms closer than ever. Related Reddit wants you to use its new AI instead of Googling things with the word 'Reddit' after them Google has another competitor Posts Announced by Google Cloud in a blog post today, Gemini will make its way to Reddit's AI assistant (Reddit Answers) via Vertex AI, Google's AI platform that lets developers build and use models. While the full scope is currently unclear, integrating Gemini should result in users being able to find more relevant Reddit posts and curated summaries, complete with "links to communities and posts." The tool's main aim is to encourage users to stay on the platform, and that's only possible by making search as seamless as it is on Google. If you can't beat 'em, join 'em, right? Ask away! Related Repeatedly upvoting violent content on Reddit can now get you flagged Watch those fat fingers Posts 4 For reference, Reddit's conversational AI assistant, Reddit Answers, entered beta in December 2024, and it is currently limited to iOS and web Reddit users in the US and Canada. Logged-in Reddit users can question the tool 20 times per day, while logged-out visitors can ask up to 10 questions per week. Premium users, on the other hand, can ask up to 100 questions per day. Reddit Answers could be a beneficial AI tool for users that prioritize answers sourced from real human experiences and insight over answers pushed via SEO tactics. By leveraging Gemini to analyze and present said insights and human experiences, and its ability to answer follow-up questions, Reddit's AI tool has the potential to present nuanced takes that might have been missed by traditional search engines.

Reddit Answers will be empowered by Google Gemini -- here's what we know

Google Gemini is coming to Reddit to help improve the Reddit Answers tool, according to a recent announcement from both companies. Both Google Cloud and Reddit revealed the partnership via PR Newswire. According to the announcement, Reddit is incorporating Google Gemini into Reddit Answers via Google's Vertex AI program. This combination builds upon Reddit's current relationship with Google Cloud and should help improve users' overall experience. If you've never heard of Reddit Answers, it's a tool that has been in beta since 2024 and is currently available on the web and the iOS app in the US. Its purpose is to offer users AI-generated summaries based on Reddit comments and posts. The addition of Google Gemini could help to improve the feature massively. Google has stated that Gemini's integration helps Reddit Answers better reflect authentic, real-world insights. This is thanks to the AI's ability to quickly study and summarize information from Reddit's 100,000-plus active communities and the millions of weekly discussions. Meanwhile, Reddit has stated that the integration has improved the relevance of its search results and increased user engagement. Matt Snelham, Reddit's SVP of Infrastructure, has noted that the feature has led to more users heading directly to the Reddit homepage through Reddit Answers. While this is good news for Reddit Answers, some users are generally unhappy with the feature. We have seen several threads where users complain that the tool is annoying. Others appear to want the feature to be deleted. However, upset Redditors who want the feature gone are unlikely to get their way. If anything, it looks like Reddit plans to continue pushing more AI integration into its systems. For instance, this news follows another deal Reddit made with ChatGPT in May 2024, which gave the AI access to Reddit's real-time Data API. This all paints a picture: Reddit is looking to make deals and partnerships to help it find a foothold in the AI space, while also keeping users from migrating to some of the best chatbots. However, only time will tell if longtime users will embrace the tool or continue to rally against it.

Google reveals Reddit Answers is powered by Gemini AI

Google and Reddit's partnership deepens. Credit: Omer Taha Cetin / Anadolu / Getty Images Google has now confirmed that Reddit uses Gemini to power Reddit Answers, an internal AI search tool for Reddit users. Contrary to some early reports, a Google PR representative told Mashable that Reddit Answers was already integrated with Gemini prior to the announcement. A beta version of Reddit Answers launched last December. And at the Google Cloud Next event on Wednesday, Google shared new details about how Reddit Answers works with Gemini. The tool uses Gemini "to help people more effectively find information, recommendations, discussions, and insights directly from the conversations and communities across Reddit," according to a press release. Thanks to an existing partnership between Google and Reddit, which allows the latter to access Google Cloud's Vertex AI platform, Reddit Answers is powered by Google's Gemini AI model, among other tools. This means Reddit Answers has a similar AI search experience as Google tools using Gemini, like the standalone chatbot, Google Search's AI Overviews and AI Mode -- except with answers sourced directly from the Reddit community. "The integration of Vertex AI Search into Reddit Answers means users can find the information they need more quickly and accurately, and easily navigate to the conversations that matter to them," said Michael Clark, president of North America GTM at Google Cloud, in the press release. The introduction of ChatGPT brought upheaval to the search world, and left Google scrambling to catch up in the AI arms race. A recent survey from media company Future found that up to 27 percent of U.S. searchers already use AI tools like ChatGPT instead of Google (though, the low-quality of recent Google Search results may also be a factor). Google has made significant changes to its search engine in an effort to re-engage users. This includes features like AI Overviews and AI Mode, but also a licensing deal to train its models on Reddit content. After the Reddit-Google partnership was announced, Reddit's forum pages also became far more visible in Google Search. With Gemini powering Reddit Answers, the companies are growing ever more entwined.

Reddit Answers just got a huge Google Gemini upgrade, and now I can't wait to try it

Reddit Answers, the upcoming AI platform, is getting a major update that adds integration with Google Gemini. Reddit Answers uses AI and Reddit's almost endless community-driven knowledge to provide quick responses to any question you ask it. Think AI Quora or Yahoo Answers from back in the day. The new AI platform is currently in beta, and now it's getting even better before its official release to the wider public. "By integrating Google Cloud's Vertex AI Search along with Reddit-built technology into Reddit Answers, we are bringing the same innovation that powers Google to our users," said Matt Snelham, SVP of Infrastructure, Reddit. "Users are seeing improved search relevance and as a result, we've seen a growth in users directly navigating to the Reddit homepage through Reddit Answers, increasing platform engagement." Reddit Answers is currently available for beta testers on the web and iOS devices in the United States, the service initially launched in December 2024, and we're yet to get an official release date. Adding Gemini to the mix gives Reddit Answers an added credibility thanks to Google's impressive AI models. Although it's yet to be seen whether or not Reddit users will take to the new AI abilities. One Reddit user, Panxma, said three months ago in a thread, "I feel like the Answers thing takes away the community aspect of Reddit. I probably won't ever use the thing since I just Google what I need and find a Reddit post rather than asking the AI itself." Now that Reddit Answers has Google Gemini integration, perhaps those who flock to Google to find Reddit posts will be more inclined to use Reddit's AI. As an avid Reddit user who flocks to the platform to answer the majority of random questions that pop into my brain, I'm pretty intrigued by an AI chatbot that pulls from the community aspect of Reddit and merges it with Google Gemini. Reddit is yet to confirm when, or if, a beta of Answers will launch in the UK, but I'm patiently waiting to give the AI chatbot a go. I do, however, share the same sentiment as the Reddit user above. One of the best things about the website to begin with is the ability to get information from a wide variety of people from all walks of life. Bringing AI into the mix kind of feels like the antithesis of Reddit, and I'm interested to see how it works without losing what makes Reddit great in the first place. Google Gemini integration is a huge upgrade for Reddit Answers, now just launch the platform so we can all give it a try.

Reddit Answers will work with Google Gemini: This is everything we know - Softonic

Reddit Answers will now use Google Gemini via Vertex AI to deliver smarter summaries, aiming to improve search quality and boost user engagement across the platform. Reddit is strengthening its AI capabilities by integrating Google Gemini into its Reddit Answers feature, marking a significant step in its ongoing collaboration with Google Cloud. The move aims to enhance the relevance and depth of the AI-generated summaries Reddit Answers provides, tapping into the power of Gemini's language understanding. The integration of Google Gemini through the Vertex AI program promises to elevate Reddit Answers by drawing from over 100,000 active communities and millions of weekly conversations. Gemini's summarization abilities are expected to help the tool better reflect authentic, real-world insights, offering more useful answers based on user-generated content. According to Reddit, this collaboration has already led to improved search result relevance and increased engagement, with more users entering Reddit through the Answers tool. Google, for its part, emphasizes how Gemini's AI is well-suited to digest and interpret the vast variety of discourse that defines Reddit. Reddit Answers has been in beta since 2024, currently available in the US on the web and iOS. While the feature has faced criticism from parts of the community -- some users calling it intrusive or unnecessary -- Reddit appears committed to expanding its AI offerings, including a prior deal with OpenAI in 2024 granting ChatGPT access to Reddit's real-time data. This latest development reinforces Reddit's intention to position itself as a major player in the AI space, using partnerships to stay competitive in an evolving digital landscape. Whether this strategy will win over longtime users remains to be seen.