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Stellar Galaxy S25 sales help Samsung soar to its strongest quarter ever
Samsung is bringing this flagship AI shortcut to its midrange line Summary The Galaxy S25 series helped to deliver Samsung its best quarter ever. Samsung hints at the Galaxy S25 Edge and upcoming foldables as ways to sustain sales momentum. However, tariffs could throw Samsung's expected increased revenue off-track. If you ask smartphone reviewers, Samsung got off to something of a rocky start in 2025. I'm not just talking about Android Police's own reviewers, each of which (myself included) found their respective Galaxy S25 model to be something of a disappointment. I'm talking about the industry as a whole, which seemed to finally sour on Samsung's mission to stagnate any and all hardware improvements in favor of focusing on AI. In what is perhaps a somewhat telling announcement, though, Samsung just exited one of its best quarters ever, thanks to shockingly strong sales of the S25 series. Samsung shared its Q1 revenue, reporting KRW 79.14 trillion (or about $55 billion) in consolidated revenue from its various entities to hit an all-time quarterly high, a 21.7 percent bump in net profit. The company directly attributed this success to the Galaxy S25 series alongside "high-value-added products," which includes the memory products necessary to push the AI boom forward. Samsung's MX and Network businesses -- the former of which is its smartphone division -- posted KRW 37 trillion in revenue, or just shy of $26 billion, on its own. The Galaxy S25 series is doing just fine And the Galaxy S25 Edge could do even better It's sounding like Samsung has a pretty promising year ahead of itself, assuming the winds of trade eventually calm down. In addition to the S25's overall sales success -- exact numbers of which aren't shared here, but seem to be progressing about as well as expected -- the company also celebrated price declines for certain components within its flagship smartphones, helping to deliver "double-digit profitability." Samsung also hinted at its upcoming Galaxy S25 Edge as a way to "sustain flagship-centric sales amid weak seasonality," along with a greater focus on AI with the budget-focused Galaxy A-series. I'll be curious to see if the Galaxy S25 Edge truly acts to boost Samsung's sales even further. The success of the mainline S25 trio suggests there aren't many buyers out there waiting with bated breath for when they'll get a chance to try a slimmer smartphone, but that could come down to the consequences of three months of relative radio silence. With a rumored unveiling set for May, we shouldn't have to wait too much longer to find out everything we need to know about the S25 Edge. Aside from already-announced products, Samsung also teased new foldables focused on "a differentiated AI user experience." It's unclear what those sorts of tools could be, but leaning into the form factor -- as we saw Motorola do last week with its Razr -- could help make mobile AI feel a little more exciting. Alongside foldables, expect new additions for "health" products like wearables and the arrival of the company's long-in-the-works XR headset, currently codenamed "Project Moohan." It's not quite in AP's wheelhouse, but the rest of today's report suggests good things on the horizon for Samsung as a whole. As mentioned up top, memory sales continue to perform well for the company, and with on-device AI such a hot commodity right now, expect to see those numbers continue to explode. Meanwhile, Samsung's chipset business had a slightly weaker quarter than the rest of the brand, thanks to "delayed" adoption of the Exynos 2500, but similarly expects business to improve throughout the back half of 2025. That is, if economic tensions don't demolish any and all market momentum. Samsung included a warning in its Q1 report that "macroeconomic uncertainties" are making it challenging to release any kind of reliable forecast on the rest of the year's performance. Still, though, assuming a global recession doesn't overtake the market, the company predicts it'll continue to see growth in upcoming quarters. As we've seen with products like the OnePlus Watch 3 and Nintendo's delayed Switch 2 pre-orders, though, stability isn't quite on the horizon just yet.
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Samsung touts 'strong sales' for Galaxy S25 series, teases Edge & XR launches
In its latest quarterly revenue announcement, Samsung is teasing the upcoming Galaxy S25 Edge launch while touting "strong" sales of the Galaxy S25 series. Samsung Electronics is reporting Q1 2025 revenue of KRW 79.14 trillion which is an all-time high, the company says. That's attributed largely to "strong sales of flagship Galaxy S25 smartphones." Samsung says: The MX Business experienced QoQ growth in both revenue and operating profit thanks to the strong sales of its Galaxy S25 series, which features an advanced Galaxy AI experience. Enhanced cost competency and price declines for some components also contributed to solid double-digit profitability. The company goes on to confirm that the Galaxy S25 Edge will be launching in Q2 (as has been reported) while "Awesome Intelligence" expands the AI lineup to the Galaxy A series. Looking further into the year, Samsung teases "a differentiated AI user experience" on its upcoming foldable smartphones as well as "enhanced AI and health capabilities" in new ecosystem products, likely referring to a new Galaxy Watch. There's also mention of "new product segments" in Samsung's XR launch which will also happen during the second half of the year. More on Samsung:
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Samsung Electronics announces its best quarter ever, with record revenue largely attributed to strong sales of the Galaxy S25 series and AI-related products. The company teases upcoming launches, including the Galaxy S25 Edge and XR devices.
Samsung Electronics has reported its strongest quarter ever, with consolidated revenue reaching KRW 79.14 trillion (approximately $55 billion) in Q1 2025. This represents a 21.7% increase in net profit, setting an all-time quarterly high for the company 12. The impressive financial results are largely attributed to the strong sales of the Galaxy S25 series and high-value-added products, including memory components crucial for the ongoing AI boom.
Despite initial skepticism from smartphone reviewers, the Galaxy S25 series has proven to be a commercial success. Samsung's MX and Network businesses, which include its smartphone division, posted revenue of KRW 37 trillion (about $26 billion) 1. The company highlighted the Galaxy S25's "advanced Galaxy AI experience" as a key factor in its strong sales performance 2.
Samsung is doubling down on AI integration across its product lineup:
To maintain sales momentum, Samsung has confirmed the upcoming launch of the Galaxy S25 Edge in Q2 2025. This new model is expected to "sustain flagship-centric sales amid weak seasonality" 12. The company is also benefiting from price declines for certain components within its flagship smartphones, contributing to "double-digit profitability" 1.
While Samsung's overall performance is strong, the company faces some challenges:
Samsung's success with the Galaxy S25 series and its focus on AI integration could have significant implications for the smartphone industry. As on-device AI becomes increasingly important, Samsung's memory sales are expected to continue growing 1. However, the company remains cautious about making definitive forecasts due to potential economic instabilities and market fluctuations 1.
As Samsung continues to innovate in AI, foldables, and XR technologies, the coming quarters will be crucial in determining whether the company can maintain its strong market position and drive further growth in the highly competitive tech landscape.
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