Samsung Begins Local Manufacturing of AI-Powered Bespoke Appliances in India
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On Mon, 9 Sept, 4:04 PM UTC
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Samsung's AI-Powered Bespoke Home Appliances To Be Made In India: Will The Prices Come Down?
Samsung's make in India program now includes smart home appliances as well but does that help the company sell them at lower prices? Samsung has announced that its Bespoke home appliances with AI capabilities are now being made locally under the Made in India initiative. Samsung hopes that by switching to local manufacturing, customers in India will be able to purchase world-class products that are tailored to their unique requirements. Samsung offered the Curd Maestro refrigerator to Indian customers in 2020. When provided with the proper ingredients and instructions, the Curd master can make curd overnight. As per the latest updates, the Curd Maestro and other Samsung Bespoke home appliances will now be made in India at the Sriperumbudur factory in Chennai. Samsung will ensure that more bespoke items are manufactured locally to meet the needs of Indians. Samsung launched ten new washing machines in India earlier this year that have been manufactured at the company's Chennai location. These models, which are part of the company's premium Bespoke AI collection, are expected to offer substantial advances to the Indian market, with an emphasis on better connectivity and personalised features that aim to transform the home laundry experience. Samsung also said that these new washing machines would be fully equipped with AI-driven technology to optimise each stage of the washing process, indicating a huge expansion of their washing machine offering in India. According to the company, this new lineup is expected to have a significant impact on the laundry industry. The list of home appliances manufactured domestically is growing, and now, Samsung says the following products are now made in India at its Sriperumbudur plant: The Curd Maestro Plus refrigerator is a 5-in-1 convertible model.Eco Bubble Technology washing machines.Durafin Ultra, Digital Inverters, and Windfree air conditioners.Microwaves for curds, rotis, naans, masalas, and more.The majority of these home appliances are SmartThings compatible and have AI capabilities like AI Energy Mode, which helps customers save energy and reduce their monthly electricity bills. The SmartThings smartphone app allows users of Bespoke home appliances to remotely control a variety of features. Smart refrigerators may suggest recipes and meal planning. They can also notify you by phone if you leave the door open. Smart Bespoke washing machines can be monitored remotely using SmartThings, and their AI can select the best settings for different loads. Some models additionally offer a SuperSpeed mode, which reduces wash time by 39 minutes without sacrificing wash quality. Samsung intends to continue expanding its activities in India, providing Indians with cutting-edge technology that is both sustainable and accessible.
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Samsung Begins Local Manufacturing of AI-Powered Bespoke Appliances in India
By manufacturing these appliances locally, Samsung is ensuring that Indian consumers have access to world-class products that are tailored to their needs. Samsung recently launched 10 new Bespoke AI washing machines that are being manufactured at the Chennai plant in India. These new 12 KG Bespoke AI washing machines are ideal for Indian consumers since they come with AI intervention at every step of the washing process. The new modern washing machines come in Bespoke design with Flat Glass Door and advanced AI features such as AI Wash, AI Energy Mode, AI Control and AI Ecobubble. The AI Wash feature uses advanced sensing technology that senses the wash load, fabric weight and softeness, water level, detergent level and soil level to give the most optimum wash. With AI Energy Mode available through the SmartThings App, users can further manage the energy usage of their home appliances and save money in the process. Additionally, SuperSpeed option reduces the wash time to 39 minutes, without compromising on the wash performance.
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Samsung has announced the local manufacturing of its AI-powered Bespoke home appliances in India. This move is expected to boost production and potentially reduce prices for Indian consumers.
Samsung's Strategic Move to Local Manufacturing
Samsung, the South Korean tech giant, has made a significant announcement regarding its AI-powered Bespoke home appliances. The company has decided to begin local manufacturing of these advanced appliances in India, marking a new chapter in its operations within the country 1.
The Bespoke Range and AI Integration
The Bespoke range of home appliances includes refrigerators, washing machines, and air conditioners. These products are not just ordinary appliances; they are equipped with artificial intelligence capabilities that enhance their functionality and user experience. The AI integration allows for smarter operations, personalized settings, and improved energy efficiency 2.
Production Facilities and Capacity
Samsung's manufacturing of these AI-powered appliances will take place at its factories located in Tamil Nadu and Noida. The company has stated that it possesses the capacity to produce over one million units of Bespoke appliances annually in India. This substantial production capability underscores Samsung's commitment to the Indian market and its confidence in the demand for these high-tech home appliances 1.
Potential Impact on Pricing
One of the most intriguing aspects of this development is its potential impact on pricing. While Samsung has not made any official statements regarding price reductions, industry experts speculate that local manufacturing could lead to more competitive pricing. By reducing import duties and leveraging local resources, Samsung may be able to offer these advanced appliances at more attractive price points to Indian consumers 1.
Alignment with Make in India Initiative
Samsung's decision to manufacture these AI-powered appliances locally aligns well with the Indian government's "Make in India" initiative. This move not only demonstrates Samsung's commitment to the Indian market but also contributes to the country's manufacturing sector. It has the potential to create job opportunities and foster technological advancement in the domestic appliance industry 2.
Market Strategy and Future Outlook
By localizing the production of its Bespoke range, Samsung aims to strengthen its position in the Indian home appliance market. The company is betting on the growing demand for smart, AI-powered home solutions among Indian consumers. This strategic move could potentially give Samsung an edge over its competitors in the premium appliance segment, as it combines cutting-edge technology with local manufacturing benefits 1 2.
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