Samsung Poised to Partner with Perplexity AI for Galaxy S26, Potentially Replacing Google Gemini

Samsung could drop Google Gemini in favor of Perplexity for Galaxy S26

Every smartphone maker is racing to find a way to put AI in your pocket, but no one has cracked the code yet. Samsung was an early supporter of Google's Gemini AI, which has largely supplanted its little-used Bixby assistant. However, a new report claims Samsung is planning a big AI shakeup by partnering with Perplexity on the Galaxy S26. Perplexity pitches itself as an AI-powered search service, running on the same generative AI technology behind ChatGPT, Gemini, and all the others. However, it cites its sources around the web more prominently than a pure chatbot. Perplexity made waves during the Google search antitrust trial when executive Dmitry Shevelenko testified that Google blocked Motorola from using Perplexity on its 2024 phones. The company got its wish this year, though, with Perplexity finding a place on 2025 Razr phones. A report from Bloomberg says Samsung will be the next to leverage Perplexity's AI. The companies are apparently close to signing a deal that will make this AI model a core part of the Galaxy S26 lineup. Motorola uses Perplexity for search functionality inside its Moto AI system, but the Samsung deal would be more comprehensive. Under the terms of the supposed deal, Samsung would integrate Perplexity into its web browser and the Bixby assistant. However, the report also claims Perplexity could simply become the default assistant on the Galaxy S26. As we learned from Google's antitrust trial, most people never change the defaults, which could make this a big win for Perplexity.

Samsung may incorporate Perplexity's AI tech in its phones | TechCrunch

Samsung is closing in on an investment in AI search startup Perplexity that would also see the Korean tech giant incorporating the AI company's tech into its devices, Bloomberg reported, citing anonymous sources. As one of the biggest investors in the AI company's new fundraising round, Samsung is discussing having Perplexity's app and assistant pre-installed on its phones and integrating its search features within the default browser, the report said. The companies are also discussing having Perplexity's AI tech power some of Samsung's own assistant Bixby's features, Bloomberg reported, adding that the partnership could be unveiled this year. Samsung and Perplexity did not immediately return requests for comment. Perplexity is in the process of raising a $500 million round at a $14 billion valuation, Bloomberg reported in May. Samsung is not alone in looking to integrate Perplexity features. Bloomberg previously reported that Apple has thought about adding Perplexity as a search engine option to Safari, and in April, Motorola announced a partnership with Perplexity to power AI features.

Perplexity AI coming soon to these Samsung devices - report

If Perplexity's app and assistant get preloaded on upcoming Galaxies, what happens to Google Gemini integration? Samsung has been offering its mobile customers a robust selection of Galaxy AI features via integration with Google Gemini. A deal with Perplexity AI may soon expand the AI features on Samsung devices. On Sunday, Bloomberg published a report informed by persons close to the matter about a wide-ranging deal between Samsung and AI startup Perplexity AI, which would preload Perplexity's app and assistant on future Samsung devices. Perplexity's AI search engine would also be plugged into the Samsung web browser, giving users easy access to AI-powered browsing. Also: How much energy does AI really use? The answer is surprising - and a little complicated Samsung reportedly plans to announce the partnership this year, and users may see the Perplexity integration as soon as the Galaxy S26 lineup, which is expected to launch at Samsung's winter Unpacked event in early 2026, where the goal is for Perplexity to be the default AI assistant. Other potential outcomes of the partnership might include building an AI-infused operating system and agentic AI apps, according to the report. Until now, Samsung has largely relied on Google's AI developments -- including Gemini assistant and the Circle to Search feature -- to power Samsung's own suite of AI features. This partnership could mean less reliance on Google, as Samsung works with Perplexity to build new and unique experiences on its mobile devices. Perplexity has a similar partnership with Motorola, which preinstalled the apps on the Motorola Razr Ultra with a subscription included. In this integration, Perplexity was not the default assistant, and the integration was limited to the preloaded apps. According to the Bloomberg report, Samsung seems to be taking a different approach, aiming to build an integration that is more native to the devices. With Apple's Worldwide Developers Conference (WWDC) only a week away, much conversation has escalated reagrding its Apple Intelligence features, including the possibility of a future partnership with Perplexity. Also: 5 projects Perplexity's new Labs AI tool can whip up for you now - in minutes Since Apple Intelligence was launched at last year's WWDC, its rollout has been limited to more superficial tasks, such as Genmoji, Writing tools, and Photo clean-up. While these features are helpful, users were hoping that more robust features, such as the Siri upgrade, would be released soon. However, a Siri upgrade has been repeatedly delayed, with Apple stating that it is taking "longer than anticipated" to develop. Given these challenges, it might make sense for the company to pivot from building its own model to tapping a model such as Perplexity that's already successfully assisting users. Perplexity AI is a start-up founded in August 2022 as an AI-first search engine. It has since seen great success, growing to over 15 million active monthly users and a $14 billion valuation. Also: Perplexity is the AI tool Gemini wishes it could be To try Perplexity AI, you don't have to wait for it to get preloaded to one of your devices. Rather, you can try it for free at Perplexity's website or download the free app on iOS and Android.

Samsung's Galaxy S26 May Drop Google Gemini as Its Default AI Chatbot

Your next Samsung phone may be a little less Google-centric. According to a report from Bloomberg, Samsung is nearing a deal with the AI company Perplexity to better integrate its services into next year's Galaxy S26 series of Android phones. A previous report said both Samsung and Motorola were negotiating with Perplexity on a deal to better integrate its AI tools into their smartphones, and we've since seen the latter bring it to its new Motorola Razr series. Samsung has yet to officially announce a partnership, but this report suggests it could happen before the end of 2025 if a deal moves ahead. According to sources familiar with the matter speaking to Bloomberg, Samsung wants to preload Perplexity on its phones and also integrate the company's search functionality directly into its Internet Browser. It may also build Perplexity into Samsung's Bixby assistant. Bixby has been less of a focus for Samsung in recent years as it has embraced Google's Gemini AI assistant, but a deal with Perplexity could possibly supercharge its alternative giving it more powerful search functionality. The sources say the two companies are also in the early stages of talking about developing a new "AI-infused" operating system. This isn't the first time Samsung has considered alternatives to Google's operating systems. The company experimented with Tizen throughout the 2010's for various different devices, and this may be the next step of the company looking for an alternative to Google's Android OS. The report says a deal between Perplexity and Samsung could be finalized soon. However, it's unlikely this deal would be ready for the Galaxy Z Fold 7 and Galaxy Z Flip 7, which are rumored to land in August this year. The Galaxy S26 series will likely be revealed in the first few months of 2026. While a deal with Motorola was likely important for Perplexity, Samsung is the world's biggest phone manufacturer. It took four of the top spots in the global best selling phones of Q1 2025. If Perplexity becomes the default on all Samsung devices, it would be a major push to see more users embrace the AI company's search tools. Last week, Perplexity AI introduced its new Labs project designed to pull together computer code, reports, spreadsheets, and more. The feature is currently exclusive to Pro subscribers.

Samsung Nears Wide-Ranging Deal With Perplexity for AI Features

Samsung Electronics Co. is nearing a wide-ranging deal to invest in Perplexity AI Inc. and put search technology from the artificial intelligence startup at the forefront of the South Korean company's devices. The two companies are in talks to preload Perplexity's app and assistant on upcoming Samsung devices and integrate the startup's search features into the Samsung web browser, according to people with knowledge of the matter. The firms have also discussed weaving Perplexity's technology into Samsung's Bixby virtual assistant, said the people, who asked not to be identified because the talks are private.

Samsung could turn the Galaxy S26 series into Perplexity phones

The companies could announce these integrations later this year before kicking things off on the Galaxy S26 series. Samsung has a close partnership with Google and Microsoft when it comes to services on its Galaxy phones. Now, it sounds like a major AI player could be available out of the box on the Galaxy S26 series. Bloomberg reports that Samsung is close to inking a deal with Perplexity to preload its services and technologies on Galaxy phones, citing sources familiar with the matter. The deal could also see Samsung become one of the AI firm's biggest investors as part of a new round of funding. The outlet claims that Perplexity's assistant and app would be preloaded on Samsung phones, while its search features would be integrated into the Samsung Internet Browser. The companies are also apparently thinking about integrating Perplexity's technology into the Bixby assistant. Samsung and Perplexity could announce the partnership later this year. However, the companies are reportedly aiming to include Perplexity as the "default assistant option" on the Galaxy S26 series. The companies might not stop here, though. They've reportedly talked about developing an "AI-infused" operating system and an "AI agents" app that would support Perplexity and other AI assistants. Samsung wouldn't be the first Android brand to offer integration with Perplexity, as Motorola beat it to the punch last month. Samsung also has a tight relationship with Google, but it wouldn't be the first time it considered a deal with one of Google's rivals. Samsung apparently considered a switch from Google to Bing in 2023 before ultimately sticking with the search kingpin.

Samsung Galaxy S26 may ditch Gemini for a new AI sidekick

Summary Samsung is nearing a deal to integrate Perplexity on Galaxy devices. The company may ship Perplexity as the default assistant on the Galaxy S26 next year. Samsung may also become one of the biggest investors in Perplexity. As a report from April this year indicated, Motorola shipped Perplexity as the default AI assistant on its Razr 2025 phones, ditching Google Gemini. The same report claimed that Samsung was in talks with Perplexity to integrate the latter's AI assistant on its Galaxy devices, though the negotiations were still in early stages. It now appears that the two companies are close to finalizing a deal, with Samsung even considering an investment in the young AI startup. Related I replaced Google Search with Perplexity for a week: Here's what I liked and what I didn't Plagiarized results and outdated citations Posts 2 If the deal goes through, Samsung could make an official announcement later this year; however, the results will only bear fruit next year. The company aims to ship Perplexity as the default assistant starting with the Galaxy S26 lineup in early 2026. As part of the deal, Samsung will not just pre-install the Perplexity app on its devices but also integrate its search features into Samsung Internet. The Bloomberg report, citing sources, even claims that the two companies have discussed integrating Perplexity's tech into Samsung Bixby, though nothing is confirmed yet. The two companies seemingly met in South Korea in recent weeks to help close in on an agreement. Samsung and Perplexity have even held discussions on building AI-powered operating systems with AI agents "that can tap into functionality from Perplexity and a range of other AI assistants." Besides integrating Perplexity, Samsung will become "one of the biggest investors" in the startup in its next funding round. Supposedly, Perplexity is looking to raise $500 million at a $14 billion valuation. If the Samsung-Perplexity deal goes through and the Korean giant ships Perplexity as the default assistant on the Galaxy S26, it could significantly boost the AI startup's visibility. How will Samsung's partnership with Perplexity affect its relationship with Google? Close Samsung has a close partnership with Google, with the latter using its flagship devices to announce major new features. With the Galaxy S24 launch in 2024, Samsung and Google teamed up to announce Circle to Search and other improvements to Android. Then, this year, with the Galaxy S25, Google announced several improvements to Gemini, including a revamped overlay, integration with Samsung apps like Calendar, Notes, and Clock, and the ability to understand chain commands. Google is already under investigation by the DOJ for its monopolistic practices, including shipping Assistant or Gemini as the default on Android devices. So, a Samsung-Perplexity deal might actually work in the company's favor.

Report: Samsung nears Perplexity deal, could be 'a default' on the Galaxy S26

According to a new report, Samsung may start emphasizing Perplexity over Gemini with its Galaxy S26 series next year. Bloomberg reports that Samsung is nearing a "wide-ranging" deal with Perplexity that would bring a number of changes to Galaxy phones. This may include: A deal between the two companies bringing Perplexity to Samsung Galaxy devices as a pre-installed app would be nothing particularly new. Perplexity landed its first deal of this nature with Motorola earlier this year. At the time, Google confirmed that there is "nothing" stopping such a deal. Motorola did not replace Gemini with Perplexity as the default assistant on its Razr series, though. Samsung moving to replace Gemini with Perplexity on Galaxy devices would certainly mark a massive shift, as much of Samsung's Galaxy AI push has been built on new features in Gemini. On the other hand, though, it sounds like Samsung wants to leverage Perplexity within its own services, which would provide some independence from Google and build an experience that is more truly "Galaxy AI." At this point, though, nothing is finalized. Bloomberg explains:

The Samsung Galaxy S26 could feature a completely different AI assistant -- here's what we know

The next generation of Samsung devices could drop Google Gemini as the default AI assistant, as Samsung reportedly comes close to finalizing a deal with Perplexity to include its app on the Galaxy S26. Originally, we had heard that Samsung and the AI startup Perplexity were in talks back in April. However, as revealed in a recent report from Bloomberg, the two companies are apparently close to finalizing a deal with an announcement possibly coming this year. As a result of the deal, the Perplexity app will reportedly come preinstalled on the Galaxy S26, while also integrating the startup's search features into Samsung's default web browser. Bloomberg's sources also claim that the two companies have discussed integrating Perplexity's tech into the Bixby digital assistant. This would be a massive step forward for Perplexity, primarily because shipping as the default AI will massively boost the visibility of the company's assistant. However, this isn't the only work that the company is doing with Samsung. According to the report, both companies were discussing building an AI-based operating system that can tap into functionality from Perplexity and other AI assistants. On top of that, Samsung is reportedly on track to be one of the company's biggest investors, further deepening their relationship beyond the S26's AI features. Both Google and Samsung have worked together to develop some fantastic features over the years. For instance, we saw the release of the fantastic Circle to Search on the Galaxy S24. Google also showed off the improved power of its Gemini AI during the announcement of the Galaxy S25. However, it would seem that Samsung is looking to reduce its reliance on Google and instead follow Apple's lead by working with a mix of different AI developers. This could be an issue for Google as it relies on having its programs pre-installed on devices to extend its reach and secure revenue. Considering Samsung is one of Google's biggest partners, this could be a pretty major disruption, although we imagine Gemini will still be available to those who want it, and that Samsung won't be jumping from the Android operating system any time soon. For the time being, we'll need to wait and see what Samsung officially announces. However, the specific details have yet to be finalized, meaning that certain parts could be subject to change before then. We will aim to keep our eyes open for any more information and update you when we know more.

The Samsung Galaxy S26 series could have Perplexity AI baked in

The deal could be announced this year and see Perplexity replace Gemini as the Galaxy S26's default AI assistant Right now, Google Gemini is the standard AI assistant on Android phones, and Samsung in particular has heavily incorporated Gemini into its devices. But that partnership might not last much longer. According to a paywalled report on Bloomberg (via Android Police), Samsung is close to finalizing a deal with Perplexity, which would see the latter's AI assistant integrated into Samsung's phones. Reportedly, the deal could be announced later this year, but it sounds like Perplexity won't appear on the best Samsung phones until early 2026, with Samsung apparently aiming to ship it as the default AI assistant on the Samsung Galaxy S26 series. The deal would reportedly see Samsung pre-installing the Perplexity app on these phones, as well as integrating its features into Samsung Internet. Apparently, there are even discussions to incorporate Perplexity tech into Samsung's Bixby assistant, though it sounds like there's less certainty that it will end up being part of the deal. Beyond that, Samsung and Perplexity have apparently discussed building AI-powered operating systems with AI agents "that can tap into functionality from Perplexity and a range of other AI assistants." That does, however, sound further off if it happens at all. What this deal would mean for Samsung's partnership with Google is unclear. If Perplexity is shipped as the default option on the Samsung Galaxy S26 series - and presumably other Samsung phones too - then at a minimum, Gemini would be a bit sidelined. But that doesn't necessarily mean the Gemini features we've seen on the Samsung Galaxy S25 series will be absent; you might instead have a choice of multiple AI services. If Samsung really is set to announce this partnership this year, then we should have a clearer idea before too long.

Samsung could pre-load Perplexity AI on its future Galaxy smartphones

Samsung and Perplexity are reportedly nearing a deal. Credit: Thomas Fuller / SOPA Images / LightRocket / Getty Images Samsung users might have Perplexity-powered features on future devices. According to a report from Bloomberg, Samsung is "nearing a wide-ranging deal" to bring Perplexity search capabilities to the upcoming Galaxy S26 series. That could include the Perplexity app pre-loaded on Samsung devices, Perplexity search features within Samsung's web browser, and possibly integrating Perplexity with Samsung's Bixby virtual assistant. Samsung is also reportedly a major investor in Perplexity's latest funding round, which seeks to raise $500 million at a $14 billion valuation, said the outlet. Samsung was early to bring AI features to its devices, claiming the Galaxy S24 series was the "first AI phone." The company's Galaxy AI has largely relied on Google Gemini for AI-powered features that can do things like connect with Samsung's and third party apps and perform tasks on the user's behalf, and tap into Google Search through Gemini Live. A deal with Perplexity would diversify Samsung's offerings and curtail its dependence on Google. Similarly, Apple, is looking at Perplexity for AI search in Safari. That's according to Eddy Cue, Apple's senior VP of services, in his recent testimony during the Google antitrust trial. Apple previously struck a $20 billion deal with Google to make their search engine the default for Safari. Apple also has a deal with OpenAI for its Apple Intelligence AI, features and has expressed interest in partnering with other AI companies to give users their choice of AI models on devices. Google has had a decades-long grip on the search engine market. But the rise of AI-powered search engines from startups like Perplexity and users' increasing shift to chatbots like ChatGPT for search is chipping away at Google's dominance. Then there's the fact that Google might be forced to divest its Chrome browser as part of the remedial phase of the antitrust case, which ruled Google a monopoly. It's unclear if Samsung's rumored partnership with Perplexity is a protective measure against this still-undetermined outcome. But Samsung's reported investment in Perplexity is certainly an indication that there are other serious contenders out there poised to compete with Google. And that's all thanks to generative AI.

Samsung in Talks With Perplexity for AI Feature Integrations: Reports | AIM

The potential Samsung collaboration follows Perplexity's existing arrangement with Motorola and comes amid a wave of feature launches. Samsung Electronics is reportedly negotiating a sweeping partnership with Perplexity AI to integrate its search and assistant technologies into upcoming smartphones. A Bloomberg report, citing people familiar with the matter, revealed that the proposed tie-up would see Perplexity's app preloaded on future Samsung devices, with its search engine embedded in the Samsung Internet browser. Discussions are also underway to incorporate the technology into Samsung's Bixby assistant and set Perplexity as the default assistant in the Galaxy S26 line, expected in the first half of 2026. Parallely, Samsung is expected to be a major investor in a new funding round for Perplexity, which is said to be seeking $500 million at a $14 billion valuation. If finalised, the deal could lessen Samsung's dependency on Google, mirroring Apple's recent strategy of distributing AI capabilities across multiple partners. The potential Samsung collaboration follows Perplexity's existing arrangement with Motorola and comes amid a wave of feature launches. In recent weeks, the company unveiled Perplexity Labs, a feature for paid users that transforms user prompts into structured outputs such as reports, dashboards, and web apps. With the addition of the new feature, the "Deep Research" tool has now been renamed simply as research. Perplexity also introduced a voice assistant for iPhones, which can perform multistep tasks like sending emails and booking reservations. Android support was rolled out earlier this year. Aravind Srinivas, CEO of Perplexity, described it as the first AI app capable of handling queries and tasks natively on iPhones. Perplexity could be emerging as a strong competitor in the AI assistant market, boasting integrations with Samsung and Motorola, alongside its Comet web browser and interactive Labs mode. This comes as rivals such as Apple reportedly experience delays in launching their advanced AI capabilities.

Samsung may invest in Perplexity and integrate it into Galaxy phones

Samsung is nearing an investment in AI search startup Perplexity and may integrate the AI company's technology into its devices, according to a Bloomberg report citing unnamed sources. As a major investor in Perplexity's new fundraising round, Samsung is considering pre-installing Perplexity's app and assistant on its phones. Integration of Perplexity's search functionalities into Samsung's default browser is also under discussion, according to the report. The companies are also exploring the possibility of Perplexity's AI technology powering some features of Samsung's Bixby assistant, Bloomberg reported. The partnership could be announced later this year. Perplexity can now generate reports, spreadsheets and more Bloomberg reported in May that Perplexity is in the process of raising $500 million at a $4 billion valuation. Apple has also considered adding Perplexity as a search engine option to Safari, according to a previous Bloomberg report. In April, Motorola announced a partnership with Perplexity to power AI features.

Perplexity AI Could Come Preinstalled on Samsung Galaxy S26 Series

Samsung will reportedly invest in Perplexity in its next funding round Samsung and Perplexity are reportedly nearing a major artificial intelligence (AI) deal that will see the AI app be preinstalled on Samsung devices. As per the report, the upcoming Galaxy S26 series could be the first smartphones to feature the Perplexity AI app and its recently launched AI assistant out of the box. The multi-faceted deal reportedly also includes an option for Samsung to integrate its web browser and Bixby with Perplexity's search capabilities. The South Korean tech giant might also invest in the AI firm in its upcoming funding round. According to a Bloomberg report, Samsung and Perplexity have held multiple discussions about a wide-ranging AI deal recently. Citing unnamed people familiar with the matter, the report claimed that Samsung could preload the Perplexity app and AI assistant on its future devices. Notably, an older report claimed that the two entities began having conversations about an AI deal in April. Further, Samsung and Perplexity have reportedly also held discussions about developing an AI-powered operating system and an app for AI agents. The app is said to let users build AI agents that can access Perplexity's app as well as other AI assistants. The AI deal, which is said to be close to agreement, could also see Perplexity's search engine being integrated into Samsung's web browser. Additionally, the company might reportedly also add the AI startup's capabilities within the Bixby virtual assistant. Apart from these, the tech giant is reportedly also planning to invest in Perplexity in its next funding round. As per Bloomberg, Perplexity wants to raise $500 million (roughly Rs. 4,270 crore) in the round, at a valuation of $14 billion (roughly Rs. 1.1 lakh crore). As per the report, the AI deal could be announced as soon as this year. However, the Perplexity AI app and the AI assistant are said to first be preinstalled in the Galaxy S26 series, which will likely arrive in January or February 2026. These details are said not to be final as the discussions are ongoing.

Samsung nears wide-ranging deal with Perplexity for AI features

Samsung is close to a major deal with Perplexity AI to integrate its search technology into future devices, including the Galaxy S26. The partnership may reduce Samsung's reliance on Google, while Perplexity gains its largest mobile collaboration yet. Talks include preloading apps and enhancing Bixby with Perplexity's AI features.Samsung Electronics is nearing a wide-ranging deal to invest in Perplexity AI and put search technology from the artificial intelligence startup at the forefront of the South Korean company's devices. The two companies are in talks to preload Perplexity's app and assistant on upcoming Samsung devices and integrate the startup's search features into the Samsung web browser, according to people with knowledge of the matter. The firms have also discussed weaving Perplexity's technology into Samsung's Bixby virtual assistant, said the people, who asked not to be identified because the talks are private. Samsung is planning to announce the Perplexity integrations as early as this year, the people said, with the goal of including the service as a default assistant option in the Galaxy S26 phone line that's slated to launch in the first half of 2026. However, the specific details haven't been finalized and could still change. The tech giant is also expected to be one of the biggest investors in a new round of funding for Perplexity, the people said. The startup is in advanced discussions to raise $500 million at a $14 billion valuation, Bloomberg News has reported. The broad tie-up may help Samsung reduce its reliance on Alphabet Inc.'s Google and pave the way for it to work with a mix of AI developers, similar to Apple Inc.'s strategy for its devices and services. For Perplexity, the arrangement would mark its biggest mobile partnership to date and follows a recent integration deal with Motorola. Representatives for Samsung and Perplexity declined to comment. The two companies entered discussions about a partnership earlier this year, Bloomberg News reported in April. In recent weeks, the two sides met in South Korea, leading to them closing in on an agreement, the people said. Samsung and Perplexity have also discussed building an AI-infused operating system and an AI agents app that can tap into functionality from Perplexity and a range of other AI assistants, the people said. Apple has also shown interest in working with Perplexity. The iPhone maker has discussed using Perplexity as an alternative to Google Search as well as a substitute for ChatGPT integration in the Siri voice assistant, Bloomberg News has reported. "We've been pretty impressed with what Perplexity has done, so we've started some discussions with them about what they're doing," Eddy Cue, Apple's senior vice president of services, said during recent testimony at a Google antitrust trial. It's unclear how Perplexity's relationship with Samsung, one of Apple's fiercest rivals, would affect that.

Samsung Set To Shake Up AI Game With Perplexity Deal, Plans To Make It Default Assistant On Galaxy S26 And Deeply Integrate Across Devices

It seems that Samsung is heavily invested in bringing more AI initiatives forward and integrating the technology deeply into its devices. While the tech giant is already working with Google and Microsoft and extending their services into its Galaxy phones, the company is not stopping there as it intends to further expand its AI lineup and, as a result, looking into a partnership with a major AI player as it goes all in on artificial intelligence and bringing it all across its ecosystem. A new report now claims that Samsung might be nearing a deal with Perplexity, the AI-powered search startup. Samsung seems to have an ambitious approach when it comes to AI and intends to expand the technology across its devices. To escalate the efforts, as per a Bloomberg report, the South Korean tech giant is now finalizing its deal with Perplexity to build its AI search tools directly into Samsung phones and serve as an alternative to the traditional search engines. The report further claims that the partnership's scope could go even beyond software as the company could potentially even become a major investor in Perplexity going forward. If the deal could come to fruition, we could possibly hear about this partnership officially later this year. Even if the announcement is made this year, we will not be seeing any proper results until 2026, as Samsung intends to introduce the services with the Galaxy S26 lineup. Samsung plans to preload Perplexity's AI assistant and app on its smartphones, and its AI search could be built directly into Samsung's Internet Browser. The two companies are even looking for ways to bring the startup AI technology into Bixby to further enhance the AI assistant and make it more intelligent. The talks even discussed the possibility of developing AI-powered operating systems to move further into multi-agent platforms. If this deal materializes and Samsung is able to bring Galaxy S26 with Perplexity as the default assistant, it would be a huge turning point not just for the tech giant but for the startup as well, given the wide user base it would now have access to and allow it even compete with the likes of Google, ChatGPT, and Siri. This big move would also highlight Samsung's growing focus on not just bringing more AI tools forward but actively playing a role in shaping the technology.

Samsung nears wide-ranging deal with Perplexity for AI features

Samsung Electronics is nearing a wide-ranging deal to invest in Perplexity AI and put search technology from the artificial intelligence startup at the forefront of the South Korean company's devices. The two companies are in talks to preload Perplexity's app and assistant on upcoming Samsung devices and integrate the startup's search features into the Samsung web browser, according to people with knowledge of the matter. The firms have also discussed weaving Perplexity's technology into Samsung's Bixby virtual assistant, said the people, who asked not to be identified because the talks are private. Samsung is planning to announce the Perplexity integrations as early as this year, the people said, with the goal of including the service as a default assistant option in the Galaxy S26 phone line that's slated to launch in the first half of 2026. However, the specific details haven't been finalized and could still change.

Report: Samsung and Perplexity AI in Partnership Talks | PYMNTS.com

The arrangement would see the South Korean company invest in the artificial intelligence firm as it integrates its technology into its hardware, the report said. The companies are in talks to include Perplexity's app and assistant on new Samsung devices. Samsung would also integrate the startup's search features into the Samsung web browser. The firms have also discussed including Perplexity's technology into Samsung's Bixby virtual assistant, according to the report. In April, Perplexity announced a partnership with smart device maker Motorola. The startup's answer engine and assistant will be preinstalled on the latest generation of Motorola smartphones worldwide. "Beyond being preinstalled so users don't have to download it, this integration will enable Perplexity's products to operate on Razr devices' external display when the devices are folded shut; allow Perplexity Assistant to perform tasks beyond information retrieval, such as booking restaurant reservations; provide direct access through Moto AI by typing 'Ask Perplexity'; and explore content with Perplexity's Related Questions...," PYMNTS reported April 24. Motorola said at the time that the new generation of its smartphones also includes integrated AI features from Google, Meta and Microsoft, in addition to Perplexity, providing users "choice in their preferred agent." "Whether users are viewing upcoming concert dates or researching their next vacation destination, Moto AI offers them the choice to 'Explore with Perplexity,'" the company said. "When doing so, they can dive even deeper into a topic, using Perplexity's powerful search functionalities to connect the dots."

Galaxy S26 Series: Samsung to Swap Gemini for Perplexity AI?

Perplexity AI may offer faster, more transparent answers with deep integration across Samsung devices. Samsung is planning a big change in how its smartphones use artificial intelligence. According to multiple reports, the company may drop Google's Gemini AI as the main assistant on its upcoming Galaxy S26 series, and instead, use a new partner, Perplexity AI. This major shift shows Samsung's growing focus on building a more flexible and independent AI system for its users. The official announcement has not been made yet, but the partnership could be confirmed later this year, ahead of the launch of the Galaxy S26 in early 2026.

Samsung Galaxy S26 series may ditch Gemini AI for Perplexity: Here's what we know

Samsung is expected to invest in Perplexity in its next round of funding. Samsung is reportedly planning to bring Perplexity AI for its next generation of flagship smartphones -- Galaxy S26 series, arriving early next year. Currently, the Samsung Galaxy S25 series and other flagship devices come with Gemini integration, offering a suite of AI features. However, this might change next year. According to a report by Bloomberg, the upcoming Galaxy S26 series could become the first smartphones to come with the Perplexity AI app and its AI assistant pre-installed. Additionally, the tech giant may also invest in the AI firm. For the unversed, Perplexity is an AI-powered digital assistant and web search engine similar to ChatGPT and Gemini. While the official confirmation on the Samsung-Perplexity collaboration is yet to come, here's what we know. As per reports, Samsung and Perplexity have been in discussions since early this year, and if the deal gets finalised, the Galaxy S26 series may come preloaded with Perplexity AI assistant as default. Additionally, Samsung may also integrate Perplexity into Bixby and Samsung Internet. Furthermore, both companies are also planning to develop an AI-powered operating system and an app for AI agents that will be compatible with Perplexity's app, as well as other AI assistants. Also read: Google Pixel 9 Pro XL available with Rs 20,000 discount: Check deal details here Not only this, Samsung is also expected to invest in the AI company in their next round of funding. Notably, Perplexity AI is planning to raise $500 million (roughly Rs. 4,270 crore) at a valuation of $14 billion (roughly Rs. 1.1 lakh crore). Meanwhile, Apple, too, has been pretty impressed with Perplexity's performance, the report adds. The tech giant also had some discussions with Perplexity to bring it as an alternative to Google Search and ChatGPT in Siri.