Samsung's C-Lab to Showcase AI, IoT, and Digital Health Innovations at CES 2025

Samsung Will Showcase C-Lab Startups Pioneering AI, IoT, Digital Health and Robotics at CES 2025

C-Lab startups win 12 CES 2025 Innovation Awards Since program's inception in 2012, Samsung has incubated over 900 projects and startups Samsung Electronics today announced it will showcase new projects that, with the support of its C-Lab program, are innovating in the fields of AI, IoT, digital health and robotics at CES 2025, which runs Jan. 7-10. The company will highlight these 15 new projects at the Venetian Expo's Eureka Park in Las Vegas, the dedicated area for startups and rising entrepreneurs. At CES 2025, the C-Lab companies consist of 12 startups from the C-Lab Outside program, which incubates external startups; two startups from C-Lab Inside, which is an internal venture program for employees; and one startup that was spun-off from Samsung. At the event, Samsung expects C-Lab startups to assess global market response, strengthen business feasibility and meet with investors. "CES is an important opportunity for Korean startups to gain a foothold in the global market and increase brand awareness," said Pilgyu Jeon, Executive Vice President and Head of the Creativity & Innovation Center at Samsung Electronics. "C-Lab will continue to support startups on the journey to becoming internationally recognized global innovators." This year, C-Lab will feature 12 startups, including 11 startups directly incubated by Samsung Electronics through the C-Lab Outside program and one startup jointly incubated by Samsung Electronics and the Daegu Center for Creative Economy & Innovation. The 12 startups are as follows: C-Lab will showcase four local startups from Daegu and Gwangju, Korea, which is a new record achieved through Samsung Electronics' efforts to promote the local startup ecosystem. Since 2023, Samsung Electronics has expanded the C-Lab Outside program to discover and nurture innovative startups in these regions. The immense potential of these startups has been demonstrated by GhostPass, a startup from C-Lab Outside Gwangju that has won the Best of Innovation Award in Fintech at CES 2025. "Thanks to the support and coaching of C-Lab Outside, we were able to grow our company in a short period of time," said Sunkwan Lee, CEO and founder of GhostPass. "We are excited to attend CES 2025 with C-Lab and showcase our solution, which won the CES Best of Innovation Award." C-Lab Outside was created in October 2018, and startups selected for the program receive full support -- including a business support fund, office workspaces and customized development programs -- along with business cooperation from Samsung Electronics. Since 2016, Samsung has been exhibiting its C-Lab Inside projects at CES to see how the global market responds and to test their business viability. The C-Lab Inside projects that Samsung Electronics is showcasing at CES have been widely recognized for their innovation, global marketability and completeness -- including IoT solutions that provide differentiated experiences in conjunction with Samsung Electronics products, as well as a new conceptual robotics platform. This year's projects are as follows: In 2015, Samsung Electronics introduced its C-Lab spin-off program, which allows C-Lab Inside projects with high market potential to be launched as fully-fledged startups. At CES 2025, C-Lab spin-off Edint will showcase its mobile-based AI online exam proctoring service. In November 2024, the Consumer Technology Association (CTA) announced the winners of the CES 2025 Innovation Awards, including the award for Best of Innovation. C-Lab startups received one Best of Innovation Award and 11 Innovation Award Honorees. C-Lab's products and services that received honors include GhostPass, DEEP.Fine, Mainspace, ENERZAi, Quester and others. The CES 2025 Innovation Award-winning products and services will be displayed separately at the Venetian Expo in Las Vegas. The C-Lab program was created in 2012, and since it was established, Samsung has nurtured a total of 912 startups and projects (506 through C-Lab Outside and 406 through C-Lab Inside) so far. Through "C-Lab Family" program, a unique professional network, all startups of C-Lab can also continue to co-operate with Samsung even after graduating from the C-Lab Outside or spinning off from C-Lab.

Samsung's C-Lab to Showcase AI and Health Projects at CES | PYMNTS.com

Samsung says startups from its C-Lab will display a range of products at CES 2025. The startups will showcase efforts in the fields of artificial intelligence (AI), IoT, digital health and robotics at the Consumer Electronics Show, kicking off next month in Las Vegas, Samsung said in a news release Thursday (Dec. 26). "CES is an important opportunity for Korean startups to gain a foothold in the global market and increase brand awareness," said Pilgyu Jeon, executive vice president and head of the Creativity & Innovation Center at Samsung Electronics. "C-Lab will continue to support startups on the journey to becoming internationally recognized global innovators." There are 12 startups from the C-Lab Outside program, which incubates external startups, two from C-Lab Inside, an internal venture program for employees, and one startup spun-off from Samsung. "At the event, Samsung expects C-Lab startups to assess global market response, strengthen business feasibility and meet with investors," the release said. Samsung will be among the more than 4,000 companies presenting at CES, which is expected to draw upwards of 140,000 tech enthusiasts. As PYMNTS wrote earlier this month, CES -- the biggest tech show in the world -- is "landing squarely on the connected economy," with innovations expected in connected homes, digital health, and mobility leading the way. "AI has to be one of the big headlines," Consumer Technology Association CEO Gary Shapiro said. "AI is affecting so many things from healthcare to drug delivery, so many other things as well. We're seeing the actual uses of it." "Digital health is going to be hot because that's where you see a lot of the advantages of AI," added Shapiro. And we'll see apps for consumers and businesses as well, and a whole focus on wellness technologies. Mobility is very hot. It's not only cars and electric cars, but we've also seen the connected vehicles." Aside from AI, digital health will be a key theme, PYMNTS wrote, with advancements in technology poised to make healthcare more efficient and affordable. "Industry leaders are introducing tech to improve patient outcomes and reduce costs, pointing toward a future where digital health tools play a critical role in personalized care," that report said.